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Aurora Mobile Completes Acquisition of SendCloud, the leading Email API Platform in China

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Aurora Mobile Limited (NASDAQ: JG) has completed the acquisition of a majority equity interest in Wuhan SendCloud Technology Co., Ltd. This strategic move aims to enhance Aurora Mobile's mobile developer services in China, focusing on improving operational efficiency for developers. The company, founded in 2011, offers push notification, app traffic monetization, and market intelligence services. This acquisition is expected to strengthen Aurora Mobile's position in the competitive landscape of mobile data services.

Positive
  • Acquisition of majority equity interest in SendCloud strengthens market position.
  • Expansion of service offerings and operational efficiency for developers.
  • Potential for revenue growth through enhanced mobile developer services.
Negative
  • Integration challenges could arise post-acquisition.
  • Risks associated with transitioning to a new advertising-driven SAAS model.

SHENZHEN, China, March 09, 2022 (GLOBE NEWSWIRE) -- Aurora Mobile Limited (NASDAQ: JG) (“Aurora Mobile” or the “Company”), a leading mobile developer service provider in China, today announced the successful completion of its previously announced acquisition of a majority equity interest in Wuhan SendCloud Technology Co., Ltd. (“SendCloud”).

About Aurora Mobile Limited

Founded in 2011, Aurora Mobile is a leading mobile developer service provider in China. Aurora Mobile is committed to providing efficient and stable push notification, one-click verification, and app traffic monetization services to help developers improve operational efficiency, grow and monetize. Meanwhile, Aurora Mobile's vertical applications have expanded to market intelligence, and financial risk management, empowering various industries to improve productivity and optimize decision-making.

Safe Harbor Statement

This announcement contains forward-looking statements. These statements are made under the “safe harbor” provisions of the U.S. Private Securities Litigation Reform Act of 1995. These forward-looking statements can be identified by terminology such as “will,” “expects,” “anticipates,” “future,” “intends,” “plans,” “believes,” “estimates,” “confident” and similar statements. Among other things, the Business Outlook and quotations from management in this announcement, as well as Aurora Mobile’s strategic and operational plans, contain forward-looking statements. Aurora Mobile may also make written or oral forward-looking statements in its reports to the U.S. Securities and Exchange Commission, in its annual report to shareholders, in press releases and other written materials and in oral statements made by its officers, directors or employees to third parties. Statements that are not historical facts, including but not limited to statements about Aurora Mobile’s beliefs and expectations, are forward-looking statements. Forward-looking statements involve inherent risks and uncertainties. A number of factors could cause actual results to differ materially from those contained in any forward-looking statement, including but not limited to the following: Aurora Mobile’s strategies; Aurora Mobile’s future business development, financial condition and results of operations; Aurora Mobile’s ability to attract and retain customers; its ability to develop and effectively market data solutions, and penetrate the existing market for developer services; its ability to transition to the new advertising-driven SAAS business model; its ability maintain or enhance its brand; the competition with current or future competitors; its ability to continue to gain access to mobile data in the future; the laws and regulations relating to data privacy and protection; general economic and business conditions globally and in China and assumptions underlying or related to any of the foregoing. Further information regarding these and other risks is included in the Company’s filings with the Securities and Exchange Commission. All information provided in this press release and in the attachments is as of the date of the press release, and Aurora Mobile undertakes no duty to update such information, except as required under applicable law.

For general inquiry, please contact:

Aurora Mobile Limited
E-mail: ir@jiguang.cn

Christensen
In China
Mr. Eric Yuan
Phone: +86-10-5900-1548
E-mail: eyuan@christensenir.com

In US
Ms. Linda Bergkamp
Phone: +1-480-614-3004
Email: lbergkamp@christensenir.com


FAQ

What is the significance of the acquisition of SendCloud by Aurora Mobile (JG)?

The acquisition is aimed at enhancing Aurora Mobile's service offerings in mobile developer services and improving operational efficiency.

How will the acquisition of SendCloud impact Aurora Mobile's financial performance?

It is expected to increase revenue potential and strengthen market positioning.

What risks are associated with Aurora Mobile's acquisition of SendCloud?

Key risks include integration challenges and transitioning to a new business model.

When was the acquisition of SendCloud completed by Aurora Mobile (JG)?

The acquisition was completed on March 9, 2022.

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