Jewett-Cameron Expands Lifetime Steel Post® In-Store Displayers to 334 Retail Locations
Jewett-Cameron Trading Company (NASDAQ: JCTC) has expanded its Lifetime Steel Post® in-store displays to 334 locations across The Home Depot and Lowe's Home Improvement stores. This expansion comes ahead of the fence building season, targeting both professional contractors and DIY homeowners.
The Lifetime Steel Post® offers advantages over traditional wood posts, including lifetime durability, maintenance-free design, and corrosion resistance. The posts are available in multiple lengths with galvanized and black powder-coated finishes, featuring a wider flange for enhanced strength. Installation benefits include requiring smaller diameter holes, less concrete, and in some regions, the ability to drive posts directly into the ground using hydraulic post drivers.
This expansion represents a key strategic initiative for Jewett-Cameron in 2025, with plans for further store additions throughout the year. When combined with their Adjust-a-Gate® steel frame gate kit, the solution aims to provide improved fence longevity while reducing labor and maintenance costs.
Jewett-Cameron Trading Company (NASDAQ: JCTC) ha ampliato i propri espositori in negozio del Lifetime Steel Post® a 334 posizioni presso The Home Depot e Lowe's Home Improvement. Questa espansione avviene in vista della stagione di costruzione delle recinzioni, mirando sia ai professionisti del settore che ai proprietari di casa che amano il fai-da-te.
Il Lifetime Steel Post® offre vantaggi rispetto ai tradizionali pali in legno, inclusa una durata illimitata, un design senza manutenzione e resistenza alla corrosione. I pali sono disponibili in diverse lunghezze con finiture zincate e verniciate a polvere nera, presentando una flangia più ampia per una maggiore resistenza. I benefici dell'installazione includono la necessità di fori di diametro inferiore, meno calcestruzzo e, in alcune regioni, la possibilità di inserire i pali direttamente nel terreno utilizzando attrezzature idrauliche.
Questa espansione rappresenta un'iniziativa strategica chiave per Jewett-Cameron nel 2025, con piani per ulteriori aggiunte di negozi nel corso dell'anno. Combinato con il kit di cancello in acciaio Adjust-a-Gate®, la soluzione mira a fornire una maggiore longevità delle recinzioni riducendo i costi di manodopera e manutenzione.
Jewett-Cameron Trading Company (NASDAQ: JCTC) ha ampliado sus exhibidores en tienda del Lifetime Steel Post® a 334 ubicaciones en The Home Depot y Lowe's Home Improvement. Esta expansión se lleva a cabo antes de la temporada de construcción de cercas, dirigiéndose tanto a contratistas profesionales como a propietarios de viviendas que disfrutan del bricolaje.
El Lifetime Steel Post® ofrece ventajas sobre los postes de madera tradicionales, incluyendo durabilidad de por vida, diseño libre de mantenimiento y resistencia a la corrosión. Los postes están disponibles en múltiples longitudes con acabados galvanizados y pintados en polvo negro, presentando una brida más ancha para mayor resistencia. Los beneficios de instalación incluyen la necesidad de agujeros de menor diámetro, menos concreto y, en algunas regiones, la capacidad de clavar postes directamente en el suelo utilizando pilotes hidráulicos.
Esta expansión representa una iniciativa estratégica clave para Jewett-Cameron en 2025, con planes para más adiciones de tiendas a lo largo del año. Combinado con su kit de puerta de marco de acero Adjust-a-Gate®, la solución busca proporcionar una mayor longevidad de la cerca mientras reduce los costos de mano de obra y mantenimiento.
Jewett-Cameron Trading Company (NASDAQ: JCTC)는 Lifetime Steel Post® 매장 디스플레이를 The Home Depot와 Lowe's Home Improvement 매장 334곳으로 확대했습니다. 이 확장은 울타리 건설 시즌을 앞두고 있으며, 전문 계약자와 DIY 주택 소유자를 모두 겨냥하고 있습니다.
Lifetime Steel Post®는 전통적인 목재 기둥에 비해 내구성, 유지보수 불필요한 디자인, 부식 저항성 등 여러 가지 장점을 제공합니다. 이 기둥은 다양한 길이로 제공되며, 아연 도금 및 검은색 분체 도장 마감 처리가 되어 있으며, 강도를 높이기 위해 더 넓은 플랜지를 특징으로 합니다. 설치의 이점으로는 작은 직경의 구멍이 필요하고, 더 적은 콘크리트를 사용하며, 일부 지역에서는 유압 기둥 드라이버를 사용하여 기둥을 직접 땅에 박을 수 있는 기능이 포함됩니다.
이번 확장은 2025년 Jewett-Cameron의 주요 전략적 이니셔티브를 나타내며, 연중 더 많은 매장 추가 계획이 있습니다. Adjust-a-Gate® 강철 프레임 게이트 키트와 결합하면, 이 솔루션은 울타리의 수명을 개선하고 인건비 및 유지보수 비용을 줄이는 것을 목표로 합니다.
Jewett-Cameron Trading Company (NASDAQ: JCTC) a étendu ses présentoirs en magasin pour le Lifetime Steel Post® à 334 emplacements dans les magasins The Home Depot et Lowe's Home Improvement. Cette expansion intervient avant la saison de construction de clôtures, visant à la fois les entrepreneurs professionnels et les propriétaires de maison qui aiment le bricolage.
Le Lifetime Steel Post® offre des avantages par rapport aux poteaux en bois traditionnels, y compris une durabilité à vie, un design sans entretien et une résistance à la corrosion. Les poteaux sont disponibles en plusieurs longueurs avec des finitions galvanisées et en poudre noire, présentant une bride plus large pour une résistance accrue. Les avantages de l'installation incluent la nécessité de trous de diamètre plus petit, moins de béton et, dans certaines régions, la possibilité d'enfoncer les poteaux directement dans le sol à l'aide de pilotes hydrauliques.
Cette expansion représente une initiative stratégique clé pour Jewett-Cameron en 2025, avec des plans pour d'autres ajouts de magasins tout au long de l'année. Combinée avec leur kit de porte en acier Adjust-a-Gate®, la solution vise à améliorer la longévité des clôtures tout en réduisant les coûts de main-d'œuvre et de maintenance.
Jewett-Cameron Trading Company (NASDAQ: JCTC) hat die Lifetime Steel Post®-Displays in Geschäften auf 334 Standorte bei The Home Depot und Lowe's Home Improvement ausgeweitet. Diese Expansion erfolgt vor der Zaunbau-Saison und richtet sich sowohl an professionelle Auftragnehmer als auch an DIY-Hausbesitzer.
Der Lifetime Steel Post® bietet Vorteile gegenüber traditionellen Holzpfosten, darunter eine lebenslange Haltbarkeit, wartungsfreies Design und Korrosionsbeständigkeit. Die Pfosten sind in mehreren Längen mit verzinkten und schwarz pulverbeschichteten Oberflächen erhältlich und verfügen über eine breitere Flansch für erhöhte Festigkeit. Zu den Installationsvorteilen gehören die Notwendigkeit kleinerer Durchmesserlöcher, weniger Beton und in einigen Regionen die Möglichkeit, Pfosten direkt mit hydraulischen Pfostenrammern in den Boden zu treiben.
Diese Expansion stellt eine wichtige strategische Initiative für Jewett-Cameron im Jahr 2025 dar, mit Plänen für weitere Geschäfte im Laufe des Jahres. In Kombination mit ihrem Adjust-a-Gate® Stahlrahmen-Tor-Kit zielt die Lösung darauf ab, die Langlebigkeit von Zäunen zu verbessern und gleichzeitig die Arbeits- und Wartungskosten zu senken.
- Significant retail expansion to 334 locations in major home improvement chains
- Strategic timing ahead of peak fence building season
- Product offers cost-saving benefits through reduced installation time and materials
- Plans for continued expansion throughout 2025
- None.
Insights
The expansion to 334 retail locations across Home Depot and Lowe's represents a strategic move that significantly enhances Jewett-Cameron's market presence. This retail footprint now provides access to high-traffic home improvement destinations just as the lucrative spring fence-building season approaches.
The distribution strategy reveals several key advantages:
- Premium shelf placement through dedicated displays, increasing product visibility and reducing reliance on staff recommendations
- Presence in two major home improvement chains, diversifying retail exposure and reducing channel dependency
- Timing alignment with seasonal demand, optimizing inventory placement when customer interest peaks
The expansion's true value lies in its market positioning. By targeting both professional contractors and DIY customers through these major retailers, Jewett-Cameron is positioning its Lifetime Steel Post® as a premium alternative to traditional wood posts. The in-store displays serve as important educational tools, helping overcome the initial resistance to steel posts by demonstrating their installation benefits and long-term cost advantages.
This retail strategy could significantly impact the company's market penetration. Home Depot and Lowe's collectively command approximately 80% of the home improvement retail market, providing Jewett-Cameron with access to the vast majority of potential customers in this sector. The physical presence in these stores also creates a competitive moat, as shelf space in major retailers is and difficult for new entrants to secure.
- In-Store Lifetime Steel Post® displayers expands to 334 stores ahead of fence building season
- Lifetime Steel Post® designed to last and save time and money during installation
- In-Store displayers increase accessibility and awareness of benefits of Lifetime Steel Post® to professional and DIY communities
NORTH PLAINS, Ore., Feb. 18, 2025 (GLOBE NEWSWIRE) -- Jewett-Cameron Trading Company Ltd. (NASDAQ: JCTC), a company committed to innovative products that enrich outdoor spaces, proudly announces a milestone of over 300 Lifetime Steel Post® in-store displays in The Home Depot and Lowe’s Home Improvement retails stores. This achievement ahead of the fence building season will help to serve the growing demand for durable and labor-saving fencing solutions among professional contractors and DIY homeowners.
“Reaching 334 locations between The Home Depot and Lowe’s Home Improvement retail locations with our Lifetime Steel Post® displayer program is a significant achievement for Jewett-Cameron,” said Chad Summers, CEO/President of Jewett-Cameron. “Our goal is to provide both professionals and homeowners with fence solutions that last while also streamlining the installation process. We are encouraged by the enthusiasm of our retail partners to expand these displayers into more regions.”
Innovating Fence Installation with Lifetime Steel Posts®
Traditional wood fence posts are prone to rot, decay, and fail over time. Lifetime Steel Posts® are engineered to last a lifetime, providing a maintenance-free, corrosion-resistant alternative for wood fence post construction. The Lifetime Steel Post® offers multiple lengths and is available in galvanized and black powder-coated finish with wider flange for added strength. Installation is faster and less expensive requiring smaller diameter post holes and less concrete. Additionally, Lifetime Steel Posts® can be driven directly into the ground in many parts of the country using hydraulic post drivers in a matter of seconds with no concrete needed saving professionals extensive labor time and cost.
Strategic Growth and Retailer Support
This expansion is a key strategic initiative for Jewett-Cameron in 2025, focused on meeting the needs of professionals and DIYers building fences wherever they most want our products. When combined with our Adjust-a-Gate® steel frame gate kit, the result is a fence that is built to last. By increasing accessibility and education on steel fence post solutions and no-sag steel gate frames, Jewett-Cameron is helping users make a more informed choice that improves fence longevity and durability while reducing labor and maintenance costs. The company’s in-store Lifetime Steel Post® display program plays a crucial role in providing customers with hands-on engagement, demonstrating the ease of installation and long-term benefits of using a Lifetime Steel Post®.
“As Jewett-Cameron continues to expand, we remain committed to innovation, durability, and efficiency in fence construction. More stores are set to feature the Lifetime Steel Post® displayer throughout 2025, further solidifying our presence as a top fence post solution,” Summers concluded.
About Jewett-Cameron Trading Company
Jewett-Cameron Trading Company Ltd. (Nasdaq: JCTC) is a trusted provider of innovative, high-quality products that enrich outdoor spaces. Jewett-Cameron Company's business consists of the manufacturing and distribution of patented and patent-pending specialty metal and sustainable bag products and the wholesale distribution of wood products. The Company's brands include Lucky Dog® for pet products; Jewett Cameron Fence for brands such as Adjust-A-Gate®, Fit-Right®, Perimeter Patrol®, Euro Fence, Lifetime Steel Post®, and Jewett Cameron Lumber for gates and fencing; MyEcoWorld® for sustainable bag products; and Early Start, Spring Gardner, Greenline®, and Weatherguard for greenhouses. Additional information about the Company and its products can be found on the Company's website at www.jewettcameron.com
Forward-looking Statements
This press release contains forward-looking statements, within the meaning of the Private Securities Litigation Reform Act of 1995. Forward-looking statements may be identified by the use of words like “plans”, “expects”, “aims”, “believes”, “projects”, “anticipates”, “intends”, “estimates”, “will”, “should”, “could” and similar expressions in connection with any discussion, expectation, or projection of future operating or financial performance, events or trends. Forward-looking statements are based on management's current expectations and assumptions, which are inherently subject to uncertainties, risks and changes in circumstances that are difficult to predict, including but not limited to, the fact that our business is highly competitive, we are continually seeking ways to expand our business, we may seek additional financing or other ways to expand operations and improve margins, the uncertainties of the Company's new product introductions, the risks of increased competition and technological change, customer concentration risk, supply chain delays, governmental and regulatory risks, as well as the other risk factors that are set forth in more detail in our Annual Report on Form 10-K and other documents filed with the SEC. Actual outcomes and results may differ materially from these expectations and assumptions due to changes in global political, economic, business, competitive, market, regulatory and other factors. We may not actually achieve the goals or plans described in our forward-looking statements, and investors should not place undue reliance on these statements. Any forward-looking statements speak only as of the date on which they are made and we undertake no obligation to publicly update or review any forward-looking information, whether as a result of new information, future developments or otherwise, except as required by law.
Investor Contact
Robert Blum
Lytham Partners
Phone: (602) 889-9700
FAQ
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