Center BMW Becomes BMW of Sherman Oaks

Rhea-AI Summary

Lithia Motors announces the rebranding of Center BMW to BMW of Sherman Oaks, effective June 9, 2021. This change aligns with BMW corporate's preference for dealerships to reflect local community names. Located in Sherman Oaks, California, the dealership offers a full range of services for new, used, and certified pre-owned BMW vehicles. Known for its commitment to the BMW lifestyle, it hosts 'Experience Events' to enhance customer engagement while providing a state-of-the-art online shopping experience for customers.

Positive

• Rebranding aligns with BMW’s corporate naming strategy to enhance community pride.
• BMW of Sherman Oaks offers comprehensive sales and service options for various BMW models.
• The dealership provides advanced online tools for a seamless shopping experience.

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• None.

MEDFORD, Ore., June 9, 2021 /PRNewswire/ -- Lithia Motors & Driveway (NYSE: LAD) today announced that Center BMW, located at 5201 Van Nuys Boulevard in Sherman Oaks, California, is now BMW of Sherman Oaks. The name change comes from the dealership's parent company, LAD and from BMW corporate. The German automaker prefers its dealerships to reflect the name of the town they serve, promoting pride in the community.

The dealership proudly offers full sales, service and parts for new, used and certified pre-owned BMW vehicles to customers in the San Fernando Valley, Greater Los Angeles region and beyond. Dedicated to the BMW lifestyle, BMW of Sherman Oaks is known for creating "Experience Events" to promote the performance and passion for the "Ultimate Driving Machine." 

When you purchase a new BMW, we provide a premium experience tailored to each customer, whether in person or online. BMW of Sherman Oaks assures you will experience an outstanding shopping experience by offering state-of-the-art online tools that allow you to shop for and finance a new BMW without leaving your home or place of work. That is just one of the ways that the new BMW of Sherman Oaks makes your car buying, trade-in and service experience simple and efficient.

Though the name is new, you will still find the same great people, products and passion that makes BMW of Sherman Oaks one of the top-rated auto dealerships in Southern California.

BMW of Sherman Oaks
818-907-9995
5201 Van Nuys Blvd., Sherman Oaks, CA 91401
Chris Previtire
General Manager

About Lithia Motors: Lithia Motors, Inc. is an American nationwide automotive retailer headquartered in Medford, Oregon. It is the third largest automotive retailer in the United States. Lithia Motors has been named one of the fastest movers in the Fortune 500 list at #231 in 2021.

View original content:http://www.prnewswire.com/news-releases/center-bmw-becomes-bmw-of-sherman-oaks-301309102.html

SOURCE BMW of Sherman Oaks

FAQ

What is the significance of the name change to BMW of Sherman Oaks?

The name change reflects BMW's corporate policy to have dealerships represent their local communities, fostering pride among customers.

What services does BMW of Sherman Oaks offer?

BMW of Sherman Oaks offers full sales, service, and parts for new, used, and certified pre-owned BMW vehicles.

Where is BMW of Sherman Oaks located?

BMW of Sherman Oaks is located at 5201 Van Nuys Boulevard, Sherman Oaks, California.

When did the name change to BMW of Sherman Oaks take place?

The name change was officially announced on June 9, 2021.

What initiatives does BMW of Sherman Oaks undertake for customer engagement?

BMW of Sherman Oaks hosts 'Experience Events' to promote the performance and enjoyment of BMW vehicles.