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IZEA Announces New Fortune 500 Customer

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IZEA Worldwide secured a significant six-figure contract with a Fortune 500 customer for influencer marketing managed services. Additionally, the company reported contract renewals with existing Global Fortune 500 clients. CEO Ted Murphy noted that the marketing landscape has shifted towards social media, increasing confidence in influencer marketing investments. Despite initial downturns from COVID-19, IZEA is seeing a recovery, with managed services bookings above pre-pandemic levels, and signs of recovery in its SaaS business as businesses reopen.

Positive
  • Secured a significant six-figure contract with a Fortune 500 customer.
  • Renewed contracts with existing Global Fortune 500 clients.
  • Managed services bookings above pre-pandemic levels.
  • Early signs of recovery in the SaaS business.
Negative
  • None.

Orlando, Florida, June 08, 2020 (GLOBE NEWSWIRE) -- IZEA Worldwide, Inc. (NASDAQ: IZEA), the premier provider of influencer marketing technology, data, and services for the world’s leading brands, announced today that it has secured a significant six-figure contract with a new Fortune 500 customer for influencer marketing managed services. In addition, the company has secured a variety of contracts with repeat customers, including the renewal of a contract with Global Fortune 500 technology company.

“The events of the past several months have fundamentally changed the global marketing landscape,” said Ted Murphy, IZEA’s Chairman and CEO. “We believe that IZEA’s platforms and services are well positioned to benefit from a redistribution of marketing dollars from traditional media to social media. Recent commitments from our customers increase our level of confidence that influencer marketing will be an area of escalating investment in the future.”

“IZEA continues to see a strong recovery of our managed services business following the initial negative impacts we observed due to COVID-19,” said Ted Murphy, IZEA’s Chairman and CEO. “The company remains above the January 1-March 15 average bookings trendline we previously shared and we are optimistic about year over year managed services bookings in the second quarter, despite the pandemic. The SaaS business is also starting to show early signs of recovery as businesses begin to reopen and gain more comfort with the longer-term commitments required for those licensing our software.” 

About IZEA Worldwide, Inc.
IZEA Worldwide, Inc. (“IZEA”) operates IZEAx, the premier online marketplace that connects marketers with content creators. IZEAx automates influencer marketing and custom content development, allowing brands and agencies to scale their marketing programs. IZEA creators include celebrities and accredited journalists. Creators are compensated for producing unique content such as long and short form text, videos, photos, status updates, and illustrations for marketers or distributing such content on behalf of marketers through their personal websites, blogs, and social media channels. Marketers receive influential content and engaging, shareable stories that drive awareness. For more information about IZEA, visit https://izea.com/.

Safe Harbor Statement

All statements in this release that are not based on historical fact are “forward-looking statements” intended to qualify for the safe harbor from liability established by the Private Securities Litigation Reform Act of 1995. Forward-looking statements, which are based on certain assumptions and describe our future plans, strategies and expectations, can generally be identified by the use of forward-looking terms such as “may,” “will,” “would,” “could,” “should,” “expect,” “anticipate,” “estimate,” “believe,” “intend,” "likely," "projects," “plans,” "pursue," "strategy" or "future," or the negative of these words or other words or expressions of similar meaning.  Examples of forward-looking statements include, among others, statements we make regarding expectations concerning IZEA’s ability to increase revenue and bookings, growth or maintenance of customer relationships, and expectations concerning IZEA’s business strategy. Forward-looking statements involve inherent risks and uncertainties which could cause actual results to differ materially from those in the forward-looking statements, as a result of various factors including, among others, the following: competitive conditions in the content and social sponsorship segment in which IZEA operates; failure to popularize one or more of the marketplace platforms of IZEA; uncertainty relating to the effects of COVID-19, our ability to establish effective disclosure controls and procedures and internal control over financial reporting; our ability to satisfy the requirements for continued listing of our common stock on the Nasdaq Capital Market; changing economic conditions that are less favorable than expected; and other risks and uncertainties described in IZEA’s periodic reports filed with the Securities and Exchange Commission. The forward-looking statements made in this release speak only as of the date of this release, and IZEA assumes no obligation to update any such forward-looking statements to reflect actual results or changes in expectations, except as otherwise required by law.



Martin Smith
IZEA Worldwide, Inc.
Phone: 407-674-6911
Email: ir@izea.com

FAQ

What recent contract did IZEA secure?

IZEA secured a significant six-figure contract with a new Fortune 500 customer for influencer marketing managed services.

How is IZEA performing post-COVID-19?

IZEA has reported a strong recovery in managed services bookings, above pre-pandemic levels, and early signs of recovery in its SaaS business.

What has changed in IZEA's marketing approach?

IZEA is adapting to a shift towards influencer marketing and social media from traditional media, reflecting changes in the global marketing landscape.

Who is IZEA's CEO and what did he say about the company’s future?

Ted Murphy, CEO of IZEA, expressed optimism about increased investments in influencer marketing and a recovery in managed services.

IZEA Worldwide, Inc.

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