The Power of the Dark Side; Lucid Begins Deliveries of 'Stealth Appearance' Darkened Exterior Design Theme

Rhea-AI Summary

Lucid Group (NASDAQ: LCID) announced the launch of its new Stealth Appearance option for the Lucid Air, marking a significant milestone with the commencement of first deliveries. This optional design theme, priced at $3,000 for models with a metal roof and $6,000 for those with a Glass Canopy roof, features up to 35 components with a darker aesthetic. The Stealth Appearance enhances the Air's design with black gloss and satin graphite accents, creating a distinct visual appeal. Deliveries began at the Lucid Costa Mesa service center in Southern California, with expansion planned nationwide. Lucid aims to redefine luxury electric vehicles with innovative designs and sustainable technology. As part of its mission, Lucid continues to inspire the adoption of sustainable energy and advance luxury electric experiences.

Positive

• Launch of the Stealth Appearance option for Lucid Air enhances product appeal.
• First deliveries have commenced, indicating strong demand and operational capacity.
• Pricing strategy aligns well with luxury market expectations.

Negative

• None.

NEWARK, Calif., April 20, 2023 /PRNewswire/ -- Lucid Group, Inc. (NASDAQ: LCID), setting new standards for luxury electric experience with the Lucid Air, winner of the 2023 World Luxury Car Award, today announced first deliveries of Lucid Air with Stealth Appearance, an optional exterior design theme with a darker personality.

"The highly-anticipated Stealth Appearance will delight those who prefer a darker, more enigmatic look to Lucid Air," said Derek Jenkins, SVP of Design and Brand, Lucid Group. "Side by side, Stealth and Platinum are like seeing two altogether different vehicles, two facets of the Air personality."

Deliveries began at the Lucid Costa Mesa service center in Southern California and will continue throughout the country in the coming weeks.

The Details

Stealth Appearance is available as an option for Air Grand Touring and Air Touring. Stealth Appearance is priced at $3,000 ($4,000 CAD) for Air Touring with a metal roof, or $6,000 USD ($7,500 CAD) for all models equipped with a Glass Canopy roof. Customers can now build their own metal roof Lucid Air with Stealth Appearance on the Design Yours Configurator. Pricing and details of Stealth Appearance are subject to change without notice. 

Stealth Appearance dramatically redefines the nature of Lucid Air, with changes of up to 35 components on the exterior of the vehicle. Many components that would otherwise have the Platinum Appearance instead feature a dark Stealth polished finish, reminiscent of the spéculaire black polishing technique employed in fine horology and jewelry. The most immediate visible change is the darkened Stealth components that frame the Air's distinctive Glass Canopy roof. Elsewhere, Stealth Appearance adds black gloss and satin graphite accents to further enhance the sharpened appearance, including elements of the lower body trim and the trim around the Intelligent Micro Lens Array headlights and one-piece blade taillights.

Stealth Appearance also includes unique wheel designs and finishes for each wheel size (wheel size availability depends on Air model variant):

• 21-inch Aero Sport Stealth wheels, with satin black wheel inserts
• 20-inch Aero Lite Stealth wheels, with satin black wheel inserts

Stealth Appearance can be paired with a broad palette of Lucid Air exterior colors: Stellar White, Infinite Black, Cosmos Silver, Quantum Grey, and Zenith Red.

About Lucid Group

Lucid's mission is to inspire the adoption of sustainable energy by creating advanced technologies and the most captivating luxury electric vehicles centered around the human experience. The company's first car, the Air, is a state-of-the-art luxury sedan with a California-inspired design. Lucid Air Grand Touring features an official EPA estimated 516 miles of range or 1,050 horsepower. Assembled at Lucid's factory in Casa Grande, Arizona, deliveries of Lucid Air are currently underway to customers in the U.S., Canada, Europe, and the Middle East.

Media Contact
media@lucidmotors.com 

Trademarks 

This communication contains trademarks, service marks, trade names and copyrights of Lucid Group, Inc. and its subsidiaries and other companies, which are the property of their respective owners.

Forward-Looking Statements

This communication includes "forward-looking statements" within the meaning of the "safe harbor" provisions of the United States Private Securities Litigation Reform Act of 1995. Forward-looking statements may be identified by the use of words such as "estimate," "plan," "project," "forecast," "intend," "will," "shall," "expect," "anticipate," "believe," "seek," "target," "continue," "could," "may," "might," "possible," "potential," "predict" or other similar expressions that predict or indicate future events or trends or that are not statements of historical matters. These forward-looking statements include, but are not limited to, statements regarding plans and expectations regarding the Stealth Look, including timing of deliveries, availability, specification and pricing, and the promise of Lucid's technology. These statements are based on various assumptions, whether or not identified in this communication, and on the current expectations of Lucid's management. These forward-looking statements are not intended to serve as, and must not be relied on by any investor or consumer as, a guarantee, an assurance, or a definitive statement of fact or probability. Actual events and circumstances are difficult or impossible to predict and may differ from these forward-looking statements. Many actual events and circumstances are beyond the control of Lucid. These forward-looking statements are subject to a number of risks and uncertainties, including those factors discussed under the heading "Risk Factors" in Part I, Item 1A of Lucid's Annual Report on Form 10-K for the year ended December 31, 2022, as well as other documents Lucid has filed or will file with the Securities and Exchange Commission. If any of these risks materialize or Lucid's assumptions prove incorrect, actual results could differ materially from the results implied by these forward-looking statements. There may be additional risks that Lucid currently does not know or that Lucid currently believes are immaterial that could also cause actual results to differ from those contained in the forward-looking statements. In addition, forward-looking statements reflect Lucid's expectations, plans or forecasts of future events and views as of the date of this communication. Lucid anticipates that subsequent events and developments will cause Lucid's assessments to change. However, while Lucid may elect to update these forward-looking statements at some point in the future, Lucid specifically disclaims any obligation to do so. These forward-looking statements should not be relied upon as representing Lucid's assessments as of any date subsequent to the date of this communication. Accordingly, undue reliance should not be placed upon the forward-looking statements. 

 

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SOURCE Lucid Group

FAQ

When did Lucid Group announce the delivery of the Stealth Appearance?

Lucid Group announced the delivery of the Stealth Appearance option on April 20, 2023.

What is the price of the Stealth Appearance for Lucid Air?

The Stealth Appearance is priced at $3,000 for models with a metal roof and $6,000 for models with a Glass Canopy roof.

Where did the first deliveries of the Lucid Air with Stealth Appearance take place?

The first deliveries took place at the Lucid Costa Mesa service center in Southern California.

How many components are changed in the Stealth Appearance option for Lucid Air?

The Stealth Appearance option features changes of up to 35 components on the exterior of the vehicle.

What colors are available for the Lucid Air with Stealth Appearance?

Available exterior colors include Stellar White, Infinite Black, Cosmos Silver, Quantum Grey, and Zenith Red.