SEALSQ Announces New Sales Director and Representative Director for Japan
SEALSQ Corp (NASDAQ: LAES) has appointed Katsu Miyahata as the new Sales Director and Representative Director for Japan. With over 30 years of experience in IoT, semiconductors, and high-tech industries, Miyahata will lead the company's expansion of IoT Security and Brand Enhancement operations in Japan. SEALSQ aims to capitalize on Japan's cybersecurity strategy and growing IoT market, targeting sectors such as industrial, consumer, and medical applications.
The company has been actively participating in various electronic and security exhibitions in Japan throughout 2024. As a member of the Wi-Sun Alliance and a founding member of the CSA Japan Interest Group, SEALSQ is well-positioned to address the country's IoT security needs. With Matter certification and a focus on secure hardware solutions, SEALSQ is targeting Japan's substantial semiconductor market and the growing demand for smart home technologies.
- Appointment of experienced Sales Director for Japan expansion
- Active participation in key industry events and alliances in Japan
- Alignment with Japan's cybersecurity strategy and IoT market growth
- Wi-SUN and Matter certifications position the company for smart home and utility markets
- Targeting diverse sectors including industrial, consumer, and medical applications
- None.
Insights
The appointment of Katsu Miyahata as SEALSQ's new Sales Director and Representative Director for Japan is a strategically significant move, but its immediate impact on the company's financials is likely to be While this news doesn't directly affect SEALSQ's bottom line, it does signal the company's commitment to expanding its presence in the Japanese market, which could yield long-term benefits.
Japan's cybersecurity strategy, launched in 2017, has created a favorable environment for IoT security providers like SEALSQ. The focus on next-generation mobility, smart cities and healthcare aligns well with SEALSQ's offerings. However, it's important to note that the Japanese market is highly competitive and relationship-driven, which means that tangible results from this appointment may take time to materialize.
SEALSQ's participation in industry events and alliances, such as Wi-Sun and CSA Japan, demonstrates a proactive approach to market penetration. The company's Matter certification is particularly noteworthy, as it positions SEALSQ to capitalize on the growing smart home market in Japan. However, investors should be aware that the transition from market presence to significant revenue generation can be a gradual process in the Japanese business landscape.
While the potential in Japan's semiconductor and IoT security markets is substantial, with an estimated
SEALSQ's appointment of Katsu Miyahata is a calculated move to strengthen its position in the Japanese IoT security market. Miyahata's extensive experience in IoT, semiconductors and high-tech industries, particularly his roles at Semtech and Freescale Semiconductor, brings valuable expertise to SEALSQ's operations in Japan.
The company's focus on IoT security is timely, given the projected growth of connected devices. However, it's important to understand that the IoT security landscape is highly competitive, with established players and emerging startups vying for market share. SEALSQ's success will depend on its ability to differentiate its offerings and demonstrate superior performance and reliability.
SEALSQ's Matter certification is a significant advantage, as Matter is gaining traction as a unifying standard for smart home devices. This certification could open doors to partnerships with major Japanese electronics manufacturers looking to enhance the security and interoperability of their smart home products. However, the real test will be in the practical implementation and adoption of SEALSQ's solutions in commercial products.
The company's participation in Wi-SUN Alliance is also noteworthy, particularly for applications in smart utilities. This could provide SEALSQ with opportunities in Japan's ongoing smart city initiatives. However, investors should be aware that the development and deployment of smart city infrastructure often involve long sales cycles and complex stakeholder relationships.
While SEALSQ's strategic direction aligns well with Japan's cybersecurity priorities, the company will need to demonstrate its ability to execute effectively in a market known for its high standards and preference for local solutions. The true measure of success will be in securing significant contracts and partnerships with major Japanese corporations in the coming months and years.
Geneva, Switzerland / Tokyo, Japan, July 26, 2024 (GLOBE NEWSWIRE) -- SEALSQ Corp ("SEALSQ" or "Company") (NASDAQ: LAES), a leader in developing and selling semiconductors, PKI, and post-quantum technology hardware and software products, today announces the appointment of Katsu Miyahata as the new Sales Director and Representative Director for Japan. Mr Miyahata, who joined SEALSQ in June 2023 as a Sales Representative for Japan, having previously worked for WISeKey, has now assumed responsibility for the Company's expansion of IoT Security and Brand Enhancement operations in Japan.
Mr. Miyahata has over three decades of extensive sales and business development experience in the IoT, semiconductors, and high-tech industries. Before joining WISeKey, he served as IoT Business Development Manager for Semtech Corporation, a global leader in high-performance analog and mixed-signal semiconductors and advanced algorithms. In this role, he developed and managed relationships with numerous global organizations to establish Carrier and Data Centers’ Optical Core Network and Low Power Wide Area Network for Gas metering and IoT devices.
From 2004 to 2010, Mr. Miyahata was Senior Account Manager for Freescale Semiconductor Japan Ltd., a multinational corporation headquartered in Austin, Texas, with operations in more than 75 locations across 19 countries. He successfully managed relationships with mobile operators, to build 4G networks. Before that, he was the Open Multimedia Applications Platform (OMAP) Marketing Manager for Texas Instruments, where he managed OMAP Application Processor projects at key mobile phone makers in Japan. From 1997 to 2002, as Account Manager and Regional Marketing for Intel in Japan, he supervised client relationships with multinational organizations of communication products.
Carlos Moreira, SEALSQ’s CEO, noted, "Katsu's extensive experience in sales and marketing has proven to be very valuable to SEALSQ’s strategy as we continue to grow our footprint in Japan with our next-generation approach to IoT security. In his new role, he will continue to work with our global team to promote SEALSQ’s IoT technology and applications for both IoT and Brand Enhancement, integrating unique technologies for the Japanese market. For SEALSQ, the IoT segment is vital to our global expansion strategy and provides substantial growth opportunities. With over 50 billion IoT devices expected to be connected by 2020, each connected device will handle a vast and growing amount of sensitive data, which can be authenticated, protected, and secured by SEALSQ’s IoT security chip as the data is transferred between connected devices and back-end servers."
Mr. Miyahata added, "I am delighted to continue to be part of SEALSQ’s exceptional team in my new role as Sales Director and Representative Director for Japan. In late 2017, Japan’s government launched the country’s new cybersecurity strategy, designed to bring the country up to par with the rest of the world. Japan’s Growth Strategy Council has identified five key themes as part of this strategy: next-generation mobility/smart cities, smart public services, next-generation infrastructure, fintech/cashless society, and next-generation health care – all of which provide substantial growth opportunities for SEALSQ in IoT security and Brand Enhancement operations."
Japan is a key market for SEALSQ, and we anticipate significant expansion of our activities in the region over the coming years. Our strategic focus is on addressing a diverse range of sectors, including industrial, consumer, and medical, with a particular emphasis on IoT applications. SEALSQ offers secure hardware, firmware, and trust services to secure any kind of connected devices or systems.
Target Sectors and Key Customers
SEALSQ aims to serve a wide array of sectors with a comprehensive suite of security solutions for connected devices. Our target customers include some of Japan's leading technology companies.
Participation in Events and Seminars
In 2024, SEALSQ has been actively participating in various electronic/security exhibitions and seminars in Japan, including:
- TUV Rhineland Japan’s Matter Seminar (January 2024)
- CSA Japan’s bi-monthly meetings (Since January 2024)
- Wi-SUN Open House Seminar (February 2024)
- Wi-SUN pavilion at Wireless Japan (May 2024)
- CSA Japan booth at CEATEC Exhibition (upcoming - October 2024)
Industry Alliances and Certifications
SEALSQ is a member of the Wi-Sun Alliance, with Wi-SUN certifications being highly popular in Japan. Wi-SUN solutions are ideal for a wide range of IoT applications, such as Smart Utilities. Utilities and service providers specify Wi-SUN certified products to ensure interoperability and reduce support costs.
Additionally, SEALSQ is a founding member of the CSA Japan Interest Group. SEALSQ has been Matter certified for 18 months. Matter is an open standard for Smart Home Technology that is gaining popularity in Japan. It aims to enhance security, interoperability, and compatibility between devices
Market Potential in Semiconductors and Matter Certification
- Semiconductor Market: Japan’s semiconductor market is one of the largest in the world, with a robust ecosystem of manufacturers and suppliers. The country’s focus on advanced technologies, including IoT, AI, and automotive electronics, drives significant demand for semiconductors. SEALSQ’s secure hardware solutions are well-positioned to tap into this market by providing the necessary security features essential for modern applications.
- Matter Certification: The growing adoption of Matter certification in Japan presents a significant market opportunity. As an open standard for smart home technology, Matter enhances security, interoperability, and compatibility across devices, making it increasingly attractive to manufacturers and consumers. SEALSQ’s Matter-certified solutions are well-suited to meet this demand, offering secure and reliable options for a variety of smart home applications.
About SEALSQ:
SEALSQ focuses on selling integrated solutions based on Semiconductors, PKI and Provisioning services, while developing Post-Quantum technology hardware and software products. Our solutions can be used in a variety of applications, from Multi-Factor Authentication tokens, Smart Energy, Smart Home Appliances, and IT Network Infrastructure, to Automotive, Industrial Automation and Control Systems.
Post-Quantum Cryptography (PQC) refers to cryptographic methods that are secure against an attack by a quantum computer. As quantum computers become more powerful, they may be able to break many of the cryptographic methods that are currently used to protect sensitive information, such as RSA and Elliptic Curve Cryptography (ECC). PQC aims to develop new cryptographic methods that are secure against quantum attacks.
For more information please visit www.sealsq.com.
Forward-Looking Statements
This communication expressly or implicitly contains certain forward-looking statements concerning SEALSQ Corp and its businesses. Forward-looking statements include statements regarding our business strategy, financial performance, results of operations, market data, events or developments that we expect or anticipates will occur in the future, as well as any other statements which are not historical facts. Although we believe that the expectations reflected in such forward-looking statements are reasonable, no assurance can be given that such expectations will prove to have been correct. These statements involve known and unknown risks and are based upon a number of assumptions and estimates which are inherently subject to significant uncertainties and contingencies, many of which are beyond our control. Actual results may differ materially from those expressed or implied by such forward-looking statements. Important factors that, in our view, could cause actual results to differ materially from those discussed in the forward-looking statements. Risks and uncertainties are further described in reports filed by SEALSQ with the SEC.
All forward-looking statements, if any, in this release represent the Company’s judgment as of the date of this release. SEALSQ Corp does not undertake to update any forward-looking statements contained herein as a result of new information, future events or otherwise.
SEALSQ Corp Carlos Moreira Chairman & CEO Tel: +41 22 594 3000 info@sealsq.com | SEALSQ Investor Relations (US) The Equity Group Inc. Lena Cati Tel: +1 212 836-9611 / lcati@equityny.com Katie Murphy Tel: +212 836-9612 / kmurphy@equityny.com |
FAQ
Who is the new Sales Director for SEALSQ in Japan?
What are SEALSQ's (LAES) target sectors in Japan?
What certifications does SEALSQ (LAES) have for the Japanese market?
What events has SEALSQ (LAES) participated in Japan during 2024?
