KeyBank Expands Branding Relationship with Cardtronics at Locations across Indiana
KeyBank has expanded its branding partnership with Cardtronics, enhancing ATM accessibility across Central Indiana. This collaboration will double KeyBank's surcharge-free ATMs in the state, where it has 38 branches. The initiative aims to improve brand visibility and customer engagement, emphasizing convenience in banking access. KeyBank holds a significant market share with $4.9 billion in deposits as of June 2020. According to KeyBank executives, this expansion reflects a commitment to providing accessible banking solutions to the community.
- Expansion of branding partnership with Cardtronics increases brand visibility.
- Doubling surcharge-free ATM access points enhances customer convenience.
- $4.9 billion in deposits indicates solid market position in Indiana.
- None.
CLEVELAND, July 16, 2021 /PRNewswire/ -- KeyBank announced today an expansion of its branding relationship with Cardtronics, the world's largest ATM owner and operator at Kroger convenience store locations across Central Indiana.
Building on KeyBank's long-standing relationship with Cardtronics, the expanded branding agreement enables KeyBank to enhance its brand visibility in one of the fastest growing states in the country, while doubling its surcharge-free ATM access points in Indiana, where it currently operates 38 branch locations across the state.
The branding program provides financial institutions like KeyBank with immediate scale and brand visibility in key markets in the U.S. Through its extensive partnership with some of the best-known names in retail.
"Branding of these ATMs is part of KeyBank's commitment to offer convenient access to banking to the community," said Juan Gonzalez, Central Indiana Market President at KeyBank. "We know when the banking experience is made more convenient, clients become more engaged and satisfied."
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"KeyBank has been a tremendous partner of Cardtronics, leveraging our ATM network to expand its reach beyond its existing branches and provide increased surcharge-free access to customers where they shop and live. This expanded agreement is a testament to both the value of ATM branding and the strong partnership established over the years with KeyBank," said Carter Hunt, Cardtronics Managing Director of North America."
All KeyBank-branded ATMs are surcharge-free for their customers.
About Cardtronics (NASDAQ: CATM)
Cardtronics is the trusted leader in financial self-service, enabling cash transactions at over 285,000 ATMs across 10 countries in North America, Europe, Asia-Pacific, and Africa. With our scale, expertise and innovation, top-tier merchants and businesses of all sizes use our ATM solutions to drive growth, in-store traffic, and retail transactions. Financial services providers rely on Cardtronics to deliver superior service at their own ATMs, on Cardtronics ATMs where they place their brand, and through Cardtronics' Allpoint Network, the world's largest retail based surcharge-free ATM network, with over 55,000 locations. As champions of cash, Cardtronics converts digital currency into physical cash, driving payments choice for businesses and consumers alike. Learn more about Cardtronics by visiting www.cardtronics.com and by following us on LinkedIn and Twitter.
About KeyCorp
KeyCorp's (NYSE: KEY) roots trace back 190 years to Albany, New York. Headquartered in Cleveland, Ohio, Key is one of the nation's largest bank-based financial services companies, with assets of approximately
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