Philadelphia Unveils First-Ever Refrigerated Cream Cheese Frosting in the U.S.
Philadelphia, the renowned cream cheese brand, has launched its first-ever refrigerated cream cheese frosting in the U.S. Made with fresh milk and real cream, Philadelphia Frosting aims to deliver the brand's signature smooth texture and creamy taste to baking enthusiasts. This innovative product, developed over 18 months, offers a convenient, ready-to-use option with no preparation or cleanup required.
The frosting combines Philadelphia's rich creaminess with a balanced sweet and tangy flavor, mimicking homemade frosting. Available in 16 oz. tubs for $4.99, it will be sold at select retailers nationwide starting October. This launch aligns with cream cheese frosting being among America's top three favorite frosting flavors, addressing consumer demand for a frosting free from artificial flavors and dyes.
Philadelphia, il famoso marchio di crema di formaggio, ha lanciato il suo primo frosting di crema di formaggio refrigerato negli Stati Uniti. Realizzato con latte fresco e panna vera, il Philadelphia Frosting mira a offrire la caratteristica consistenza liscia e il gusto cremoso del marchio agli appassionati della pasticceria. Questo prodotto innovativo, sviluppato in 18 mesi, offre un opzione comoda e pronta all'uso senza necessità di preparazione o pulizia.
Il frosting combina la ricchezza cremosa di Philadelphia con un sapore dolce e leggermente acidulo, imitando il frosting fatto in casa. Disponibile in barattoli da 16 oz. al prezzo di $4.99, sarà venduto presso dettaglianti selezionati in tutto il paese a partire da ottobre. Questo lancio si allinea con il fatto che il frosting di crema di formaggio è tra i tre gusti di frosting preferiti dagli americani, rispondendo alla domanda dei consumatori per un frosting privo di aromi e coloranti artificiali.
Philadelphia, la famosa marca de crema de queso, ha lanzado su primer glaseado de crema de queso refrigerado en los EE. UU. Hecho con leche fresca y crema real, el Philadelphia Frosting busca ofrecer la característica textura suave y el sabor cremoso de la marca a los entusiastas de la repostería. Este producto innovador, desarrollado durante 18 meses, ofrece una opción lista para usar y conveniente sin necesidad de preparación o limpieza.
El glaseado combina la rica cremosidad de Philadelphia con un sabor equilibrado entre dulce y ácido, imitando el glaseado casero. Disponible en tarrinas de 16 oz. por $4.99, se venderá en minoristas selectos de todo el país a partir de octubre. Este lanzamiento se alinea con el hecho de que el glaseado de crema de queso se encuentra entre los tres sabores de glaseado favoritos de América, respondiendo a la demanda de los consumidores por un glaseado libre de sabores y colorantes artificiales.
필라델피아, 유명한 크림 치즈 브랜드가 미국에서 처음으로 냉장 크림 치즈 프로스팅을 출시했습니다. 신선한 우유와 진짜 크림으로 만들어진 필라델피아 프로스팅은 제과 애호가들에게 브랜드의 부드러운 질감과 크리미한 맛을 제공하는 것을 목표로 하고 있습니다. 이 혁신적인 제품은 18개월 간 개발되었으며, 준비나 청소가 필요 없는 편리한 즉석 옵션을 제공합니다.
프로스팅은 필라델피아의 부유한 크리미함과 균형 잡힌 단맛과 신맛의 조화를 이루며, 집에서 만든 프로스팅을 모방합니다. 16 oz. 용기로 $4.99에 판매되며, 10월부터 전국의 선택된 소매점에서 구입할 수 있습니다. 이 출시 시점은 크림 치즈 프로스팅이 미국에서 가장 좋아하는 프로스팅 맛 3위 안에 드는 것에 부합하며, 소비자들이 인공 향료와 색소가 없는 프로스팅을 요구하고 있음을 반영합니다.
Philadelphia, la célèbre marque de fromage à la crème, a lancé son premier garnissage de fromage à la crème réfrigéré aux États-Unis. Fabriqué avec du lait frais et de la vraie crème, le Philadelphia Frosting vise à offrir la texture lisse et le goût crémeux caractéristiques de la marque aux passionnés de pâtisserie. Ce produit innovant, développé en 18 mois, propose une option pratique, prête à l'emploi, sans préparation ni nettoyage requis.
Le garnissage allie la richesse crémeuse de Philadelphia à une saveur douce et acidulée équilibrée, imitant le garnissage fait maison. Disponible en pots de 16 oz. pour 4,99 $, il sera vendu chez des détaillants sélectionnés à l'échelle nationale à partir de octobre. Ce lancement s'inscrit dans le cadre du fait que le garnissage de fromage à la crème fait partie des trois saveurs de garnissage préférées des Américains, répondant à la demande des consommateurs pour un garnissage sans arômes ni colorants artificiels.
Philadelphia, die bekannte Frischkäsemarke, hat in den USA ihr erstes gekühltes Frischkäse-Frosting gelauncht. Hergestellt aus frischer Milch und echter Sahne, zielt das Philadelphia Frosting darauf ab, die charakteristische glatte Textur und den cremigen Geschmack der Marke an Backbegeisterte weiterzugeben. Dieses innovative Produkt, das über 18 Monate entwickelt wurde, bietet eine praktische, gebrauchsfertige Option, ohne dass Vorbereitung oder Reinigung nötig sind.
Das Frosting kombiniert die reiche Cremigkeit von Philadelphia mit einem ausgewogenen süßen und säuerlichen Geschmack, der hausgemachtem Frosting ähnelt. Es ist in 16 oz. Bechern für $4.99 erhältlich und wird ab Oktober in ausgewählten Einzelhandelsgeschäften landesweit verkauft. Diese Einführung entspricht dem Trend, dass Frischkäsefrosting zu den drei beliebtesten Frosting-Geschmäckern Amerikas gehört, und kommt der Nachfrage der Verbraucher nach einem Frosting ohne künstliche Aromen und Farbstoffe nach.
- Launch of first-ever refrigerated cream cheese frosting from a mainstream brand in the U.S.
- Made with fresh milk and real cream, aligning with consumer preferences for natural ingredients
- Convenient, ready-to-use format requiring no preparation or cleanup
- Addresses market demand as cream cheese frosting is among top three favorite frosting flavors in America
- Priced competitively at $4.99 for a 16 oz. tub
- None.
Insights
Philadelphia's launch of the first refrigerated cream cheese frosting in the U.S. represents a strategic move into a niche market. With cream cheese frosting among the top three favorite flavors in America, this product addresses a clear consumer demand. The focus on
Philadelphia's entry into the refrigerated frosting market is a game-changer for the baking industry. By leveraging their established brand in cream cheese, they're bridging the gap between homemade and convenience. The product's 18-month development cycle indicates a significant investment in quality and taste, which could set a new standard for ready-to-use frostings. The focus on fresh milk and real cream taps into the clean label trend, potentially attracting health-conscious consumers. This move could disrupt the traditional shelf-stable frosting market, forcing competitors to innovate or lose market share. The success of this product could lead to a new category of refrigerated baking products, opening up opportunities for further innovation and market expansion in the baking aisle.
This product launch aligns perfectly with current consumer trends towards convenience and quality. The no-preparation, no-cleanup aspect addresses the time constraints of modern consumers while still appealing to those who value homemade taste. The refrigerated format may also be perceived as fresher and more premium than shelf-stable alternatives. However, it's important to monitor how consumers adapt to storing frosting in the refrigerator, as this new behavior could be a potential barrier to adoption. The versatility of use (on cakes, cookies, fruit, etc.) could lead to increased consumption occasions, potentially boosting sales. The launch's timing in October, just before the holiday baking season, is strategically sound and could lead to strong initial sales and word-of-mouth marketing.
With fresh milk and real cream as the main ingredients, the new Philadelphia Frosting delivers its signature smooth texture and creamy taste to baking lovers everywhere
Today,
A recipe a year and a half in the making, made with real milk and cream, the new Philadelphia Frosting delivers a homemade taste blending the perfect balance of sweet and tangy in a convenient, refrigerated format with zero preparation or clean-up needed. (Photo: Business Wire)
Whether reaching for a shelf-stable frosting or opting to whip up a homemade recipe, bakers are yearning for a frosting free from artificial flavors and dyes or one that doesn’t require multiple steps, ingredients or clean up. With cream cheese frosting in the top three of America’s favorite frosting flavors1,
“Bringing the creamy deliciousness of
The culinary team at
Beginning in October, Philadelphia Frosting will be available in 16 oz. tubs in the iconic original cream cheese flavor for
About The Kraft Heinz Company
We are driving transformation at The Kraft Heinz Company (Nasdaq: KHC), inspired by our Purpose, Let’s Make Life Delicious. Consumers are at the center of everything we do. With 2023 net sales of approximately
1
View source version on businesswire.com: https://www.businesswire.com/news/home/20240917975448/en/
Jordyn Comitor
Zeno Group for
Jordyn.Comitor@zenogroup.com
Kate Mitchell
The Kraft Heinz Company
kate.mitchell@kraftheinz.com
Source: The Kraft Heinz Company
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