Donate to No Kid Hungry This September and Jack in the Box Will Thank You in Curly Fries

Rhea-AI Summary

Jack in the Box (NASDAQ: JACK) is partnering with No Kid Hungry for Hunger Action Month this September. Guests who donate $1 to No Kid Hungry will receive a coupon for a free small curly fry on their next visit. Since 2015, Jack in the Box has raised $4.6 million for No Kid Hungry and aims to raise $1 million this September. All 2,200 Jack in the Box locations across the U.S. will participate, with 100% of donations going directly to No Kid Hungry.

No Kid Hungry works to improve and expand programs that feed children across all 50 states, including school breakfast, after-school suppers, and summer meals. The campaign aims to address the issue of 1 in 5 children facing hunger in America daily.

Positive

• Partnership with No Kid Hungry demonstrates corporate social responsibility
• Goal to raise $1 million in September 2023
• 100% of donations go directly to No Kid Hungry
• All 2,200 Jack in the Box locations participating in the campaign

Negative

• None.

Insights

Financial Analyst

Jack in the Box's (NASDAQ: JACK) partnership with No Kid Hungry appears to be a strategic corporate social responsibility (CSR) initiative rather than a direct revenue driver. While the campaign aims to raise $1 million, its financial impact on JACK's bottom line is likely minimal. The free curly fries promotion may drive some incremental traffic, but the primary benefit is likely brand goodwill and customer loyalty.

From an investor perspective, this campaign demonstrates JACK's commitment to community engagement, which can enhance brand perception and potentially support long-term customer retention. However, the immediate financial implications are Investors should focus more on JACK's core business metrics, such as same-store sales growth and operational efficiency, when evaluating the company's financial health and stock performance.

Market Research Analyst

This campaign aligns with growing consumer preferences for socially responsible brands. By associating with a cause like childhood hunger, Jack in the Box is positioning itself to appeal to socially conscious consumers, particularly millennials and Gen Z. The promotion's structure - donating $1 for a free item - is a proven engagement tactic that can drive foot traffic and potentially increase average ticket size.

The campaign's timing during Hunger Action Month is strategic, leveraging increased public awareness. However, the real test will be in the execution - how effectively Jack in the Box communicates this initiative across its 2,200 locations and integrates it into its broader marketing strategy. The success of this campaign could inform future CSR initiatives and their potential impact on customer acquisition and retention.

Since 2015, the Jack in the Box Foundation has been a committed partner, raising over $4.6M for No Kid Hungry

SAN DIEGO--(BUSINESS WIRE)-- Today across America, 1 in every 5 children are facing hunger on a daily basis. This September, Jack in the Box (NASDAQ: JACK) is continuing its partnership with No Kid Hungry to support kids and families struggling with food insecurity, one dollar at a time. September is Hunger Action Month, so for the entire month at Jack in the Box, guests who donate $1 to No Kid Hungry will receive a coupon for a free small curly fry to use on their next visit.

Donate to No Kid Hungry This September and Jack in the Box Will Thank You in Curly Fries (Graphic: Business Wire)

Jack in the Box has been a proud partner of No Kid Hungry since 2015, and has raised $4.6 million and counting. Their goal for this September is to raise $1 million to help feed kids and create the space for them to thrive. This year, all 2,200 Jack in the Box locations across the U.S. will participate, and, as always, 100% of every dollar raised goes directly to No Kid Hungry.

“Serving craveable food is what we do, so helping feed kids is a mission that resonates deeply with our franchisees and employees,” said Ryan Ostrom, Chief Marketing Officer of Jack in the Box. “It’s been nearly a decade of partnering with No Kid Hungry, and one of my favorite things is the dedication and passion our team members bring to this cause every year, trying to surpass what they raised the year prior. We wanted to make this offer a win-win for our guests, who can support No Kid Hungry while receiving free curly fries.”

No Kid Hungry works with communities across all 50 states to improve and expand existing programs that feed kids school breakfast, after school suppers and snacks, and summer meals to ensure all kids have access to three healthy meals a day. To learn more about No Kid Hungry’s work in your community, check out their impact map. To connect with meals in your community, check out their free meal finder.

Donate $1 to No Kid Hungry in-store or at jackinthebox.com this September and Jack in the Box will thank you with curly fries. Together, we can make a difference one dollar — and curly fry — at a time.

About Jack in the Box Inc.

Jack in the Box Inc. (NASDAQ: JACK), founded and headquartered in San Diego, California, is a restaurant company that operates and franchises Jack in the Box ^®, one of the nation's largest hamburger chains with approximately 2,200 restaurants across 23 states, and Del Taco ^® , the second largest Mexican-American QSR chain by units in the U.S. with approximately 600 restaurants across 17 states. For more information on both brands, including franchising opportunities, visit www.jackinthebox.com and www.deltaco.com.

About No Kid Hungry

No child should go hungry in America. But millions of kids in the United States live with hunger. No Kid Hungry is working to end childhood hunger by helping launch and improve programs that give all kids the healthy food they need to thrive. This is a problem we know how to solve. No Kid Hungry is a campaign of Share Our Strength, an organization committed to ending hunger and poverty. Join us at NoKidHungry.org.

Category: Corporate

View source version on businesswire.com: https://www.businesswire.com/news/home/20240904661322/en/

Press Contact: Casey Middleton

media@jackinthebox.com

Source: Jack in the Box Inc.

FAQ

What is Jack in the Box's (JACK) September 2023 promotion for No Kid Hungry?

In September 2023, Jack in the Box is offering a free small curly fry coupon to customers who donate $1 to No Kid Hungry at any of their 2,200 locations across the U.S.

How much has Jack in the Box (JACK) raised for No Kid Hungry since 2015?

Since 2015, Jack in the Box has raised over $4.6 million for No Kid Hungry through their partnership.

What is Jack in the Box's (JACK) fundraising goal for No Kid Hungry in September 2023?

Jack in the Box aims to raise $1 million for No Kid Hungry during September 2023, which is Hunger Action Month.

How does No Kid Hungry use the donations from Jack in the Box (JACK)?

No Kid Hungry uses donations to improve and expand programs that feed children across all 50 states, including school breakfast, after-school suppers, and summer meals.