Sensormatic Solutions Collaborates With pass_by to Enhance Shopper Mobility Insights Beyond the Store
Sensormatic Solutions, part of Johnson Controls (NYSE: JCI), has announced a collaboration with pass_by to enhance shopper mobility insights for retailers. This partnership integrates pass_by's AI-powered shopper mobility data with Sensormatic's in-store traffic data, providing a comprehensive view of the entire path to purchase. The collaboration aims to help retailers:
- Foster operational excellence by optimizing staffing and floor design
- Benchmark stores and understand competitive performance
- Determine optimal locations for expansion
The integration offers retailers access to pass_by's almanac platform, which provides historical and predictive insights for any U.S.-based store. This collaboration extends the value of retail analytics beyond traditional bounds, enabling retailers to make data-driven decisions and plan for the future with confidence.
Sensormatic Solutions, parte di Johnson Controls (NYSE: JCI), ha annunciato una collaborazione con pass_by per migliorare le informazioni sulla mobilità degli acquirenti per i rivenditori. Questo partenariato integra i dati sulla mobilità degli acquirenti potenziati dall'IA di pass_by con i dati sul traffico in-store di Sensormatic, offrendo una visione completa dell'intero percorso d'acquisto. La collaborazione ha l'obiettivo di aiutare i rivenditori a:
- Promuovere l'eccellenza operativa ottimizzando il personale e il design del negozio
- Confrontare i negozi e comprendere le performance competitive
- Determinare le posizioni ottimali per l'espansione
L'integrazione offre ai rivenditori accesso alla piattaforma almanac di pass_by, che fornisce informazioni storiche e predittive per qualsiasi negozio situato negli Stati Uniti. Questa collaborazione amplia il valore dell'analisi retail oltre i confini tradizionali, consentendo ai rivenditori di prendere decisioni basate sui dati e pianificare il futuro con sicurezza.
Sensormatic Solutions, parte de Johnson Controls (NYSE: JCI), ha anunciado una colaboración con pass_by para mejorar la información sobre la movilidad de los compradores para los minoristas. Esta asociación integra los datos de movilidad de compradores impulsados por IA de pass_by con los datos de tráfico en tienda de Sensormatic, proporcionando una vista integral de todo el camino hacia la compra. La colaboración tiene como objetivo ayudar a los minoristas a:
- Fomentar la excelencia operativa optimizando la dotación de personal y el diseño del local
- Comparar tiendas y entender el rendimiento competitivo
- Determinar ubicaciones óptimas para la expansión
La integración ofrece a los minoristas acceso a la plataforma almanac de pass_by, que proporciona información histórica y predictiva para cualquier tienda en los Estados Unidos. Esta colaboración amplía el valor del análisis minorista más allá de los límites tradicionales, permitiendo a los minoristas tomar decisiones basadas en datos y planificar el futuro con confianza.
Sensormatic Solutions는 Johnson Controls (NYSE: JCI)의 일부로, 소매업체의 구매자 이동성 통찰력을 향상시키기 위해 pass_by와 협력한다고 발표했습니다. 이 파트너십은 pass_by의 AI 기반 구매자 이동성 데이터를 Sensormatic의 매장 내 트래픽 데이터와 통합하여 전체 구매 경로의 포괄적인 시각을 제공합니다. 이 협력은 소매업체가:
- 직원 배치 및 매장 디자인을 최적화하여 운영 우수성을 촉진합니다.
- 매장을 벤치마킹하고 경쟁 성과를 이해합니다.
- 확장을 위한 최적의 위치를 결정합니다.
이 통합은 소매업체에게 pass_by의 almanac 플랫폼에 대한 접근을 제공하며, 이는 미국 내 모든 매장에 대한 역사적 및 예측적 통찰력을 제공합니다. 이 협력은 전통적인 경계를 넘어 소매 분석의 가치를 확장하여, 소매업체가 데이터 기반 결정을 내리고 미래를 자신 있게 계획할 수 있도록 합니다.
Sensormatic Solutions, fait partie de Johnson Controls (NYSE: JCI), a annoncé une collaboration avec pass_by afin d'améliorer les connaissances sur la mobilité des acheteurs pour les détaillants. Ce partenariat intègre les données de mobilité des acheteurs propulsées par l'IA de pass_by avec les données de trafic en magasin de Sensormatic, offrant une vue d'ensemble du chemin d'achat. Cette collaboration vise à aider les détaillants à :
- Favoriser l'excellence opérationnelle en optimisant le personnel et la conception des magasins
- Comparer les magasins et comprendre la performance concurrentielle
- Déterminer les emplacements optimaux pour l'expansion
L'intégration offre aux détaillants un accès à la plateforme almanac de pass_by, qui fournit des informations historiques et prédictives pour tout magasin basé aux États-Unis. Cette collaboration élargit la valeur de l'analyse du commerce de détail au-delà des frontières traditionnelles, permettant aux détaillants de prendre des décisions basées sur les données et de planifier l'avenir en toute confiance.
Sensormatic Solutions, Teil von Johnson Controls (NYSE: JCI), hat eine Zusammenarbeit mit pass_by angekündigt, um die Einblicke in die Mobilität von Käufern für Einzelhändler zu verbessern. Diese Partnerschaft integriert die KI-gestützten Daten zur Mobilität von Käufern von pass_by mit den Verkehrsdaten von Sensormatic, was eine umfassende Sicht auf den gesamten Kaufprozess bietet. Die Zusammenarbeit zielt darauf ab, Einzelhändlern zu helfen:
- Betriebliche Exzellenz zu fördern, indem Personal und Ladenlayout optimiert werden
- Filialen zu benchmarken und die Wettbewerbsleistung zu verstehen
- Optimale Standorte für eine Expansion zu bestimmen
Die Integration bietet Einzelhändlern Zugang zur almanac Plattform von pass_by, die historische und prädiktive Einblicke für jedes in den USA ansässige Geschäft bereitstellt. Diese Zusammenarbeit erweitert den Wert der Einzelhandelsanalytik über traditionelle Grenzen hinweg und ermöglicht es Einzelhändlern, datengestützte Entscheidungen zu treffen und zukunftsorientiert zu planen.
- Collaboration enhances understanding of consumer traffic and behaviors
- Integration of AI-powered shopper mobility data with in-store traffic insights
- Potential for improved store performance and increased conversion rates
- Access to historical and predictive insights for any U.S.-based store
- Ability to benchmark against owned stores and competitive performance
- None.
- pass_by’s AI-powered shopper mobility datasets complement existing operational analytics to elevate retailers’ understanding of consumer traffic and behaviors through their paths to purchase
NEUHAUSEN,
“Sensormatic Solutions is committed to providing our retail customers with access to the most advanced, accurate and innovative analytics tools; when it comes to shopper mobility insight, that’s pass_by,” said Nick Pompa, traffic insights leader at Sensormatic Solutions. “Shopper Mobility gives retailers a 360-degree view of shopper behaviors and traffic trends in and around their stores. It will help ensure that each decision is based on the most up-to-date and precise market and enterprise data.”
Through this collaboration, Sensormatic Solutions offers pass_by’s plug-and-play competitive retail insights platform, almanac, to complement and integrate with retailers’ current traffic insight solutions. The platform is supported by pass_by’s shopper mobility data, which provides historical and predictive insights into any
Shopper Mobility insights guide strategic investments and initiatives throughout retail enterprises, helping retailers to:
-
Foster operational excellence. Analyzing foot traffic patterns can help retailers optimize staffing, floor design and more to remove friction during peak hours. These insights can help retailers anticipate product demand with more precision to streamline supply chain processes.
-
Benchmark stores and understand competitive chains. almanac allows retailers to understand visits to any
U.S. -based store, helping them to benchmark against owned stores or competitive performance, view year-over-year trends and glean insights into profiles of store visitors.
- Determine the most advantageous locations for expansion. Shopper demographics and psychographics can help retailers looking to grow their footprints by identifying prime locations for ideal foot traffic volume and profitability. It also allows retailers to analyze behavior within neighborhoods, cities, states or regions, which can help strengthen business cases for expansion into new areas as well as identify cannibalization and understand the impact of opening and closing stores.
“For some time, understanding visits and visitors to stores has been the purview of floor managers, merchandising directors and other operational leaders,” said Sam Amrani, founder and chief executive officer, at pass_by. “Now, our partnership allows retailers to access insights into any store, along with visitor profiles, to extend the value of retail analytics beyond traditional bounds. With our comprehensive AI-powered shopper mobility data and Sensormatic Solutions global scale and technology leadership, retailers will have an even more complete picture of their performance so all departments can plan for the future with confidence.”
To learn more about Sensormatic Solutions and pass_by’s shopper mobility analytics offerings, visit sensormatic.com/shopper-insights/shopper-journey/shopper-mobility.
About Johnson Controls
At Johnson Controls (NYSE:JCI), we transform the environments where people live, work, learn and play. As the global leader in smart, healthy and sustainable buildings, our mission is to reimagine the performance of buildings to serve people, places and the planet.
Building on a proud history of nearly 140 years of innovation, we deliver the blueprint of the future for industries such as healthcare, schools, data centers, airports, stadiums, manufacturing and beyond through OpenBlue, our comprehensive digital offering.
Today, with a global team of 100,000 experts in more than 150 countries, Johnson Controls offers the world's largest portfolio of building technology and software as well as service solutions from some of the most trusted names in the industry.
Visit www.johnsoncontrols.com for more information and follow @Johnson Controls on social platforms.
About Sensormatic Solutions
Sensormatic Solutions is the leading global retail solutions portfolio of Johnson Controls powering operational excellence at scale and enabling smart and connected shopper engagement. Our intelligent digital operating platform – Sensormatic IQ – combines the full Sensormatic Solutions portfolio, including third-party data to deliver unmatched insights into shopper experience, inventory intelligence, loss prevention and operational effectiveness with advanced technologies, like AI and Machine Learning. This enables retailers to act on prescriptive and predictive data-driven outcomes to confidently move into the future. Please visit Sensormatic Solutions or follow us on LinkedIn, X and our YouTube channel.
About pass_by
pass_by is the most advanced AI-powered foot traffic platform providing access to insights into any retail store. Our platform delivers historical and predictive visit data, visitor demographics, and competitor performance, empowering retailers to benchmark, strategize, and grow with speed, precision and effectiveness. Learn more at passby.com/retail.
View source version on businesswire.com: https://www.businesswire.com/news/home/20240926819163/en/
Media:
Madison Southall
Sensormatic Solutions by Johnson Controls
Work: +1 215-869-6452
Madison.southall@jci.com
James Ewen
pass_by
Work: +1 917-810-7675
james@passby.com
Grace Torrance
Matter on behalf of Sensormatic Solutions
Work: +1 978-518-4504
jciretail@matternow.com
Source: Sensormatic Solutions
FAQ
What is the purpose of Sensormatic Solutions' collaboration with pass_by?
How can retailers benefit from the Sensormatic Solutions and pass_by collaboration?
What is the 'almanac' platform mentioned in the Sensormatic Solutions (JCI) press release?
How does the Sensormatic Solutions and pass_by collaboration help with store expansion strategies?
