JONES SODA CO - JSDA STOCK NEWS

Jones Soda Co. (OTCQB: JSDA) has launched a series of augmented reality labels featuring 15 extreme athletes and artists, now available on 1.5 million bottles across five popular soda flavors. This innovative marketing strategy aims to enhance consumer engagement through a new app that activates videos related to the individual artists. Additionally, a contest has been initiated to source user-generated video content for a future label series set for March 2022, which will further connect the brand with its younger audience.

Jones Soda Co (OTCQB: JSDA) has issued a US$2,000,000 unsecured convertible debenture to SOL Global Investments Corp and entered a non-binding term sheet with Pinestar Gold Inc. to expand into cannabis beverages and edibles. The proceeds will be used exclusively for transaction costs and business expansion. The transaction includes a proposed acquisition of Pinestar, with Jones offering 4,000,000 shares and warrants. The deal depends on due diligence, regulatory approvals, and shareholder consent. The potential expansion aligns with Jones' brand identity.

Jones Soda Co. (OTCQB: JSDA) has announced the issuance of a $2,000,000 unsecured convertible debenture to SOL Global Investments Corp. for the expansion into cannabis and CBD products. Additionally, a non-binding term sheet has been signed with Pinestar Gold Inc. for a proposed merger and an expected $8,000,000 strategic financing. The funds will be used for transaction costs and developing cannabis-containing beverages and edibles. The terms include a share exchange and subscription receipts, pending regulatory and shareholder approvals.

Jones Soda Co (OTCQB: JSDA) has launched a limited-edition Red, White and Blue variety pack exclusively at 57 Costco locations in the Bay Area, just in time for the Fourth of July. The 12-pack includes flavors like Strawberry Lime, Lemon Lime, and Berry Lemonade. This initiative aligns with Jones Soda's strategic growth plan, which has led to three consecutive quarters of increased revenue and profitability. The variety packs cater to club store customers' preferences for value and stocking.

Jones Soda Co (OTCQB: JSDA) announced the limited-time availability of its popular Birthday Cake Slurpee at participating 7-Eleven stores in the Pacific Northwest through August 2021. This flavor, reminiscent of yellow cake, was relaunched in bottles to celebrate Jones Soda's 25th anniversary. Additionally, 7-Eleven will celebrate its 94th birthday in July by offering a free small Slurpee coupon to 7Rewards app members, which can be used to redeem the Jones Birthday Cake Slurpee. This collaboration aims to boost sales and expand Jones Soda's presence in convenience stores.

Jones Soda Co. (OTCQB: JSDA) has launched its Special Release series of limited-edition flavors at over 1,800 Kroger stores. This series features fan favorites like Birthday Cake Soda and Pineapple Cream Soda, with flavors changing every six months, aimed at driving sales through unique offerings. The partnership reflects a successful year, with significant sales growth surpassing the craft soda category. The strategy is expected to innovate and create a new revenue stream, following three quarters of increasing revenues and profitability.

Jones Soda Co (OTCQB: JSDA) has partnered with Prime Sales & Marketing to enhance its business with Walmart and explore opportunities in Sam's Club. This strategic alliance follows three consecutive quarters of revenue growth and profitability for Jones Soda. With approximately 624 Walmart stores already stocking their products, the partnership aims to expand brand visibility, both in-store and online. The company also introduced new product lines, targeting shopping trends of Walmart and Sam's Club consumers.

Jones Soda Co. (JSDA) reported revenue growth for the third consecutive quarter, with a 2% increase to $2.9 million compared to the previous year. Gross profit margin improved significantly by 610 basis points to 26.9%. Although the net loss decreased to $719,000, the adjusted EBITDA also showed improvement at $(578,000). Management attributed sales growth to their turnaround plan, anticipating further success in 2021 with new product launches and enhanced customer engagement strategies.

Jones Soda Co. (OTCQB: JSDA) announced a conference call scheduled for May 6, 2021, at 4:30 p.m. Eastern time to discuss its first-quarter financial results ending March 31, 2021. Investors are encouraged to submit questions for management's discussion via email before May 5, 2021. The call will be accessible for live listening and later replay, with specific dial-in numbers provided.

Jones Soda, known for its unique flavors and user-designed labels, markets premium beverages made with cane sugar and other quality ingredients.