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DASH Brand Management Joins IZEA Talent Partner Program

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IZEA Worldwide has partnered with DASH Brand Management, bringing their roster of influencers to IZEA's Talent Partner Program. This collaboration aims to enhance influencer marketing by providing brands with access to a diverse range of talents across social media platforms. DASH, founded in 2017, boasts over 75 million monthly pageviews and reaches 37 million social media users. This partnership is expected to facilitate effective brand-influencer collaborations and improve campaign management, marking a significant step in the evolving creator economy.

Positive
  • Strategic partnership with DASH Brand Management enhances IZEA's influencer marketing capabilities.
  • Access to over 75 million monthly pageviews and 37 million social media users through DASH.
  • Collaboration with industry leaders aims to bolster influencer marketing strategies.
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  • None.

Agency’s roster of talent now available across IZEA platforms & services

Orlando, Florida, March 17, 2021 (GLOBE NEWSWIRE) -- IZEA Worldwide, Inc. (NASDAQ: IZEA), today welcomed leading influencer representation agency, DASH Brand Management, to its Talent Partner Program.

The first of its kind in the industry, IZEA’s Talent Partner Program brings together best-in-class influencer representation agencies that share a vision to unite the broader creator economy. In collaboration, IZEA and its Talent Agency member-partners will work together to provide brands access to top influencer talent across existing and emerging social media platforms, bolstering industry thought leadership, and aligning strategies to trending consumer interests.

With over 75 million combined monthly pageviews and reach to over 37 million social media users, DASH Brand Management represents an extraordinary roster of influencers passionate about creating content covering topics such as parenting, food, and lifestyle. The agency focuses on building authentic relationships, facilitating effective partnerships with brands, and increasing the collaborative nature of the influencer industry. Founded in 2017 by CEO, Sandra McCollum, DASH’s talent roster joins the largest opt-in network in the Influencer Marketing industry at IZEA.

“We're excited to further propel the influencer industry working strategically as a Talent Partner with IZEA,” said Sandra McCollum, CEO and Brand Manager at DASH Brand Management. “This type of partnership will set the bar for campaign management, creative content creation, and effective communication - allowing marketers and creators to strategically work together in reaching their target audience.”

“In an ever-expanding influencer universe, we recognize that collaboration between industry experts is crucial for growth. Providing our customers easy access to handpicked, best-in-class talent representation firms is an essential component”, said Ted Murphy, Chairman and CEO of IZEA. “We’re thrilled to advance our joint belief that the Creator Economy is one of the most important aspects of the modern marketing landscape.”

Beginning today, invited members to the Talent Partner Program, including DASH, will receive enhanced opportunities for sponsorship deal flow through direct collaboration with IZEA’s consultative Managed Service unit, preferred talent inclusion in both the IZEAx and Shake creator networks, first-look availability into IZEA’s proprietary research initiatives, and exclusive briefing sessions. Selected partners and their signed talent will also participate in select co-marketing, press exposure, and future signature events.
IZEA plans to formally welcome additional Talent Partners in subsequent announcements. Details pertaining to those members will be made public through newswire, online press center, and companies’ social media channels.

To request an invitation to join IZEA as a Talent Partner please visit : https://izea.com/partners/talent/

Safe Harbor Statement
This press release contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. Forward-looking statements, which are based on certain assumptions and describe our future plans, strategies and expectations, can generally be identified by the use of forward-looking  terms such as “anticipates,” “believes,” “estimates,” “expects,” “intends,” “may,” “plans,” “projects,” “will,” “would” or other comparable terms. Examples of forward-looking statements include, among others, statements we make regarding expectations of sales activity, revenue and margins based on bookings, plans to increase the size of our sales team, the financial impact of investments in our software business, and continuation of new IZEAx customers and their effect on future sales.

Forward-looking statements involve inherent risks and uncertainties, which could cause actual results to differ materially from those in the forward-looking statements, as a result of various factors, including, among others, the following: competitive conditions in the content and social sponsorship segment in which IZEA operates; failure to popularize one or more of the marketplace platforms of IZEA; changing economic conditions that are less favorable than expected; and other risks and uncertainties described in IZEA’s periodic reports filed with the Securities and Exchange Commission.  IZEA assumes no obligation to update any such forward-looking statements to reflect actual results or changes in expectations, except as otherwise required by law.




FAQ

What is the significance of IZEA's partnership with DASH Brand Management?

The partnership enhances IZEA's influencer marketing by providing access to a large network of influencers and improves campaign management strategies.

How will the Talent Partner Program benefit IZEA and its partners?

The program allows for better sponsorship deal flow, co-marketing opportunities, and access to exclusive research and events.

What are the expected outcomes of the IZEA and DASH collaboration?

The collaboration is expected to improve brand-influencer partnerships and drive growth in the influencer marketing sector.

When was the partnership between IZEA and DASH announced?

The partnership was announced on March 17, 2021.

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