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LifeMD Launches Virtual Care Platform, Bringing Accessible, Affordable Healthcare to Patients Nationwide

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LifeMD, a telehealth company, launched its virtual care platform on November 8, 2021, aiming to provide 24/7 access to personalized healthcare across the US. The platform offers direct communication with in-house physicians, unlimited messaging, and discounted prescriptions. Initially available via invitation, public access will begin on January 1, 2022. LifeMD emphasizes addressing the shortage of primary care physicians in America, aiming to enhance healthcare accessibility and efficiency.

Positive
  • Launch of a virtual care platform improving patient access to healthcare.
  • Provides a personalized healthcare experience with dedicated medical teams.
  • Strategic partnerships for expanded services, including lab testing and e-pharmacy.
  • Ability to scale into treatment for various conditions enhances future growth.
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Access to care 24/7 at affordable rates, a physician who knows you personally, unlimited messaging with dedicated medical team, and discounted prescription medications

NEW YORK, Nov. 08, 2021 (GLOBE NEWSWIRE) -- LifeMD, Inc. (NASDAQ: LFMD), a leading direct-to-patient telehealth company, today announced the launch of its virtual care platform – a quantum leap in healthcare that uses telemedicine to connect patients directly with a doctor anytime, anywhere.

The LifeMD virtual care platform combines best-in-class telehealth technology with in-house physicians to provide care across all 50 states. The platform provides a patient-centric healthcare experience, giving patients direct contact with their personal physicians and with dedicated medical teams who respond quickly to their concerns – all geared toward achieving better health outcomes.

“American healthcare is irretrievably broken. Twenty-five percent of adults in America do not have a primary care physician, and many who do wait months just for appointments, then spend hours in waiting rooms and worry about affording their medical bills. Our new virtual care platform addresses this full-blown crisis – and offers a solution,” said LifeMD CEO, Justin Schreiber.

“Our mission is to make healthcare welcoming,” said LifeMD Chief Business Officer Corey Deutsch. “At LifeMD virtual care, patients can book their first appointment in minutes and gain access to a dedicated medical team ready to deliver personalized care anywhere, anytime.”

LifeMD is strategically sequencing the rollout of the virtual care offering. In the initial phase – commencing today – the platform will be available by invitation. The final stage of the launch, commencing nationwide access for the general public, is set for January 1, 2022.

Patients can access LifeMD’s virtual care service through the website or the LifeMD app and by completing a simple onboarding process: A health questionnaire and a virtual meet-and-greet consultation with their new primary care physician. Patients can then access their dedicated medical team, prescription management, and appointments at the click of a button. LifeMD’s physicians are board certified and highly regarded by their patients.

“The secret to great care is great doctors,” Schreiber noted. “Everyone deserves high-quality healthcare, and our primary care offering is like having a doctor in the family.”

In recent months, LifeMD has forged strategic partnerships to bolster the comprehensive virtual care platform announced today. These alliances give LifeMD the ability to offer on-site nurse visits, provide direct-to-patient laboratory and diagnostics testing at preferential pricing for LifeMD members, consolidate patient data in a way that is both patient- and physician-friendly, deliver a best-in-class pharmacy fulfillment and e-prescribing technology platform, and grant immediate access to a nationwide pharmacy network.

“Beyond generalized virtual primary care, the technology platform LifeMD has built to support today’s launch enables the ability to scale into hundreds of other conditions,” Schreiber said. “There are very few scalable technology platforms like LifeMD’s that combine a 50-state physician network, diagnostics, e-pharmacy, in-home sample collection and care and, eventually, continuous monitoring with wearables.”

“We stand at the forefront of the paradigm shift transforming global health,” Schreiber added. “Since our founding, LifeMD has focused on bringing honesty and transparency to healthcare. Our affiliated providers have treated more than 360,000 patients through branded telehealth services like Rex MD, Shapiro MD, and Nava MD. We are excited to take this leap into primary care.”

About LifeMD

LifeMD, Inc. is a rapidly growing direct-to-patient telehealth company that offers cash-pay virtual medical care across all 50 states. LifeMD’s telemedicine platform enables virtual access to affordable and convenient medical treatment from licensed providers and, when appropriate, prescription medications and over-the-counter products delivered directly to the patient's home. To learn more, go to LifeMD.com.

Cautionary Note Regarding Forward Looking Statements
This news release includes forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended; Section 21E of the Securities Exchange Act of 1934, as amended; and the safe harbor provision of the U.S. Private Securities Litigation Reform Act of 1995. Forward-looking statements contained in this news release may be identified by the use of words such as: “believe,” “expect,” “anticipate,” “project,” “should,” “plan,” “will,” “may,” “intend,” “estimate,” predict,” “continue,” and “potential,” or, in each case, their negative or other variations or comparable terminology referencing future periods. Examples of forward-looking statements include, but are not limited to, statements regarding our financial outlook and guidance, short and long-term business performance and operations, future revenues and earnings, regulatory developments, legal events or outcomes, ability to comply with complex and evolving regulations, market conditions and trends, new or expanded products and offerings, growth strategies, underlying assumptions, and the effects of any of the foregoing on our future results of operations or financial condition.

Forward-looking statements are not historical facts and are not assurances of future performance. Rather, these statements are based on our current expectations, beliefs, and assumptions regarding future plans and strategies, projections, anticipated and unanticipated events and trends, the economy, and other future conditions, including the impact of any of the aforementioned on our future business. As forward-looking statements relate to the future, they are subject to inherent risk, uncertainties, and changes in circumstances and assumptions that are difficult to predict, including some of which are out of our control. Consequently, our actual results, performance, and financial condition may differ materially from those indicated in the forward-looking statements. These risks and uncertainties include, but are not limited to, “Risk Factors” identified in our filings with the Securities and Exchange Commission, including, but not limited to, our most recently filed Annual Report on Form 10-K, Quarterly Reports on Form 10-Q, and any amendments thereto. Even if our actual results, performance, or financial condition are consistent with forward-looking statements contained in such filings, they may not be indicative of our actual results, performance, or financial condition in subsequent periods.

Any forward-looking statement made in the news release is based on information currently available to us as of the date on which this release is made. We undertake no obligation to update or revise any forward-looking statement, whether as a result of new information, future events, or otherwise, except as may be required under applicable law or regulation.

Contact:
Eric Herman
eherman@kivvit.com

Company Contact
LifeMD, Inc.
Marc Benathen, CFO
marc@lifemd.com

Investor Relations Contact
Ashley Robinson
LifeSci Advisors, LLC
arr@lifesciadvisors.com

LifeMD Virtual Primary Care Partnership Contact
LifeMD, Inc.
Corey Deutsch, CBO
cdeutsch@lifemd.com


FAQ

What is LifeMD's new virtual care platform?

LifeMD has launched a virtual care platform providing 24/7 access to personalized healthcare and direct communication with physicians.

When will the LifeMD virtual care platform be publicly available?

Public access to the LifeMD virtual care platform will commence on January 1, 2022.

What features does LifeMD's virtual care platform offer?

The platform offers unlimited messaging with medical teams, discounted prescriptions, and direct contact with personal physicians.

How does LifeMD address the issue of primary care in America?

LifeMD's platform aims to fill the gap left by the 25% of adults who lack a primary care physician.

What partnerships has LifeMD formed for its virtual care platform?

LifeMD has formed strategic partnerships to offer on-site nurse visits, lab testing, and enhanced pharmacy services.

LifeMD, Inc.

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