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Kensington Grey joins IZEA Talent Partner Program

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IZEA Worldwide Welcomes Kensington Grey as Talent Partner

IZEA Worldwide (NASDAQ: IZEA) has announced its partnership with Kensington Grey, a Toronto-based talent management agency, as part of its Talent Partner Program. Kensington Grey, founded in 2019, boasts a diverse network of over 250 influencers focused on promoting representation in influencer marketing. This partnership will enhance sponsorship opportunities, foster direct collaboration, and provide exclusive access to research initiatives and co-marketing events. IZEA aims to include additional partners in the future, further expanding its network.

Positive
  • Partnership with Kensington Grey enhances IZEA's influencer network and representation.
  • Access to a diverse network of over 250 creators strengthens IZEA's service offerings.
  • Increased sponsorship deal flow through collaboration with Kensington Grey.
  • Opportunities for co-marketing and press exposure for partnered talent.
Negative
  • None.

Agency’s Network of BIPOC Influencers Now Available Across IZEA Software Platforms and Services

Orlando, Florida, March 29, 2021 (GLOBE NEWSWIRE) -- IZEA Worldwide, Inc. (NASDAQ: IZEA), today welcomed talent management agency, Kensington Grey, to the company’s newly-established Talent Partner Program.

Every day, brands, influencers, and social media managers are identifying gaps in the ever-evolving arena of content creation and digital marketing. Founded in 2019, Kensington Grey Agency was created to fill one such hole. Toronto-based couple Sean and Shannae Ingleton Smith started the boutique influencer agency as a direct answer to the lack of representation within the industry. In two years, Kensington Grey has accrued a diverse network of over 250 creators, providing full-service solutions and quality Influencer partnerships in both Canada and the United States.

“Over the past year, through the historic events that have occurred globally, necessary conversations for better representation and inclusion in the Influencer Marketing space have been not just requested, but expected, by modern consumers,” said Ted Murphy, IZEA Chairman and Chief Executive Officer. “We welcome the opportunity to work closely with Kensington Grey as an official Talent Partner as a means of advancing and evolving the broader Creator Economy inclusive of all voices.”

All invited members to IZEA’s Talent Partner Program, including Kensington Grey, receive enhanced opportunities for sponsorship deal flow through direct collaboration with IZEA’s consultative Managed Service unit, preferred talent inclusion in both the IZEAx and Shake creator networks, first-look availability into IZEA’s proprietary research initiatives, and exclusive briefing sessions. Selected partners and their signed talent will also participate in select co-marketing, press exposure, and future signature events.

“We are thrilled to partner with a pioneer in the influencer marketing industry like IZEA”, said Shannae Ingeleton Smith, founder of Kensington Grey. “Kensington Grey was founded to address the lack of representation in the industry, and our values align perfectly with IZEA, whose mission is to level the playing field for all content creators to be paid their worth by brands. We couldn’t think of a better team to collaborate with and are excited about the opportunities our talented roster of influencers will be exposed to through this partnership.” 

IZEA plans to formally welcome additional partners in subsequent announcements. Details pertaining to those members will be made public through newswire, online press center, and companies’ social media channels.

To request an invitation to join IZEA as a Talent Partner please visit: https://izea.com/partners/talent/

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Safe Harbor Statement
This press release contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. Forward-looking statements, which are based on certain assumptions and describe our future plans, strategies and expectations, can generally be identified by the use of forward-looking  terms such as “anticipates,” “believes,” “estimates,” “expects,” “intends,” “may,” “plans,” “projects,” “will,” “would” or other comparable terms. Examples of forward-looking statements include, among others, statements we make regarding expectations of sales activity, revenue and margins based on bookings, plans to increase the size of our sales team, the financial impact of investments in our software business, and continuation of new IZEAx customers and their effect on future sales.

Forward-looking statements involve inherent risks and uncertainties, which could cause actual results to differ materially from those in the forward-looking statements, as a result of various factors, including, among others, the following: competitive conditions in the content and social sponsorship segment in which IZEA operates; failure to popularize one or more of the marketplace platforms of IZEA; changing economic conditions that are less favorable than expected; and other risks and uncertainties described in IZEA’s periodic reports filed with the Securities and Exchange Commission.  IZEA assumes no obligation to update any such forward-looking statements to reflect actual results or changes in expectations, except as otherwise required by law.

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FAQ

What is the significance of IZEA's partnership with Kensington Grey?

The partnership strengthens IZEA's influencer network and promotes better representation in marketing.

How many creators does Kensington Grey represent?

Kensington Grey represents a diverse network of over 250 creators.

When was Kensington Grey founded?

Kensington Grey was founded in 2019.

What benefits does IZEA's Talent Partner Program offer?

The program offers enhanced sponsorship opportunities, access to exclusive research, and co-marketing events.

What future announcements can we expect from IZEA?

IZEA plans to welcome additional partners and will announce details through news releases and social media.

IZEA Worldwide, Inc.

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