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LIXIL Supports Tools and Tiaras' Annual Summer Camp That Introduces Girls to Skilled Trades

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LIXIL, a leading water and housing products manufacturer, partnered with Tools & Tiaras Inc. to sponsor a water conservation workshop during its annual summer camp for girls. The workshop, led by LIXIL's Hydrific brand, aimed to introduce young girls to the skilled trade industry, focusing on water conservation and product design. This initiative is part of LIXIL's efforts to promote gender diversity in the plumbing sector, where women represent only 2.3% of the workforce.

The camp featured hands-on activities, including a design challenge and a demonstration of Hydrific's Droplet smart water sensor. LIXIL's partnership with Tools & Tiaras aligns with their commitment to Diversity and Inclusion and their 'American Standard Trade Up' initiative, which highlights the importance of plumbers in safeguarding public health. This collaboration aims to change societal perceptions of 'women's work' and address the skilled labor gap in the United States.

Positive
  • Partnership with Tools & Tiaras to promote gender diversity in the plumbing industry
  • Hands-on workshop introducing girls to water conservation and product design
  • Alignment with company's Diversity and Inclusion commitment
  • Efforts to address the skilled labor gap in the United States
Negative
  • None.

Hydrific, part of LIXIL, to host sessions that teach hands-on water conservation and promote inclusivity in plumbing sector

NEW YORK, July 18, 2024 /PRNewswire/ -- On Tuesday, July 16th, LIXIL, maker of pioneering water and housing products, partnered with Tools & Tiaras Inc., founded by tradeswoman activist Judaline Cassidy, to sponsor a workshop focused on water conservation during its annual five-day summer camp designed to introduce young girls to the skilled trade industry. The workshop was led by Hydrific, part of LIXIL, to educate campers about how to design products and save water through hands-on activities. This initiative is one of many of LIXIL's that look to help promote gender diversity in the skilled trade industry—as women represent only 2.3% of the workforce in plumbing, pipefitting, and steamfitting.

"Tools & Tiaras is such an incredible organization and having the opportunity to partner with them to educate girls on the value of working in trade industries is so rewarding," said Kelly Safis, Leader, Sales, LIXIL Americas. "Plumbers play such a crucial and undervalued role in society. With the labor shortage continuing to increase, particularly among women, it's important the industry do everything it can to spread more awareness on the importance of plumbers and empower young professionals to build a career in the industry."

During the water conservation workshop, campers engaged in a design challenge aimed at identifying conservation issues in homes and brainstorming innovative solutions for everyday use. They also experienced a demonstration of Hydrific's Droplet, a smart home water sensor that detects water usage and potential leaks. This hands-on experience taught campers how to be more responsible with water use and sustainability in their own homes.

"As a history-making plumber, I founded Tools & Tiaras on the principle that Jobs Don't Have Genders®. Our camp provides a supportive, inspiring, empowering, and fun space in which girls can explore careers in construction. We put real tools in their hands so they know how capable they are. We equip girls with skills - hard and soft - that help them build confidence," said Judaline Cassidy, Founder, Tools & Tiaras. "It means so much to have LIXIL as a longtime partner of our organization—not only because of our shared values of wanting to champion women in the skilled trades, but because they're as hands-on as we are to help provide youth with engaging opportunities to explore these careers at a young age."

As a brand of LIXIL, American Standard embodies initiatives that align with our commitment to Diversity and Inclusion. The "American Standard Trade Up" initiative highlights the vital role plumbers play in safeguarding our nation's health—a profession that, many years ago, few would have predicted would attract individuals from such diverse backgrounds. Representation matters, and LIXIL's collaboration with Tools & Tiaras aims to amplify the nonprofit's mission to show girls that Jobs Don't Have Genders® by changing societal perceptions of what constitutes "women's work." This partnership is part of LIXIL's effort to raise awareness about the skilled labor gap in the United States and support programs that inspire more people to pursue plumbing as a viable career option.

For more information on Tools & Tiaras, visit www.toolsandtiaras.org.

About LIXIL
LIXIL (TSE Code 5938) makes pioneering water and housing products that solve everyday, real-life challenges, making better homes a reality for everyone, everywhere. Drawing on our Japanese heritage, we create world-leading technology and innovate to make high quality products that transform homes. But the LIXIL difference is how we do this; through meaningful design, an entrepreneurial spirit, a dedication to improving accessibility for all, and responsible business growth. Our approach comes to life through industry leading brands, including INAX, GROHE, American Standard, and TOSTEM, [as well as specialty brands such as DXV]. Approximately 55,000 colleagues operating in more than 150 countries are proud to make products that touch the lives of more than a billion people every day.

Learn more at lixil.comFacebook and LinkedIn.

ABOUT TOOLS & TIARAS
Founded in 2017 by history-making plumber, Judaline Cassidy, Tools & Tiaras Inc. is on a mission to show girls (ages 6-14) that Jobs Don't Have Genders®. We do this through hands-on workshops and summer camps that are centered on the skilled construction trades. Our pioneering - Expose. Inspire. Mentor. - programming shatters stereotypes and changes the prevailing "women's work" narrative to one that is expansive and opportunity-filled. We empower girls with the skills and self-confidence they need to see limitless possibilities for themselves so they can build and shape the world they envision.

Learn more at toolsandtiaras.orgInstagram, and LinkedIn.

Media Contact:
Hannah Lindley
hannah.lindley@mslgroup.com

Cision View original content to download multimedia:https://www.prnewswire.com/news-releases/lixil-supports-tools-and-tiaras-annual-summer-camp-that-introduces-girls-to-skilled-trades-302200099.html

SOURCE LIXIL

FAQ

What is LIXIL's initiative with Tools & Tiaras for promoting women in plumbing?

LIXIL partnered with Tools & Tiaras to sponsor a water conservation workshop during their annual summer camp, introducing girls to the skilled trade industry and promoting gender diversity in plumbing.

How is LIXIL addressing the gender gap in the plumbing industry?

LIXIL is partnering with organizations like Tools & Tiaras to educate and empower young girls about careers in plumbing, where women currently represent only 2.3% of the workforce.

What activities did LIXIL's Hydrific brand offer at the Tools & Tiaras summer camp?

Hydrific led a water conservation workshop featuring a design challenge for identifying conservation issues in homes and a demonstration of their Droplet smart water sensor.

How does LIXIL's partnership with Tools & Tiaras align with their company values?

The partnership aligns with LIXIL's commitment to Diversity and Inclusion, and their 'American Standard Trade Up' initiative, which aims to change perceptions of 'women's work' in the plumbing industry.

LIXIL CORP UNSP/ADR

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