American Classics Apparel, Inc. Leads the Digital Revolution in Licensed Music, Movie, and Gaming Apparel with On-Demand Technology from Kornit Digital
Kornit Digital (NASDAQ: KRNT) announced that American Classics Apparel, a leading wholesaler of licensed music, movie, and gaming apparel, is adopting the Kornit Apollo platform. This next-generation direct-to-garment system will accelerate the company's transition from traditional screen printing to high-speed digital production.
Headquartered in Hanceville, Alabama, American Classics has been in the licensed apparel business for nearly three decades, offering designs from iconic brands like AC/DC, Rocky, and Cheers. Their products are sold through major retailers including Walmart and Amazon.
The implementation of Kornit Apollo, alongside their existing Kornit Atlas MAX POLY and other Kornit systems, will help American Classics address several key challenges:
- Meet surging customer demand
- Overcome ongoing labor shortages
- Improve production efficiency
- Maintain superior product quality
- Deliver faster turnaround times
Kornit Digital (NASDAQ: KRNT) ha annunciato che American Classics Apparel, un importante grossista di abbigliamento licenziato per musica, film e giochi, sta adottando la piattaforma Kornit Apollo. Questo sistema di stampa diretta su tessuto di nuova generazione accelererà la transizione dell'azienda dalla stampa serigrafica tradizionale alla produzione digitale ad alta velocità.
Con sede a Hanceville, Alabama, American Classics opera nel settore dell'abbigliamento licenziato da quasi tre decenni, offrendo design di marchi iconici come AC/DC, Rocky e Cheers. I loro prodotti sono venduti tramite grandi rivenditori tra cui Walmart e Amazon.
L'implementazione di Kornit Apollo, insieme ai loro sistemi esistenti Kornit Atlas MAX POLY e ad altri sistemi Kornit, aiuterà American Classics ad affrontare diverse sfide chiave:
- Rispondere alla crescente domanda dei clienti
- Superare la carenza di manodopera in corso
- Migliorare l'efficienza produttiva
- Mantenere una qualità del prodotto superiore
- Garantire tempi di consegna più rapidi
Kornit Digital (NASDAQ: KRNT) anunció que American Classics Apparel, un importante mayorista de ropa licenciada de música, cine y videojuegos, está adoptando la plataforma Kornit Apollo. Este sistema de impresión directa a la prenda de nueva generación acelerará la transición de la empresa de la impresión serigráfica tradicional a la producción digital de alta velocidad.
Con sede en Hanceville, Alabama, American Classics ha estado en el negocio de la ropa licenciada durante casi tres décadas, ofreciendo diseños de marcas icónicas como AC/DC, Rocky y Cheers. Sus productos se venden a través de grandes minoristas, incluyendo Walmart y Amazon.
La implementación de Kornit Apollo, junto con sus sistemas existentes Kornit Atlas MAX POLY y otros sistemas Kornit, ayudará a American Classics a abordar varios desafíos clave:
- Satisfacer la creciente demanda de los clientes
- Superar la escasez de mano de obra en curso
- Mejorar la eficiencia de producción
- Mantener una calidad de producto superior
- Ofrecer tiempos de entrega más rápidos
Kornit Digital (NASDAQ: KRNT)는 American Classics Apparel, 라이센스 음악, 영화 및 게임 의류의 주요 도매업체가 Kornit Apollo 플랫폼을 채택한다고 발표했습니다. 이 차세대 의류 직접 인쇄 시스템은 전통적인 실크스크린 인쇄에서 고속 디지털 생산으로의 전환을 가속화할 것입니다.
앨라배마주 핸스빌에 본사를 둔 American Classics는 거의 30년 동안 라이센스 의류 사업을 운영하며 AC/DC, Rocky 및 Cheers와 같은 상징적인 브랜드의 디자인을 제공합니다. 그들의 제품은 Walmart 및 Amazon과 같은 주요 소매업체를 통해 판매됩니다.
Kornit Apollo의 구현은 기존의 Kornit Atlas MAX POLY 및 기타 Kornit 시스템과 함께 American Classics가 여러 주요 과제를 해결하는 데 도움을 줄 것입니다:
- 급증하는 고객 수요 충족
- 지속적인 인력 부족 극복
- 생산 효율성 향상
- 우수한 제품 품질 유지
- 더 빠른 처리 시간 제공
Kornit Digital (NASDAQ: KRNT) a annoncé que American Classics Apparel, un important grossiste de vêtements licenciés pour la musique, le cinéma et les jeux, adopte la plateforme Kornit Apollo. Ce système de production directe sur textile de nouvelle génération va accélérer la transition de l'entreprise de l'impression sérigraphique traditionnelle vers une production numérique à grande vitesse.
Basée à Hanceville, Alabama, American Classics est dans le secteur des vêtements licenciés depuis près de trois décennies, offrant des designs de marques emblématiques telles qu'AC/DC, Rocky et Cheers. Leurs produits sont vendus par le biais de grands détaillants tels que Walmart et Amazon.
L'implémentation de Kornit Apollo, aux côtés de leurs systèmes existants Kornit Atlas MAX POLY et d'autres systèmes Kornit, aidera American Classics à relever plusieurs défis clés :
- Répondre à la demande croissante des clients
- Surmonter la pénurie de main-d'œuvre actuelle
- Améliorer l'efficacité de production
- Maintenir une qualité de produit supérieure
- Offrir des délais d'exécution plus rapides
Kornit Digital (NASDAQ: KRNT) gab bekannt, dass American Classics Apparel, ein führender Großhändler für lizenzierte Musik-, Film- und Gaming-Bekleidung, die Kornit Apollo-Plattform übernimmt. Dieses System für den Direktdruck auf Textilien der nächsten Generation wird den Übergang des Unternehmens von traditionellem Siebdruck zur Hochgeschwindigkeits-Digitalproduktion beschleunigen.
Mit Sitz in Hanceville, Alabama, ist American Classics seit fast drei Jahrzehnten im Geschäft mit lizenzierten Bekleidungen tätig und bietet Designs von ikonischen Marken wie AC/DC, Rocky und Cheers an. Ihre Produkte werden über große Einzelhändler wie Walmart und Amazon verkauft.
Die Implementierung von Kornit Apollo, zusammen mit ihren bestehenden Kornit Atlas MAX POLY und anderen Kornit-Systemen, wird American Classics helfen, mehrere wichtige Herausforderungen zu bewältigen:
- Die steigende Kundennachfrage zu erfüllen
- Die anhaltenden Arbeitskräftemangel zu überwinden
- Die Produktionseffizienz zu verbessern
- Eine überlegene Produktqualität aufrechtzuerhalten
- Schnellere Durchlaufzeiten zu gewährleisten
- KRNT secured a key customer in American Classics Apparel, a major wholesaler of licensed apparel
- American Classics is expanding its use of Kornit technology beyond existing Atlas MAX POLY systems
- Kornit Apollo addresses critical market needs: labor shortages and increasing e-commerce demand
- Partnership with American Classics provides KRNT access to major retail channels (Walmart, Amazon)
- Technology enables faster production and quicker market response for time-sensitive licensed merchandise
- No financial terms of the deal were disclosed
- No specific metrics on how the technology will impact American Classics' production capacity
- No mention of expected revenue impact for KRNT from this customer relationship
Insights
Kornit Digital has secured a significant customer expansion with American Classics Apparel adopting its flagship Apollo platform. This represents more than just a single equipment sale – it signals the acceleration of a critical industry transition from traditional screen printing to digital production in the high-volume licensed apparel sector.
This implementation addresses three converging market challenges: surging e-commerce demand requiring faster turnaround, persistent labor shortages affecting manufacturing capacity, and the need for production flexibility across diverse entertainment franchises. By adding Apollo to their existing Kornit ecosystem, American Classics is deepening an already substantial technology commitment.
From an investment perspective, this announcement carries several important implications. Kornit's business model combines hardware sales with recurring high-margin consumables revenue, making customer expansions particularly valuable. The Apollo system, as Kornit's premium offering, likely represents a six-figure capital investment with ongoing ink and service revenue streams that typically generate 40-60% gross margins – substantially higher than the hardware itself.
The licensed apparel market represents an ideal use case for digital production technology. These manufacturers must rapidly produce diverse designs across hundreds of entertainment properties while maintaining strict quality standards for major retail channels. American Classics' distribution through Walmart and Amazon also validates Kornit's ability to meet enterprise-grade production requirements.
This win comes at a strategic time for Kornit, which has faced challenging market conditions as apparel manufacturers delayed capital expenditures amid economic uncertainty. The company's revenue declined 22% year-over-year in its most recent quarter, making customer wins especially important for rebuilding growth momentum.
While Kornit faces competition from companies like EFI and Brother in the direct-to-garment space, its integrated end-to-end workflow solutions and proprietary ink technology have helped maintain its leadership position. The transition from screen printing to digital production remains in early stages industry-wide, with digital accounting for less than 10% of total production volume – suggesting substantial remaining growth potential.
The announcement reinforces Kornit's long-term thesis of enabling on-demand, sustainable textile production while reducing inventory waste and environmental impact – increasingly important factors for both manufacturers and their retail partners.
- Trailblazing licensed wholesaler embraces Kornit Apollo to boost production efficiency, overcome labor challenges, and deliver top-quality apparel faster than ever before
- Transition from traditional screen printing to cutting-edge digital production positions American Classics to better meet growing e-commerce and retail demands
ROSH-HA'AYIN, Israel, Feb. 25, 2025 (GLOBE NEWSWIRE) -- Kornit Digital LTD. (NASDAQ: KRNT) (“Kornit” or the “Company”), a global pioneer in sustainable, on-demand digital fashion and textile production technologies, today announced that American Classics Apparel, Inc., a top wholesaler of licensed music, movie, and gaming apparel, is adopting the Kornit Apollo platform. This next-generation direct-to-garment powerhouse accelerates the company’s shift from traditional screen printing to high-speed digital production – ensuring it can keep pace with the surging customer demand and rapid growth of the e-tailer marketplace.
Headquartered in Hanceville, Alabama, American Classics has been a trusted name in licensed apparel for nearly three decades – offering iconic designs from beloved brands in music (AC/DC), movies (Rocky) and television (Cheers). Sold through retail giants like Walmart and online platforms such as Amazon, their products define fan gear excellence.
With the addition of Kornit Apollo to its arsenal on top of Kornit Atlas MAX POLY production and range of earlier Kornit direct-to-garment systems – the company is ready to deliver faster, more efficiently and with unmatched quality.
“Setting a New Standard for Licensed Apparel”
“For years, our partnership with Kornit has empowered us to integrate cutting-edge, on-demand digital production into our operations,” said Greg Brown, Vice President at American Classics Apparel, Inc. “Now, with skyrocketing demand for our licensed apparel and ongoing labor shortages, Kornit Apollo is arriving at the perfect moment. This innovative platform gives us speed, flexibility, and efficiency we need to scale while maintaining the superior quality of our customers expect. It's truly a gamechanger for our business.”
“The Future of Licensed Apparel Production”
“In the world of licensed apparel, speed to market is everything – yet quality must remain paramount,” said Ronen Samuel, Chief Executive Officer at Kornit Digital. “American Classics has consistently set the bar for fan-driven apparel, and their adoption of Kornit Apollo represents a bold step forward. With this powerful system, they’re poised to deliver industry-leading turnaround times and unparalleled quality while addressing regional labor challenges. We’re proud to help them usher in this next chapter of innovation and growth.”
To learn more about Kornit Apollo and how it’s revolutionizing the transition from screen to digital production, visit www.kornit.com.
About Kornit Digital
Kornit Digital (NASDAQ: KRNT) is a worldwide market leader in sustainable, on-demand, digital fashion, and textile production technologies. The company offers end-to-end solutions including digital printing systems, inks, consumables, software, and fulfillment services through its global fulfillment network. Headquartered in Israel with offices in the USA, Europe, and Asia Pacific, Kornit Digital serves customers in more than 100 countries and states worldwide. To learn more about how Kornit Digital is boldly transforming the world of fashion and textiles, visit www.kornit.com.
Kornit Media Contact
Craig Librett
Public Relations
Craig.librett@kornit.com
Ingrid Van Loocke
Public Relations – Europe
ingrid@pr4u.be
A photo accompanying this announcement is available at https://www.globenewswire.com/NewsRoom/AttachmentNg/1b207237-7a38-4a49-9220-264e313e676c

FAQ
How will the Kornit Apollo platform help American Classics Apparel address labor shortages?
What specific benefits will KRNT's Apollo platform provide to American Classics' e-commerce operations?
How is Kornit Digital (KRNT) helping American Classics transition from screen printing to digital production?
What types of licensed apparel will American Classics produce using KRNT's Apollo technology?