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Future Restaurant Leaders Cook-Up Careers at the New ProStart Virtual Lounge

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The National Restaurant Association Educational Foundation (NRAEF) and Coca-Cola launched the ProStart Virtual Lounge, an interactive platform for aspiring restaurant professionals. This initiative, aimed at ProStart students and alumni, offers resources like recipes, industry insights, and mentorship opportunities. The program, serving 130,000 students across 1,700 schools, has received over $15 million in Coca-Cola support since 2003. A sweepstakes is also available from August 24 to October 18, encouraging registration and interaction among users.

Positive
  • Launch of ProStart Virtual Lounge enhances opportunities for aspiring restaurant professionals.
  • Coca-Cola has contributed over $15 million to the ProStart program since 2003.
  • Engagement with industry leaders and alumni offers valuable networking and mentorship.
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  • None.

WASHINGTON, Aug. 24, 2021 /PRNewswire/ -- Today, the National Restaurant Association Educational Foundation (NRAEF) and The Coca-Cola Company officially launched the ProStart Virtual Lounge powered by Coca-Cola, a new interactive site for young people from all backgrounds pursuing a future in the restaurant, foodservice and hospitality industry.

Just in time for "back-to-school," ProStart students and alumni can sign-up today and start sharing their skills, learning about restaurant jobs and careers, winning prizes and having some fun. Supported by the experts at Coca-Cola, features include student recipes and restaurant concepts, food photography, alumni success stories, inspiration from celebrity chefs and influencers, student-to-student chats and exclusive culinary demos.

ProStart is the NRAEF's high-school culinary arts and restaurant management training and certification program with an enrollment of 130,000 students and offered at 1,700 schools nationwide.  The Coca-Cola Company has been a long-standing supporter of the ProStart program and the Educational Foundation since 2003, contributing more than $15 million, including $100,000 in scholarships each year.

"The Foundation's partnership with Coca-Cola has directly benefitted the lives of thousands of young people interested in our industry," said Rob Gifford, president of the NRAEF. "The ProStart Virtual Lounge is a new way for the Foundation and Coca-Cola to open doors of opportunity for ProStart students and alumni everywhere, and to let them know that the ProStart community will be with them every step of the way."

"We're proud to support the NRAEF in creating a high energy place where students can learn from each other, grow, and network," said Krista Schulte, Vice President, Industry Affairs, The Coca-Cola Company. "Through the ProStart program, we have the ability to inspire, educate and help mentor the industry's future leaders." 

The NRAEF and Coca-Cola are celebrating the official kick-off of the Virtual Lounge by launching a sweepstakes for ProStart students and alumni who register on the site as users. ProStart students or alumni who register for the site between August 24 and October 18 will be automatically entered to win one of 50 prizes, including a digital camera, tablet and ring-light kit to help them improve their food photography skills.

The ProStart Virtual Lounge was developed with support from Dedica, a full-service agency that focuses on strategy development, design execution and production across all brand touchpoints.

Check out the ProStart Virtual Lounge powered by Coca-Cola here.

About the National Restaurant Association Educational Foundation:  As the philanthropic foundation of the National Restaurant Association, the National Restaurant Association Educational Foundation is dedicated to enhancing the industry's training and education, career development and community engagement efforts. The NRAEF and its programs work to Attract, Empower and Advance today's and tomorrow's restaurant and foodservice workforce. NRAEF programs include: ProStart® – a high-school career and technical education program; Restaurant Ready – partnering with community based organizations to provide justice-involved youth with skills training and job opportunities; Military – helping military servicemen and women transition their skills to restaurant and foodservice careers; Scholarships – financial assistance for students pursuing restaurant, foodservice and hospitality degrees; and, the Hospitality Sector Registered Apprenticeship Project – a partnership with the American Hotel & Lodging Association providing a hospitality apprenticeship program for the industry. For more information on the NRAEF, visit ChooseRestaurants.org.

About The Coca-Cola Company:  The Coca-Cola Company (NYSE: KO) is a total beverage company, offering over 500 brands in more than 200 countries and territories. In addition to the company's Coca-Cola brand, our portfolio includes AdeS, Ayataka, Costa, Dasani, Del Valle, Fanta, Georgia, Gold Peak, Honest, innocent, Minute Maid, Powerade, Simply, smartwater, Sprite, vitamin water and ZICO. We're constantly transforming our portfolio, from reducing sugar in our drinks to bringing innovative new products to market. We're also working to reduce our environmental impact by replenishing water and promoting recycling. With our bottling partners, we employ more than 700,000 people, helping bring economic opportunity to local communities worldwide. Learn more at www.coca-colacompany.com and follow us on Twitter, Instagram, Facebook and LinkedIn.

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SOURCE National Restaurant Association Educational Foundation

FAQ

What is the ProStart Virtual Lounge?

The ProStart Virtual Lounge is an interactive site launched by NRAEF and Coca-Cola for ProStart students and alumni to share skills and learn about restaurant careers.

How much has Coca-Cola contributed to the ProStart program?

Coca-Cola has contributed over $15 million to the ProStart program since 2003.

When can ProStart students register for the sweepstakes?

ProStart students can register for the sweepstakes from August 24 to October 18.

What benefits does the ProStart program offer?

The ProStart program offers career training, networking opportunities, and potential scholarships for high school students interested in culinary arts and restaurant management.

How many students are enrolled in the ProStart program?

The ProStart program has an enrollment of 130,000 students across 1,700 schools in the U.S.

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