Informatica Deepens Integration with Microsoft, Becomes One of the First Data Management Partners Integrated as an Azure Native ISV Service
Informatica (NYSE: INFA) announced enhanced integrations with Microsoft at Informatica World in Las Vegas, making its AI-powered data management services more accessible for Azure and Microsoft Fabric users.
The integrations will allow users to manage and deploy data services seamlessly within the Azure Management Console and Microsoft Fabric, leveraging Informatica's Intelligent Data Management Cloud (IDMC) platform. Key features include serverless data pipelines, data quality services in OneLake, and Cloud Data Access Management (CDAM) for secure data sharing.
IDMC as an Azure Native ISV Service is in public preview and expected to be generally available this summer, while Informatica Data Quality as a Fabric Native Application will also be in preview this summer.
- Enhanced integration with Microsoft Azure and Fabric.
- AI-powered data management for improved analytics and AI workloads.
- Serverless IDMC data pipelines for easier management.
- Data Quality services available within Microsoft Fabric.
- Secure data access management through CDAM.
- Potential to credit IDMC purchases against Azure Consumption commitments.
- General availability of new features expected this summer.
- Current integrations are in public preview, not yet fully available.
- Potential complexity and learning curve for new users.
- Dependency on Microsoft's platform capabilities and market acceptance.
Insights
The integration of Informatica’s Intelligent Data Management Cloud (IDMC) as a native service within Microsoft's Azure and Microsoft Fabric ecosystems represents a strategic alignment of resources to enhance data management and analytics capabilities. This integration simplifies the deployment of AI-powered data services by leveraging serverless architectures, thus reducing the operational overhead for enterprises. Notably, the offering of IDMC as a native ISV service allows customers to manage data pipelines without the need for dedicated virtual machines, which can optimize resource utilization and reduce costs.
By integrating Informatica Data Quality directly into Microsoft Fabric, customers can expect streamlined data profiling, cleansing and remediation processes. This will enhance the overall quality and reliability of data used in generative AI and analytics workloads. The inclusion of Cloud Data Access Management (CDAM) further strengthens the security and governance framework, providing automated compliance controls for sensitive data. This holistic approach to data management aligns with the growing industry trend toward integrated, AI-driven data solutions that support rigorous compliance and security requirements.
From a financial perspective, Informatica's deepened integration with Microsoft platforms could translate into significant revenue growth opportunities. The ability to credit IDMC purchases against Azure Consumption commitments through the Azure Marketplace is particularly strategic. This arrangement not only incentivizes Azure customers to adopt IDMC services but also embeds Informatica deeper into their operational frameworks. The seamless integration with existing Microsoft tools like Microsoft Fabric and OneLake can lead to higher adoption rates, thereby driving recurring revenue streams for Informatica.
It’s important to note the timing of this release, with key features expected to be generally available in the summer. This forward-looking timeline can create anticipatory demand and potentially influence positive market sentiment. As more enterprises adopt AI and analytics solutions, the demand for robust data management platforms like IDMC is likely to grow. Investors should consider these integrations as a strategic move that places Informatica at the forefront of enterprise data management solutions, reflecting positively on its market positioning and future growth potential.
Informatica’s enhanced integration with Microsoft's Azure and Fabric platforms is a notable development in the cloud data management sector. This collaboration focuses on providing seamless and secure data management capabilities, which are increasingly critical in the era of generative AI. Market trends indicate a growing need for integrated solutions that offer comprehensive data quality, governance and management features. The native integration of IDMC into Azure not only enhances user experience but also aligns with broader industry movements towards unified data environments.
The introduction of Informatica Data Quality as a Microsoft Fabric Native Application is particularly relevant given the increasing emphasis on data integrity and quality in AI-driven analytics. By embedding these capabilities directly into Microsoft Fabric, Informatica strengthens its value proposition to enterprises seeking to leverage high-quality data for complex analytics and AI applications. The competitive landscape in cloud data management is evolving and this partnership strategically positions Informatica to capture a significant share of the market.
Broader integrations with Azure and Microsoft Fabric bring Informatica’s market-leading AI-powered cloud data management platform solutions to Azure customers
“Our long-standing partnership with Informatica is underscored by two enduring values: customer success and the impactful business outcomes we jointly accelerate for them,” said Scott Guthrie, executive vice president, Cloud + AI Group, Microsoft. “The combination of Microsoft's data analytics capability of Microsoft Fabric and Informatica’s AI-powered IDMC platform will unlock tremendous new potential for our customers’ analytics and AI workloads.”
IDMC as an Azure Native ISV Service provides Azure customers a native experience to discover and deploy IDMC within the Azure Management Console, making it faster and easier to leverage the AI-powered data management platform to create trusted data for analytics and generative AI workloads.
This native integration allows users to run serverless IDMC data pipelines rather than have customers manage and administer virtual machines and virtual machine clusters to support IDMC services, such as data integration and data quality. Customers can credit their purchases of IDMC services against their Azure Consumption commitments through the Azure Marketplace.
Informatica Data Quality as a Microsoft Fabric Native Application will allow Fabric customers to leverage AI-powered data profiling and data quality services to discover, cleanse, enrich and remediate data quality issues in OneLake – without ever leaving the Microsoft Fabric experience. As users search for data management solutions, they will be able to seamlessly utilize Informatica’s capabilities to build trusted data within OneLake to improve analytics and AI-driven use cases.
As one of the first ISV Design Partners for Microsoft Fabric, Informatica developed deeper integrations with Microsoft over the past two years to deliver IDMC services, such as integration, quality, profiling and marketplace.
Cloud Data Access Management (CDAM) for Azure empowers enterprises to share, use and provide secure data access to authorized users while supporting policy compliance and customer trust. Informatica’s CDAM solution, integrated directly within IDMC, provides universal, automated governance guardrails that enforce and protect sensitive, private and confidential data with controls that can target specific rows, columns and/or cells in structured data tables.
IDMC as an Azure Native ISV service is currently in public preview and is expected to be generally available this summer. Informatica Data Quality as a Fabric Native Application will be in preview this summer, while CDAM for Azure, initially released earlier this year, is generally available.
“Our long-standing collaboration with Microsoft has already shaped a unified, integrated and seamless experience for thousands of joint customers,” said Amit Walia, CEO at Informatica. “As more enterprises chart their path to impactful generative AI, high quality, secure and governed data must be their compass. As a data management partner for the Azure platform and design partner for Microsoft Fabric, we continue to lay an innovative and secure data foundation for customers that point them to true north on their AI journeys.”
“Informatica is an integral part of managing the trusted data that we use for analytics with the Azure platform. With Informatica’s Intelligent Data Management Cloud, we have been addressing the enterprise data management challenges necessary to drive strong analytics through our Azure platform. With a deeper partnership in place, we look forward to an even more integrated experience for our data practitioners,” said Alice Guehennec, Group Chief Tech, Data & Digital Officer at Sodexo.
About Informatica
Informatica (NYSE: INFA), an enterprise cloud data management leader, brings data and AI to life by empowering businesses to realize the transformative power of their most critical assets. We have created a new category of software, the Informatica Intelligent Data Management Cloud™ (IDMC). IDMC is an end-to-end data management platform, powered by CLAIRE® AI, that connects, manages and unifies data across any multi-cloud or hybrid system, democratizing data and enabling enterprises to modernize and advance their business strategies. Customers in approximately 100 countries, including over 80 of the Fortune 100, rely on Informatica to drive data-led digital transformation. Informatica. Where data and AI come to life.
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Source: Informatica
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