Interpublic Appoints Alex Hesz as Chief Strategy Officer
Interpublic Group (NYSE: IPG) has appointed Alex Hesz as Chief Strategy Officer. Hesz will work closely with IPG's leadership team on strategic priorities, including go-to-market positioning and integrated work with global clients. CEO Philippe Krakowsky highlighted Hesz's exceptional strategic skills and ability to drive outstanding performance.
Previously, Hesz served as Executive Vice President, Chief Strategy Officer at Omnicom and held strategic roles at Adam & Eve/DDB and DDB Worldwide. He has extensive experience working with major clients across various industries. Hesz expressed enthusiasm about joining IPG to further the company's strategic vision and integrate industry-leading capabilities.
This appointment aligns with IPG's focus on connecting marketing services, capabilities, and centralized strategic resources in areas such as data, marketing technology, and artificial intelligence. The move aims to enhance precision and performance in services provided to global marketers.
Interpublic Group (NYSE: IPG) ha nominato Alex Hesz Chief Strategy Officer. Hesz lavorerà a stretto contatto con il team di leadership di IPG sulle priorità strategiche, compreso il posizionamento sul mercato e il lavoro integrato con clienti globali. Il CEO Philippe Krakowsky ha sottolineato le eccezionali capacità strategiche di Hesz e la sua abilità nel guidare prestazioni straordinarie.
In precedenza, Hesz ha ricoperto il ruolo di Executive Vice President, Chief Strategy Officer presso Omnicom e ha svolto ruoli strategici presso Adam & Eve/DDB e DDB Worldwide. Ha una vasta esperienza nel lavorare con grandi clienti in vari settori. Hesz ha espresso entusiasmo per l'ingresso in IPG al fine di promuovere la visione strategica dell'azienda e integrare capacità leader nel settore.
Questa nomina è in linea con l'attenzione di IPG nel connettere servizi di marketing, capacità e risorse strategiche centralizzate in aree come dati, tecnologia di marketing e intelligenza artificiale. L'obiettivo è migliorare la precisione e le prestazioni nei servizi forniti ai marketer globali.
Interpublic Group (NYSE: IPG) ha nombrado a Alex Hesz como Director de Estrategia. Hesz trabajará en estrecha colaboración con el equipo de liderazgo de IPG en las prioridades estratégicas, incluyendo el posicionamiento en el mercado y el trabajo integrado con clientes globales. El CEO Philippe Krakowsky destacó las excepcionales habilidades estratégicas de Hesz y su capacidad para impulsar un rendimiento excepcional.
Anteriormente, Hesz fue Vicepresidente Ejecutivo, Director de Estrategia en Omnicom y ocupó cargos estratégicos en Adam & Eve/DDB y DDB Worldwide. Tiene una amplia experiencia trabajando con grandes clientes de diversas industrias. Hesz expresó su entusiasmo por unirse a IPG para avanzar en la visión estratégica de la empresa e integrar capacidades líderes en la industria.
Esta designación está alineada con el enfoque de IPG en conectar servicios de marketing, capacidades y recursos estratégicos centralizados en áreas como datos, tecnología de marketing e inteligencia artificial. El objetivo es mejorar la precisión y el rendimiento en los servicios proporcionados a los comercializadores globales.
인터퍼블릭 그룹(NYSE: IPG)이 알렉스 헤즈를 최고 전략 책임자로 임명했습니다. 헤즈는 IPG의 리더십 팀과 긴밀히 협력하여 시장 포지셔닝 및 글로벌 고객과의 통합 작업을 포함한 전략적 우선 사항에 대해 작업할 것입니다. CEO 필립 크라코프스키는 헤즈의 뛰어난 전략적 능력과 뛰어난 성과를 이끌어내는 능력을 강조했습니다.
이전에 헤즈는 옴니콤에서 수석 전략 책임자, 부사장을 역임하였으며, 아담 앤 이브/DDB 및 DDB 월드와이드에서 전략적 역할을 수행하였습니다. 그는 다양한 산업의 대규모 고객들과 일한 폭넓은 경험을 가지고 있습니다. 헤즈는 IPG에 합류하여 회사의 전략적 비전을 발전시키고 산업을 선도하는 역량을 통합하게 되어 기쁘다고 표현했습니다.
이번 임명은 데이터, 마케팅 기술 및 인공지능과 같은 분야에서 마케팅 서비스, 역량 및 중앙 집중식 전략 자원을 연결하는 IPG의 초점과 일치합니다. 이번 조치는 글로벌 마케터에게 제공하는 서비스의 정밀도와 성능을 향상시키기 위한 것입니다.
Le groupe Interpublic (NYSE : IPG) a nommé Alex Hesz au poste de Chief Strategy Officer. Hesz travaillera en étroite collaboration avec l'équipe de direction d'IPG sur les priorités stratégiques, y compris le positionnement sur le marché et le travail intégré avec des clients mondiaux. Le PDG Philippe Krakowsky a souligné les compétences stratégiques exceptionnelles de Hesz et sa capacité à susciter des performances exceptionnelles.
Auparavant, Hesz était vice-président exécutif et directeur de la stratégie chez Omnicom et a occupé des postes stratégiques chez Adam & Eve/DDB ainsi que DDB Worldwide. Il possède une vaste expérience dans la collaboration avec de grands clients issus de divers secteurs. Hesz a exprimé son enthousiasme à rejoindre IPG pour faire avancer la vision stratégique de l'entreprise et intégrer des capacités de pointe dans l'industrie.
Cette nomination s'inscrit dans la volonté d'IPG de connecter les services marketing, les capacités et les ressources stratégiques centralisées dans des domaines tels que les données, la technologie marketing et l'intelligence artificielle. Cette démarche vise à améliorer la précision et la performance des services offerts aux marketeurs mondiaux.
Die Interpublic Group (NYSE: IPG) hat Alex Hesz zum Chief Strategy Officer ernannt. Hesz wird eng mit dem Führungsteam von IPG an strategischen Prioritäten arbeiten, einschließlich der Markteintrittspositionierung und der integrierten Zusammenarbeit mit globalen Kunden. CEO Philippe Krakowsky hob Hesz' außergewöhnliche strategische Fähigkeiten und seine Fähigkeit hervor, herausragende Leistungen zu fördern.
Zuvor war Hesz Executive Vice President und Chief Strategy Officer bei Omnicom und hatte strategische Positionen bei Adam & Eve/DDB sowie DDB Worldwide inne. Er verfügt über umfangreiche Erfahrung in der Zusammenarbeit mit großen Kunden aus verschiedenen Branchen. Hesz äußerte seine Begeisterung darüber, zu IPG zu stoßen, um die strategische Vision des Unternehmens voranzutreiben und führende Branchenschancen zu integrieren.
Diese Ernennung steht im Einklang mit IPGs Fokus auf die Verbindung von Marketingdienstleistungen, Fähigkeiten und zentralen strategischen Ressourcen in Bereichen wie Daten, Marketingtechnologie und künstlicher Intelligenz. Der Schritt zielt darauf ab, die Präzision und Leistung der Dienstleistungen, die für globale Vermarkter bereitgestellt werden, zu verbessern.
- Appointment of experienced strategist Alex Hesz as Chief Strategy Officer
- Potential for accelerated integration of media, technology, and creative capabilities
- Focus on enhancing precision and performance in services to global marketers
- Alignment with IPG's strategic priorities and go-to-market positioning
- None.
New York, NY, Sept. 18, 2024 (GLOBE NEWSWIRE) -- Interpublic Group (NYSE: IPG) announced today the appointment of Alex Hesz as the company's Chief Strategy Officer. Hesz will collaborate closely with Interpublic’s leadership team on the company's strategic priorities, including the company’s go-to-market positioning and its integrated work with global clients.
“Alex is an exceptional strategist who sees what’s next and will help both our clients and Interpublic harness change to drive outstanding performance. He’ll be invaluable in driving our company’s strategic initiatives forward as we continue to evolve and grow. An area of long-standing focus for us is the intersection of media, technology and creative, and Alex can accelerate the pace at which we integrate these capabilities so that our teams can most efficiently grow business for brands," said Philippe Krakowsky, CEO of Interpublic. “We’re very pleased to welcome Alex to the organization.”
Most recently, Hesz has worked with NGOs and on related projects in his native United Kingdom. Prior to this, Hesz was at Omnicom, where he served as the company’s Executive Vice President, Chief Strategy Officer. Hesz previously held a range of strategic roles at Adam & Eve/DDB and was elevated to Global Chief Strategy Officer at DDB Worldwide in 2020. Over the course of his career, Hesz has worked on a range of large clients spanning all major industry categories, from automotive to financial services, consumer goods and technology.
"Our industry is changing rapidly to deliver innovative, personalized, and scaled solutions for clients that leverage new technologies and adjusted ways of working. Interpublic’s success in adopting these types of programs has helped it deliver industry-leading work for clients, who turn to the company to navigate and excel in an increasingly complex marketing environment,” said Alex Hesz. “I look forward to joining the Interpublic team to further the company’s strategic vision and integrate industry-leading capabilities to help grow Interpublic and our clients.”
Hesz joins a group of senior functional leaders at the corporate Interpublic level driving connectivity between the company’s portfolio of marketing services, capabilities and centralized strategic resources in areas such as data and identity, marketing technology, commerce, production and generative artificial intelligence, all in the service of making precision and performance core elements of its services to marketers around the world.
The appointment is effective immediately.
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About Interpublic
Interpublic (NYSE: IPG) (www.interpublic.com) is a values-based, data-fueled, and creatively-driven provider of marketing solutions. Home to some of the world’s best-known and most innovative communications specialists, IPG global brands include Acxiom, Craft, FCB, FutureBrand, Golin, Huge, Initiative, IPG Health, IPG Mediabrands, Jack Morton, KINESSO, MAGNA, McCann, Mediahub, Momentum, MRM, MullenLowe Global, Octagon, R/GA, UM, Weber Shandwick and more. IPG is an S&P 500 company with total revenue of
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Contact Information
Tom Cunningham
(Press)
(212) 704-1326
Jerry Leshne
(Analysts, Investors)
(212) 704-1439
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