LiveXLive & Live Nation Urban In Partnership With Color Of Change Announce Lift Every Voice: A Juneteenth Special

Rhea-AI Summary

LiveXLive Media (NASDAQ: LIVX) partners with Live Nation Urban and Color of Change to present "Lift Every Voice: A Juneteenth Special", airing on June 19 at 5 PM PT/8 PM ET. This 90-minute event celebrates African American culture with performances from prominent artists in hip hop, R&B, and Gospel. Hosted by Charlamagne Tha God, the event highlights the cultural significance of Juneteenth, emphasizing unity through music. Additionally, LiveXLive has designated Juneteenth as an annual paid holiday, joining companies like Nike and Twitter in this initiative.

Positive

• Collaboration with Live Nation Urban and Color of Change enhances brand visibility and social responsibility.
• The Juneteenth Special could attract significant viewership, increasing platform engagement.
• Designating Juneteenth as a paid holiday aligns with progressive corporate practices, potentially enhancing employee morale.

Negative

• None.

NEW YORK, June 17, 2020 /PRNewswire/ -- -1%26h%3D3776556477%26u%3Dhttp%253A%252F%252Fwww.livexlive.com%252F%26a%3DLiveXLive%2BMedia%252C%2BInc.&a=LiveXLive+Media%2C+Inc." rel="nofollow">LiveXLive Media, Inc. (NASDAQ: LIVX) and Live Nation Urban join forces with Color of Change for a 90-minute Special, Lift Every Voice: A Juneteenth Special, this Friday, June 19^th at 5 P.M. PT/8 P.M. ET. The event will commemorate African American freedom and celebrate the unifying language of music streamed across LiveXLive digital platforms, which will be available http://livexlive.com/juneteenth.

Now more than ever, it's a time to come together and celebrate how far the African American community has come and center the ongoing fight for justice with prominent voices in culture. During the event, viewers will hear from artists in the world of hip hop, R&B and Gospel, with unparalleled performances and discussions around progression, celebration and unity in this one-off special.  

The event will be hosted by Charlamagne Tha God with correspondent Gia Peppers. Performers confirmed include Justine Skye, Jonathan McReynolds, Mick Jenkins, Joy Oladokun, Common featuring Robert Glasper and Karriem Riggins, Fantastic Negrito and discussions with Trae Tha Truth, Vic Mensa, Lion Babe, TI, Mereba, Leon Bridges and more.

"Juneteenth is the ultimate celebration of Black history and heritage. Live Nation Urban is proud to partner with LiveXLive and Color of Change to bring light to a day that has been revered by African Americans for generations. Its cultural relevance and significance globally cannot be understated." - Brandon Pankey, VP, Live Nation Urban

"We're proud to partner with Live Nation Urban, Color of Change and these amazing artists for a Juneteenth celebration and discussion of black music and culture," said Robert Ellin, Chairman and CEO of LiveXLive. "Now more than ever we must uplift, elevate and celebrate black voices and unify through the power of music and art."

In addition to the Juneteenth Special with Live Nation Urban, LiveXLive has added Juneteenth, the oldest known US celebration of the end of slavery, to its list of annual paid holidays joining a growing number of companies like Nike, Twitter, Square, and Vox Media -- each of which announced similar news this week.

LiveXLive has become a go-to platform for live streaming events that combine music with pop culture of podcasting, sports, arts, fashion, culinary, comedy and wellness. From emerging to established artists, LiveXLive has streamed a variety of artists and celebrities in 2020 alone: Kygo, Jimmy Buffett, OneRepublic, Zac Brown, Sofi Tukker, Graham Parker, John Hiatt, John Butler, Michael Franti, Nahko, Trevor Hall, FINK, Mike Love, Rising Appalachia, and Krishna Das, Big Gigantic, Hot Chelle Rae, Lauren Jauregui, Billy Joel, Bon Jovi, Chris Rock, Idina Menzel, Jennifer Lopez, Sullivan King, Quix, Nitti Gritti, Dr. Fresch, Champagne Drip, and Pegboard Nerds.

About LiveXLive Media, Inc.
Headquartered in Los Angeles, California, LiveXLive Media, Inc. (NASDAQ: LIVX) (the "Company") (pronounced Live "by" Live) is a global platform for live stream and on-demand audio, video and podcast content in music, comedy, and pop culture. LiveXLive, which has streamed over 1000 events in 2020, has become a go-to partner for the world's top artists and celebrity voices as well as music festivals concerts, including Rock in Rio, EDC Las Vegas, and many others. In April 2020, LiveXLive produced its first 48-hour music festival called "Music Lives" with tremendous success as it earned over 50 million views and over 5 billion views for #musiclives on TikTok on 100+ performances. LiveXLive's library of global events, video-audio podcasts and original shows are also available on Amazon, Apple TV, Roku and Samsung TVs in addition to its own app, destination site and social channels. For more information, visit www.livexlive.com and follow LiveXLive on-1%26h%3D1258280452%26u%3Dhttps%253A%252F%252Fbit.ly%252Flivexlive-fb%26a%3DFacebook&a=%C2%A0Facebook" rel="nofollow"> Facebook,-1%26h%3D165905277%26u%3Dhttp%253A%252F%252Fbit.ly%252Flivexlive-ig%26a%3DInstagram&a=%C2%A0Instagram" rel="nofollow"> Instagram, TikTok,-1%26h%3D3287494368%26u%3Dhttps%253A%252F%252Fbit.ly%252Flivexlive-tw%26a%3DTwitter&a=%C2%A0Twitter" rel="nofollow"> Twitter at @livexlive, and-1%26h%3D1850915586%26u%3Dhttps%253A%252F%252Fbit.ly%252Flivexlive-yt%26a%3DYouTube&a=%C2%A0YouTube" rel="nofollow"> YouTube. 

About Live Nation Urban
Live Nation Urban (LNU) is a partnership with Live Nation Entertainment, the world's leading live entertainment company. Specifically focusing on Hip-Hop, R&B and Gospel, LNU builds platforms, events, and festivals globally and develops dynamic content strategies based upon the live properties created. Live Nation Urban considers itself the most powerful source for live urban music. For additional information, visit www.livenationentertainment.com.

About Color of Change:
Color Of Change is the nation's largest online racial justice organization. We help people respond effectively to injustice in the world around us. As a national online force driven by over 1.7 million members, we move decision-makers in corporations and government to create a more human and less hostile world for Black people in America. Visit www.colorofchange.org.

For more information, please contact:
Live Nation Urban:
Carleen Donovan, carleen@donovanpublicrelations.com
Chloe Snyder, chloe@donovanpublicrelations.com 

LiveXLive:
Factory PR
212.941.9934
live@factorypr.com

LiveXLive IR Contact:
310.529.2500
ir@livexlive.com

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SOURCE LiveXLive Media, Inc.

FAQ

What is the Lift Every Voice: A Juneteenth Special event by LIVX?

The event is a 90-minute celebration of African American culture, featuring music and discussions, airing on June 19.

When does the Juneteenth Special air?

It airs on June 19 at 5 PM PT/8 PM ET.

Who are the main performers at the Lift Every Voice event?

Performers include Justine Skye, Jonathan McReynolds, Common, and others.

What does the partnership with Color of Change signify for LIVX?

It highlights LIVX's commitment to social justice and cultural awareness.

How has LIVX recognized Juneteenth within its organization?

LIVX has added Juneteenth to its list of annual paid holidays.