KAR Global Licenses Privacy and Security Training Program for Use by NAAA Member Auctions

Rhea-AI Summary

KAR Auction Services, d/b/a KAR Global (NYSE: KAR), has licensed its Privacy Pam™ training program to the National Auto Auction Association (NAAA) for use by its member auctions. This initiative aims to enhance data security and privacy practices across the industry, benefiting nearly 10,000 employees. The program, developed in 2020, includes updated curricula addressing emerging threats in data privacy. CEO Tricia Heon emphasized the importance of protecting customer information, while KAR’s Chief Privacy Officer, Michelle Bray, highlighted ongoing investments in data protection capabilities.

Positive

• Licensing of Privacy Pam™ program enhances data security for NAAA members.
• The training program helps safeguard the information of KAR's nearly 10,000 employees.
• KAR continues to invest in data protection capabilities.

Negative

• None.

FREDERICK, Md. and CARMEL, Ind., Jan. 25, 2022 /PRNewswire/ -- The National Auto Auction Association (NAAA) along with KAR Auction Services, Inc., d/b/a/ KAR Global (NYSE: KAR), a leading operator of digital marketplaces for wholesale used vehicles, announces the licensing of KAR's Privacy Pam™ privacy and security training program for use by NAAA member auctions. Through NAAA, all member auctions will receive access to the training program that helps KAR and its nearly 10,000 employees safeguard the data, information and business interests of their OEM, dealer, fleet operator, rental company and financial institution customers.

"As vehicles and our industry continue to evolve digitally, it is more important than ever to give our members the tools they need to keep their auctions—and their customers—safe from security and privacy breaches," said Tricia Heon, CEO of NAAA. "We're excited to offer these trainings to our membership and give them valuable tools that protect their businesses."

Curricula topics range from understanding the difference between privacy and security to what personal information is located in a vehicle, as well as international privacy. Trainings are updated and more topics are added as new data privacy and security trends and threats emerge.

"Our industry-leading digital marketplaces are powered by terabytes of data that help drive our customers' success. Privacy Pam is just one of the meaningful investments KAR has made over the past several years to advance our data protection capabilities and safeguard our customers," said Michelle Bray, chief privacy officer at KAR Global. "Through working with NAAA to share this training, we are empowering member auctions and our industry as a whole."

NAAA plans to make the Privacy Pam training available in the coming weeks and will share more information with its membership about the training and how to access it.  

KAR Global developed its Privacy Pam program in 2020 and rolled it out for use by all employees enterprise-wide in 2021. The program builds on the successful foundation and legacy of the company's Safe T. Sam™ training program, which was developed in 2012 and licensed to NAAA in 2015 for use by member auctions. KAR continues to innovate relevant and meaningful trainings and partner with NAAA to benefit the entire industry.

Media Inquiries:	Analyst Inquiries:
Jill Trudeau	Mike Eliason
(317) 796-0945	(317) 249-4559
jill.trudeau@karglobal.com	mike.eliason@karglobal.com

About KAR
KAR Auction Services, Inc. d/b/a KAR Global (NYSE: KAR), provides sellers and buyers across the global wholesale used vehicle industry with innovative, technology-driven remarketing solutions. KAR Global's unique end-to-end platform supports whole car, financing, logistics and other ancillary and related services, including the sale of nearly 3.1 million units valued at over $40 billion through our auctions in 2020. Our integrated physical, online and mobile marketplaces reduce risk, improve transparency and streamline transactions for customers in about 75 countries. Headquartered in Carmel, Indiana, KAR Global has employees across the United States, Canada, Mexico, Uruguay, the United Kingdom, Europe and the Philippines. For more information and the latest KAR Global news, go to www.karglobal.com and follow us on Twitter @KARspeaks.

About NAAA
The National Auto Auction Association (NAAA) represents more than 340 auto auction members and 140 associate members in North America. Its mission is to serve as a strong, unified voice to protect and promote the interests of its members and the wholesale auto auction industry. Founded in 1948, NAAA is headquartered in Frederick, Maryland.

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SOURCE KAR Global

FAQ

What is the Privacy Pam™ program being licensed by KAR?

The Privacy Pam™ program is a training initiative focused on data security and privacy, designed to protect customers' information.

How many employees will benefit from the Privacy Pam™ training?

The training will benefit nearly 10,000 employees at KAR.

When was the Privacy Pam™ program developed?

The Privacy Pam™ program was developed in 2020 and rolled out for all KAR employees in 2021.

What are the objectives of the Privacy Pam™ training?

The training aims to equip auction members with tools to prevent security and privacy breaches.

Who announced the licensing of the Privacy Pam™ program?

The licensing was announced by the National Auto Auction Association (NAAA) in collaboration with KAR Global.