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Announcing the IZEA Partner Program

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IZEA Worldwide, Inc. (NASDAQ: IZEA) has announced the launch of The IZEA Partner Program (IPP), a first-of-its-kind initiative aimed at enhancing influencer marketing services. This program unites top Solution Providers and Talent Representation agencies to integrate with IZEA's Managed Service offerings and software platforms like Shake and IZEAx Unity Suite. The partnership aims to improve access to influencer talent, boost brand engagement, and leverage innovative technologies for clients. IZEA serves leading brands, having facilitated nearly 4 million transactions since its inception.

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  • Launch of The IZEA Partner Program (IPP) enhances influencer marketing services.
  • Collaboration with top Solution Providers improves brand engagement and access to influencer talent.
  • Integration with existing software platforms increases service offerings.
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Program unites leading Solution & Talent partners that seamlessly integrate with existing IZEA software platforms and service offerings

Orlando, Florida, March 16, 2021 (GLOBE NEWSWIRE) -- IZEA Worldwide, Inc. (NASDAQ: IZEA), the premier provider of influencer marketing technology, data, and services for leading brands today announced the formation of The IZEA Partner Program (IPP), the first of its kind in the industry.

The newly established roster of invitation-only companies brings together best-in-class Solution Providers and top Talent Representation agencies that strategically integrate with IZEA’s consultative Managed Service offering and across the company’s acclaimed software platforms - including Shake, IZEAx Unity Suite, and IZEAx Discovery. By leveraging members of the Partner Program, IZEA customers can take their Influencer Marketing initiatives to new heights, igniting exclusive executional possibilities across a wide array of prominent talent and innovative technologies.

“At IZEA, we’ve proudly served hundreds of blue-chip brands and their agencies, earning their trust by delivering high performance influencer marketing campaigns fueled by proprietary data and software applications,” said Ted Murphy, Chairman and Chief Executive Officer of IZEA. “Our new Partner Program further solidifies our commitment to uniting the preeminent companies in our space – whether they provide technologies, services, or talent representation – for our clients.”

IZEA Solution Partners
IZEA’s in-house Partnerships & Media and Creator Ecosystem workgroups handpicked companies to establish the Solution Provider partner group. These offerings range from IRi and IZEA’s exclusive InfluenceImpact solution for in-store sales tracking and purchase attribution, to brand lift and purchase intent technology partners, including KANTAR, Dynata, SmartCommerce, and Curalate. In the COVID economy, mobile proximity technology and direct line of sight to ecommerce has been at the forefront of brand mindset. Partners such as PlaceIQ and Shoppable help to close gaps often found in Influencer Marketing programs where the ability to track conversion from word-of-mouth advertising to products purchased was lacking.

Learn more here: https://izea.com/partners/solutions/

IZEA Talent Partners
Invited talent agency member-partners will work collaboratively with IZEA to provide brands access to top influencer talent across existing and emerging social media platforms, bolstering industry thought leadership, and aligning strategies to trending consumer interests. Details pertaining to those members will be made public through newswire, online press center, and the companies’ social media channels beginning tomorrow.

About IZEA Worldwide, Inc.
IZEA Worldwide, Inc. (“IZEA”) is a marketing technology company providing software and professional services that enable brands to collaborate and transact with the full spectrum of today’s top social influencers and content creators.

The company serves as a champion for the growing Creator Economy, enabling individuals to monetize their content, creativity, and influence. IZEA launched the industry’s first-ever influencer marketing platform in 2006 and has since facilitated nearly 4 million transactions between online buyers and sellers. Leading brands and agencies partner with IZEA to increase digital engagement, diversify brand voice, scale content production, and drive measurable return on investment.

Safe Harbor Statement
This press release contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. Forward-looking statements, which are based on certain assumptions and describe our future plans, strategies and expectations, can generally be identified by the use of forward-looking terms such as “anticipates,” “believes,” “estimates,” “expects,” “intends,” “may,” “plans,” “projects,” “will,” “would” or other comparable terms. Examples of forward-looking statements include, among others, statements we make regarding expectations of sales activity, revenue and margins based on bookings, plans to increase the size of our sales team, the financial impact of investments in our software business, and continuation of new IZEAx customers and their effect on future sales.

Forward-looking statements involve inherent risks and uncertainties, which could cause actual results to differ materially from those in the forward-looking statements, as a result of various factors, including, among others, the following: competitive conditions in the content and social sponsorship segment in which IZEA operates; failure to popularize one or more of the marketplace platforms of IZEA; changing economic conditions that are less favorable than expected; and other risks and uncertainties described in IZEA’s periodic reports filed with the Securities and Exchange Commission.  IZEA assumes no obligation to update any such forward-looking statements to reflect actual results or changes in expectations, except as otherwise required by law.




FAQ

What is The IZEA Partner Program (IPP)?

The IZEA Partner Program (IPP) is a new initiative that combines leading Solution Providers and Talent Representation agencies to enhance influencer marketing services.

How does the IZEA Partner Program benefit clients?

The program offers clients improved access to top influencer talent and innovative technologies, boosting their influencer marketing initiatives.

What software platforms does IZEA utilize in the Partner Program?

The Partner Program integrates with IZEA's software platforms, including Shake, IZEAx Unity Suite, and IZEAx Discovery.

How many transactions has IZEA facilitated?

IZEA has facilitated nearly 4 million transactions between online buyers and sellers since its launch.

What companies are part of the IZEA Partner Program?

The program includes top Solution Providers and Talent Representation agencies, with further details expected to be released shortly.

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