LiveXLive Expands The Snubbys™ Franchise With Special Oscars® "Inconsideration" Event
LiveXLive Media (NASDAQ: LIVX) announced the expansion of its popular franchise, The Snubbys, with a special Oscars® Edition event. Hosted by comedian Jeff Ross, the show will celebrate deserving talent like Tom Hanks and Spike Lee who did not receive nominations. Scheduled to premiere on April 23, 2021, at 8 PM ET, the event aims to highlight industry snubs in a comedic format, performing on a double-decker bus. The inaugural Snubbys event attracted over 1.3 million global streams, indicating a strong appetite for this unique content.
- Expansion of The Snubbys franchise with the special Oscars® Edition event.
- The inaugural Snubbys event attracted over 1.3 million global streams.
- Content features homage to deserving talent, likely increasing audience engagement.
- None.
LOS ANGELES, April 21, 2021 /PRNewswire/ --
The Pop-Up Event Filmed from Atop of a Double-Decker Bus
Will Pay Tribute to Deserving but Snubbed Talent, Including Tom Hanks, Jodie Foster,
Spike Lee & an Homage to Movie Theaters that Shuttered During the Pandemic, and More
LiveXLive Media (Nasdaq: LIVX) ("LiveXLive"), a global platform for livestream and on-demand audio, video and podcast/vodcast content in music, comedy and pop culture, and owner of PodcastOne, Slacker Radio, React Presents and Custom Personalization Solutions, announced today that its original hit franchise, The Snubbys, is expanding and taking on the Oscars®. Hosted by comedian and Roastmaster General Jeff Ross, The Snubbys: Oscars® Edition, will be a night of laughs, surprises, and tributes to a chosen few, including Tom Hanks, Jodie Foster, and Spike Lee - who deserved but did not receive nominations. It will also feature a parody of the Oscars® "In Memoriam'' segment that highlights those great film stars that have "snubbed death" this year. The #Snubbys will premiere on Friday, April 23 at 8 PM ET / 5 PM PT on the LiveXLive platform.
The Snubbys: Oscars® Edition will bring fans together to celebrate some of their favorite actors in a fun and lighthearted way. Filmed atop of a double-decker sightseeing bus with a live audience and keyboardist, host Jeff Ross explores why these wrongs occurred and treats fans to an epic sing-a-long about this year's Snubbys honorees. Before taking the show on the road, Ross, dressed in black-tie, struts down a red carpet on Hollywood Boulevard to speak with fans on the street (and from a distance) about movies and this year's Oscars® nominations. Also, fan commentary and participation will highlight the epic actors snubbed. The #Snubbys and Ross remind us that it's okay to try our best and still come up short.
"I love The Snubbys. Besides fun jokes about the films, it's a pat on the back to all the underdogs in the world who deserve more recognition than they get," said Ross. "Hollywood had a rough year. Movie theaters were closed and the nominated films are all depressing. So it's my job to do what no host has done before… make fun of Tom Hanks."
"We are excited to once again partner with the comedic genius of Jeff Ross," stated LiveXLive's President, Dermot McCormack. "The success of our inaugural Snubbys event proved our fans have an appetite for this content and want us to right the numerous pop culture wrongs. We look forward to launching more expansions of The Snubbys franchise."
The Snubbys: Oscars® Edition follows the inaugural Snubbys event, which aired in January 2021 as an homage to the artists snubbed during the Music Awards season. Hosted by Jeff Ross, the first special garnered over 1.3 million global streams.
The LiveXLive platform offers livestream concerts, festivals, music news, docu-reality series and interviews as well as on-demand audio and audio playlists and vodcasts/podcasts. In 2020, LiveXLive's library garnered over 118 million views worldwide. LiveXLive has powered global pay-per-view and livestream hits with some of the world's most renowned talent, including Pitbull, Monsta X, Darius Rucker, Kygo, Jimmy Buffett, Zac Brown, Sofi Tukker, Darius Rucker, Hot Chelle Rae, Billy Joel, Bon Jovi, Chris Rock, Idina Menzel, Jennifer Lopez, Sullivan King, and Champagne Drip.
OSCAR(s)® is a registered trademark and service mark of the Academy of Motion Picture Arts and Sciences ("Academy"). LiveXLive is not affiliated with, nor endorsed by, the Academy.
About LiveXLive Media, Inc.
Headquartered in Los Angeles, California, LiveXLive Media, Inc. (NASDAQ: LIVX) (the "Company") (pronounced Live "by" Live) is a global platform for livestream and on-demand audio, video and podcast content in music, comedy, and pop culture. LiveXLive, which has streamed over 1,800 artists since January 2020, has become a go-to partner for the world's top artists and celebrity voices as well as music festivals concerts, including Rock in Rio, EDC Las Vegas, and many others. In April 2020, LiveXLive produced its first 48-hour music festival called "Music Lives" with tremendous success as it earned over 50 million views and over 5 billion views for #musiclives on TikTok on 100+ performances. LiveXLive's library of global events, video-audio podcasts and original shows are also available on Amazon, Apple TV, Roku and Samsung TVs in addition to its own app, destination site and social channels. The Company's wholly-owned subsidiary, PodcastOne, generates more than 2.25 billion downloads per year with 400+ episodes distributed per week across a stable of hundreds of top podcasts. For more information, visit www.livexlive.com and follow us on Facebook, Instagram, TikTok, Twitter at @livexlive, and YouTube.
Forward-Looking Statements
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Press Contact:
LiveXLive
aileen@livexlive.com
917.842.9653
The Rose Group
Lyndadorf@therosegrp.com
424.645.4620
LiveXLive IR Contact:
ir@LiveXLive.com
310.601.2505
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SOURCE LiveXLive Media, Inc.
FAQ
What is the <i>Oscars® Edition</i> of <i>The Snubbys</i> by LiveXLive?
The Oscars® Edition of The Snubbys is a special event hosted by Jeff Ross that celebrates deserving talent who were not nominated for Oscars. It premieres on April 23, 2021, at 8 PM ET.
When does the <i>Oscars® Edition</i> of <i>The Snubbys</i> air?
The Oscars® Edition of The Snubbys will premiere on April 23, 2021, at 8 PM ET on the LiveXLive platform.
What audience engagement did the inaugural <i>Snubbys</i> event achieve?
The inaugural Snubbys event garnered over 1.3 million global streams, showcasing strong audience interest in this type of content.
Who will be honored at the <i>Oscars® Edition</i> of <i>The Snubbys</i>?
The event will pay tribute to snubbed talent, including Tom Hanks, Jodie Foster, and Spike Lee.
What format will the <i>Oscars® Edition</i> of <i>The Snubbys</i> take?
The event will be filmed atop a double-decker bus and will include comedic elements, fan participation, and tributes.
