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Katapult Promotes Derek Medlin to President and Chief Growth Officer

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Katapult Holdings, Inc. (NASDAQ: KPLT) has promoted Derek Medlin to the newly created role of president and chief growth officer (CGO). In this position, Medlin will lead business development, marketing, and operations teams, focusing on accelerating gross originations and revenue growth while driving operational efficiencies. His core responsibilities include building new and deepening existing relationships with merchants and strategic partners.

Medlin transitions from his previous role as chief operating officer (COO), where he helped expand gross originations and revenue, which exceeded $230 million over the last twelve months. Notable achievements include spearheading direct-to-consumer efforts, scaling global operations, and launching the Katapult app and Katapult Pay feature, which represented 28% of gross originations in Q2 2024. Under his leadership, Katapult's customer NPS score reached 62, and the repeat purchase rate was 59.3% in Q2 2024.

Katapult Holdings, Inc. (NASDAQ: KPLT) ha promosso Derek Medlin nel nuovo ruolo di presidente e chief growth officer (CGO). In questa posizione, Medlin guiderà i team di sviluppo commerciale, marketing e operazioni, con l'obiettivo di accelerare le origini lorde e la crescita dei ricavi mentre si concentra sull'efficienza operativa. Le sue responsabilità principali includono la creazione di nuove relazioni e il rafforzamento di quelle esistenti con i commercianti e i partner strategici.

Medlin passa dal suo precedente ruolo di chief operating officer (COO), dove ha contribuito ad aumentare le origini lorde e i ricavi, che hanno superato $230 milioni negli ultimi dodici mesi. Tra i risultati notevoli, si segnala la guida delle iniziative dirette al consumatore, l'espansione delle operazioni globali e il lancio dell'app Katapult e della funzionalità Katapult Pay, che ha rappresentato il 28% delle origini lorde nel secondo trimestre del 2024. Sotto la sua guida, il punteggio NPS dei clienti di Katapult ha raggiunto 62, e il tasso di riacquisto è stato del 59,3% nel secondo trimestre del 2024.

Katapult Holdings, Inc. (NASDAQ: KPLT) ha promovido a Derek Medlin al nuevo cargo de presidente y director de crecimiento (CGO). En esta posición, Medlin liderará los equipos de desarrollo de negocios, marketing y operaciones, enfocándose en acelerar las originaciones brutas y el crecimiento de los ingresos al mismo tiempo que impulsa la eficiencia operativa. Sus responsabilidades principales incluyen establecer nuevas relaciones y profundizar las existentes con comerciantes y socios estratégicos.

Medlin transita de su anterior puesto como director de operaciones (COO), donde ayudó a expandir las originaciones brutas y los ingresos, que superaron los $230 millones en los últimos doce meses. Entre los logros notables se incluye liderar los esfuerzos directos al consumidor, escalar operaciones globales y lanzar la aplicación Katapult y la función Katapult Pay, que representaron el 28% de las originaciones brutas en el segundo trimestre de 2024. Bajo su liderazgo, el puntaje NPS de Katapult alcanzó 62, y la tasa de recompra fue del 59.3% en el segundo trimestre de 2024.

Katapult Holdings, Inc. (NASDAQ: KPLT)는 Derek Medlin을 새로 창설된 사장 겸 성장 최고 책임자 (CGO)로 승진시켰습니다. 이 직책에서 Medlin은 비즈니스 개발, 마케팅 및 운영팀을 이끌며 총 발생액 및 수익 성장을 가속화하고 운영 효율성을 증대시키는 데 집중할 것입니다. 그의 주요 책임은 상인 및 전략적 파트너와의 새로운 관계를 구축하고 기존 관계를 심화하는 것입니다.

Medlin은 이전 운영 최고 책임자 (COO) 역할에서 이직하며, 지난 12개월 동안 $230 백만을 초과하는 총 발생액과 수익을 확장하는 데 기여했습니다. 주목할 만한 성과로는 직접 소비자 노력을 주도하고, 글로벌 운영을 확대하며, Katapult 앱과 Katapult Pay 기능을 출시하여 2024년 2분기 총 발생액의 28%를 차지한 것이 있습니다. 그의 리더십 아래 Katapult 고객의 NPS 점수는 62에 도달했으며, 재구매율은 2024년 2분기에 59.3%였습니다.

Katapult Holdings, Inc. (NASDAQ: KPLT) a promu Derek Medlin au nouveau poste de président et directeur de la croissance (CGO). Dans ce rôle, Medlin dirigera les équipes de développement commercial, de marketing et d'opérations, en se concentrant sur l'accélération des origines brutes et de la croissance des revenus, tout en améliorant l'efficacité opérationnelle. Ses principales responsabilités incluent l'établissement de nouvelles relations et le renforcement des relations existantes avec les commerçants et les partenaires stratégiques.

Medlin passe de son précédent poste de directeur des opérations (COO), où il a contribué à l'expansion des origines brutes et des revenus, qui ont dépassé 230 millions de dollars au cours des douze derniers mois. Parmi les réalisations notables, on peut citer la direction des efforts directs auprès des consommateurs, le développement des opérations mondiales et le lancement de l'application Katapult et de la fonction Katapult Pay, qui représentaient 28% des origines brutes au deuxième trimestre 2024. Sous sa direction, le score NPS des clients de Katapult a atteint 62, et le taux de réachat était de 59,3% au deuxième trimestre 2024.

Katapult Holdings, Inc. (NASDAQ: KPLT) hat Derek Medlin in die neu geschaffene Position des Präsidenten und Chief Growth Officer (CGO) befördert. In dieser Rolle wird Medlin die Teams für Geschäftsentwicklung, Marketing und Betrieb leiten, mit dem Fokus auf die Beschleunigung der Bruttooriginationen und des Umsatzwachstums, während er die Betriebseffizienz vorantreibt. Zu seinen Hauptaufgaben gehört der Aufbau neuer und die Vertiefung bestehender Beziehungen zu Händlern und strategischen Partnern.

Medlin wechselt aus seiner vorherigen Rolle als Chief Operating Officer (COO), in der er geholfen hat, die Bruttooriginationen und Einnahmen auszuweiten, die in den letzten zwölf Monaten 230 Millionen US-Dollar überstiegen haben. Zu den bemerkenswerten Erfolgen gehört die Leitung der direkten Verbrauchermaßnahmen, das Skalieren globaler Operationen und den Start der Katapult-App sowie der Katapult Pay-Funktion, die im zweiten Quartal 2024 28% der Bruttooriginationen ausmachten. Unter seiner Leitung erreichte der NPS-Wert von Katapult-Kunden 62 und die Wiederkaufsrate lag bei 59,3% im zweiten Quartal 2024.

Positive
  • Promotion of Derek Medlin to president and CGO, potentially accelerating growth
  • Gross originations have grown for seven consecutive quarters
  • Revenue exceeded $230 million over the last twelve months
  • Katapult Pay feature represented 28% of gross originations in Q2 2024
  • Customer NPS score of 62 and repeat purchase rate of 59.3% in Q2 2024
Negative
  • None.

PLANO, Texas, Aug. 22, 2024 (GLOBE NEWSWIRE) -- Katapult Holdings, Inc. (“Katapult” or the “Company”) (NASDAQ: KPLT), an e-commerce focused financial technology company, today announced that it has promoted Derek Medlin to the newly created role of president and chief growth officer (CGO).

In this role, Derek will lead the business development, marketing and operations teams at Katapult, with a focus on accelerating gross originations and revenue growth while continuing to drive operational efficiencies and productivity. One of Derek’s core responsibilities will be to help the Katapult team build new, and deepen existing, relationships with merchants and other strategic partners with the goal of demonstrating the incremental value of the innovative Katapult lease-to-own (LTO) solution and expanding access to high quality solutions for non-prime consumers.

“Derek has been a terrific partner to me over the past seven years and I am excited to expand his role at this critical juncture in our growth cycle,” said Orlando Zayas, CEO of Katapult. “Over the past nearly two years we have grown gross originations by introducing innovative new features like Katapult Pay, strategically capitalizing on opportunities to deliver incremental sales growth to our merchant partners and giving our customers a product experience that they love and deserve. I believe Derek can help us meaningfully accelerate our progress on these fronts and create benefits for all our stakeholders. We have an incredibly talented executive leadership team and together, I believe we can drive Katapult to significant share gains in our $50 to $60 billion addressable market.”

Derek transitions to this position from his previous role as chief operating officer (COO), which he has held since 2018. As COO of Katapult he helped the company expand its gross originations, which have grown for the past seven consecutive quarters, and revenue, which was more than $230 million over the last twelve months, as of the second quarter 2024. Other notable highlights of his tenure as COO include spearheading the company’s direct-to-consumer efforts, cost-effectively scaling global operations to support top-line growth and managing lifecycle planning, product strategy and merchant integrations. As a result, he was instrumental in the company’s launch of its groundbreaking Katapult app and Katapult Pay feature in late 2022, which represented 28% of the company’s gross originations in the second quarter of 2024, as well as the increase of Katapult’s customer NPS score and customer repeat purchase rate, which were 62 and 59.3%, respectively, in the second quarter of 2024.

“I have spent the past 20 years leading cross-functional teams spanning product, technology, operations and more and I’m excited to take on this new challenge,” said Derek Medlin, President and CGO of Katapult. “During my seven years at Katapult, I’ve had the opportunity to help lead our merchant go-to-market efforts as well as our direct-to-consumer strategy, including the launch of our mobile app and Katapult Pay feature, and I believe these experiences will allow me to help unlock even more transformative growth opportunities. Based on our success to date, Katapult is well positioned to build on its growth trajectory by expanding our brand reach with retailers and consumers alike. We intend to do this by enhancing our merchant offerings and continuing to elevate our customer shopping experience. I could not be more excited to work closely with the rest of our executive team to deliver on our financial and operating objectives.”

Prior to Katapult, Derek spent nearly 15 years in roles that spanned strategy, go-to-market, operations, finance and advisory responsibilities at companies including J.P. Morgan Chase, Elavon and Ernst & Young. He has a Bachelor of Arts in Spanish and a Master of International Business from Georgia State University.

About Katapult
Katapult is a technology driven lease-to-own platform that integrates with omni-channel retailers and e-commerce platforms to power the purchasing of everyday durable goods for underserved U.S. non-prime consumers. Through our point-of-sale (POS) integrations and innovative, mobile app featuring Katapult PayTM, consumers who may be unable to access traditional financing can shop a growing network of merchant partners. Our process is simple, fast, and transparent. We believe that seeing the good in people is good for business, humanizing the way underserved consumers get the things they need with payment solutions based on fairness and dignity.

Contact
Jennifer Kull
VP of Investor Relations
ir@katapult.com

Forward-Looking Statements

Certain statements included in this Press Release that are not historical facts are forward-looking statements for purposes of the safe harbor provisions under the United States Private Securities Litigation Reform Act of 1995. In some cases, forward-looking statements may be identified by words such as “anticipate,” “assume,” “believe,” “continue,” “could,” “design,” “estimate,” “expect,” “intend,” “may,” “plan,” “potentially,” “predict,” “should,” “will,” “would,” or the negative of these terms or other similar expressions. These forward-looking statements include, but are not limited to, statements regarding growth opportunities, expanding brand reach with retailers and consumers, enhancing merchant offerings and elevating the customer shopping experience. These statements are based on various assumptions, whether or not identified in this Press Release, and on the current expectations of Katapult’s management and are not predictions of actual performance.

These forward-looking statements are provided for illustrative purposes only and are not intended to serve as, a guarantee, an assurance, a prediction or a definitive statement of fact or probability. Actual events and circumstances are difficult or impossible to predict and will differ from assumptions. Many actual events and circumstances are beyond the control of Katapult. These forward-looking statements are subject to a number of risks and uncertainties that are discussed in greater detail in the section entitled “Risk Factors” in Katapult’s periodic reports filed with the Securities and Exchange Commission (“SEC”), and the Quarterly Report on Form 10-Q for the quarter ended June 30, 2024 that Katapult filed with the SEC. If any of these risks materialize or our assumptions prove incorrect, actual results could differ materially from the results implied by these forward-looking statements. There may be additional risks that Katapult does not presently know or that Katapult currently believes are immaterial that could also cause actual results to differ from those contained in the forward-looking statements. Undue reliance should not be placed on the forward-looking statements in this Press Release. All forward-looking statements contained herein are based on information available to Katapult as of the date hereof, and Katapult does not assume any obligation to update these statements as a result of new information or future events, except as required by law.


FAQ

What is Derek Medlin's new role at Katapult (KPLT)?

Derek Medlin has been promoted to the newly created role of president and chief growth officer (CGO) at Katapult (KPLT).

What were Katapult's (KPLT) key financial metrics in the recent report?

Katapult (KPLT) reported revenue exceeding $230 million over the last twelve months, as of Q2 2024. Additionally, their Katapult Pay feature represented 28% of gross originations in Q2 2024.

How has Katapult's (KPLT) gross originations performance been recently?

Katapult's (KPLT) gross originations have grown for seven consecutive quarters, as reported in the press release.

What are Katapult's (KPLT) customer satisfaction metrics?

In Q2 2024, Katapult (KPLT) reported a customer NPS score of 62 and a repeat purchase rate of 59.3%.

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