Budding Equity and Comedian Brad Williams Partner to Launch New Cannabis Product Line
International Star's (OTC PINK:ILST) subsidiary Budding Equity has announced a partnership with comedian Brad Williams to develop, manufacture, and distribute a new cannabis product line. The collaboration will leverage Williams' significant social media presence, including his 1 million Instagram followers and 5 million views on his latest YouTube comedy special.
The new product line, branded as 'High by Dwarf', is scheduled to launch later in 2025, offering various cannabis products targeting both Williams' fans and general cannabis enthusiasts. The partnership was brokered by Budding Equity CEO Dan Rubin and Williams' manager Barry Katz.
Williams, known for his appearances on major comedy networks and podcasts, brings substantial digital engagement with hundreds of millions of social media impressions to the partnership.
La controllata di International Star (OTC PINK:ILST), Budding Equity, ha annunciato una partnership con il comico Brad Williams per sviluppare, produrre e distribuire una nuova linea di prodotti a base di cannabis. La collaborazione sfrutterà la significativa presenza social di Williams, che include 1 milione di follower su Instagram e 5 milioni di visualizzazioni del suo ultimo speciale comico su YouTube.
La nuova linea di prodotti, con il marchio 'High by Dwarf', è prevista per il lancio nella seconda metà del 2025, offrendo diverse tipologie di prodotti a base di cannabis rivolti sia ai fan di Williams sia agli appassionati generici di cannabis. La partnership è stata negoziata dal CEO di Budding Equity, Dan Rubin, e dal manager di Williams, Barry Katz.
Williams, noto per le sue apparizioni su importanti network comici e podcast, apporta un forte coinvolgimento digitale con centinaia di milioni di impression sui social media alla collaborazione.
Budding Equity, subsidiaria de International Star (OTC PINK:ILST), ha anunciado una asociación con el comediante Brad Williams para desarrollar, fabricar y distribuir una nueva línea de productos de cannabis. La colaboración aprovechará la significativa presencia en redes sociales de Williams, que cuenta con 1 millón de seguidores en Instagram y 5 millones de visualizaciones en su último especial de comedia en YouTube.
La nueva línea de productos, bajo la marca 'High by Dwarf', está programada para lanzarse a finales de 2025, ofreciendo varios productos de cannabis dirigidos tanto a los fans de Williams como a los entusiastas generales del cannabis. La asociación fue gestionada por el CEO de Budding Equity, Dan Rubin, y el representante de Williams, Barry Katz.
Williams, conocido por sus apariciones en principales cadenas de comedia y podcasts, aporta un gran compromiso digital con cientos de millones de impresiones en redes sociales a la colaboración.
International Star(OTC PINK:ILST)의 자회사인 Budding Equity는 코미디언 브래드 윌리엄스(Brad Williams)와 협력하여 새로운 대마초 제품 라인을 개발, 제조 및 유통할 것이라고 발표했습니다. 이번 협업은 윌리엄스의 소셜 미디어 영향력을 활용할 예정이며, 그의 인스타그램 팔로워 100만 명과 최근 유튜브 코미디 스페셜 조회수 500만 뷰를 포함합니다.
‘High by Dwarf’라는 브랜드명으로 출시되는 이 신제품 라인은 2025년 하반기에 출시될 예정이며, 윌리엄스 팬과 일반 대마초 애호가 모두를 겨냥한 다양한 제품을 선보일 예정입니다. 이번 파트너십은 Budding Equity의 CEO 댄 루빈과 윌리엄스의 매니저 배리 카츠가 중재했습니다.
주요 코미디 네트워크와 팟캐스트에 출연한 경력이 있는 윌리엄스는 수억 건의 소셜 미디어 노출을 통해 강력한 디지털 참여를 이번 협업에 더합니다.
La filiale Budding Equity d'International Star (OTC PINK:ILST) a annoncé un partenariat avec le comédien Brad Williams pour développer, fabriquer et distribuer une nouvelle gamme de produits à base de cannabis. Cette collaboration s'appuiera sur la forte présence de Williams sur les réseaux sociaux, avec notamment 1 million d'abonnés sur Instagram et 5 millions de vues sur son dernier spectacle comique diffusé sur YouTube.
La nouvelle gamme, baptisée 'High by Dwarf', est prévue pour un lancement fin 2025, proposant différents produits à base de cannabis destinés tant aux fans de Williams qu'aux amateurs de cannabis en général. Ce partenariat a été négocié par le PDG de Budding Equity, Dan Rubin, et le manager de Williams, Barry Katz.
Williams, connu pour ses apparitions sur de grandes chaînes comiques et podcasts, apporte un engagement digital important avec des centaines de millions d'impressions sur les réseaux sociaux à cette collaboration.
Die Tochtergesellschaft Budding Equity von International Star (OTC PINK:ILST) hat eine Partnerschaft mit dem Komiker Brad Williams angekündigt, um eine neue Cannabis-Produktlinie zu entwickeln, herzustellen und zu vertreiben. Die Zusammenarbeit wird Williams' bedeutende Social-Media-Präsenz nutzen, darunter 1 Million Instagram-Follower und 5 Millionen Aufrufe seines neuesten Comedy-Specials auf YouTube.
Die neue Produktlinie mit dem Markennamen 'High by Dwarf' soll Ende 2025 auf den Markt kommen und verschiedene Cannabisprodukte anbieten, die sowohl Williams' Fans als auch allgemeine Cannabisliebhaber ansprechen. Die Partnerschaft wurde vom CEO von Budding Equity, Dan Rubin, und Williams' Manager Barry Katz vermittelt.
Williams, bekannt durch Auftritte in großen Comedy-Netzwerken und Podcasts, bringt mit Hunderten Millionen Social-Media-Impressionen eine starke digitale Reichweite in die Partnerschaft ein.
- Partnership with high-profile comedian with substantial social media following (1M Instagram followers, 5M YouTube views)
- Expansion into new cannabis product line targeting broader market
- Strategic leverage of celebrity influencer marketing for product launch
- No specific revenue projections or financial terms disclosed
- Product launch timeline not specifically defined
- No details on production capacity or distribution channels
LOS ANGELES, CA / ACCESS Newswire / April 22, 2025 / Budding Equity LLC, a subsidiary of International Star Inc., (OTC PINK:ILST) is excited to announce an agreement with acclaimed comedian Brad Williams for the development, manufacturing, and distribution of innovative cannabis products and accessories. This collaboration will combine Williams' unique and original comedic style with Budding Equity's commitment to premium quality, offering a fresh and entertaining approach to the cannabis market.
Brad Williams has built a substantial following through his sharp wit and relatable humor, captivating audiences both on stage and across all digital platforms. With over 1 million followers on Instagram, 5 million views on his latest YouTube comedy special (Starfish), and 100's of millions of impressions on his social media posts, Williams has a rabid and dedicated fanbase that eagerly engages with his content on a daily basis. Known for his appearances on major comedy networks and top podcasts, Williams' authentic voice and influence will be instrumental in shaping this new High by Dwarf product line.
"We're thrilled to partner with Brad Williams, whose authenticity and humor align perfectly with our brand's vision," said Dan Rubin, CEO at Budding Equity LLC. "This collaboration marks an exciting step forward in expanding our product offerings and connecting with a broader audience."
The new product line, which is set to launch later this year, will feature an expansive range of cannabis products designed to appeal to, not only fans of Brad's, but all kinds of cannabis enthusiasts worldwide.
"There is nothing more exciting for a dwarf than getting high," "Nothing goes better with comedy then weed," said Brad. "I'm excited to team up with the expertise and quality of Budding Equity, with their expertise in industry, the quality of products, they bring to the market and through my love of comedy and my passion for cannabis, I know this venture will take us to a higher level."
Further details on product offerings and launch dates will be shared in the coming months. The deal was brokered by Budding Equity CEO, Dan Rubin and Brad's longtime manager, Barry Katz at Barry Katz Entertainment.
About Brad Williams:
Besides four successful network comedy specials, Williams has appeared on The Tonight Show and Jimmy Kimmel Live! Also, an accomplished actor, Williams has been on numerous TV shows and feature films, including Legit, Mindof Mencia, Pitboss, Deadbeat, as well as memorable roles in a plethora of movies, including Little Evil, produced by Scott Stuber (Ted), the Netflix original Christopher Guest film Mascots, Reno 911: It's AWonderful Heist, and the upcoming This Is Spinal Tap featuring scenes with the iconic band and Sir Elton John. Williams' ability to make humorous and inspiring observations on disability, relationships, sex, and race prove that anyone can overcome their shortcomings. His last 44 week tour, filled with a multitude of full standing ovations took him to a whopping 3 continents, 9 countries, and 104 cities…selling hundreds of thousands of tickets in sold-out venues across the world. And this years new Growth Spurt Tour is positioned to be even more successful than the last. No wonder the late Robin Williams called him "Prozac with a head." For more information on Brad Williams and his licensing initiatives, visit bradwilliamscomedy.com.
About International Star Inc:
Budding Equity is a wholly-owned and operated subsidiary of International Star Inc. (OTC PINK:ILST) BE owns and licenses intellectual property through contracts with movie studios and celebrities and structures licensing deals with third parties for cannabis-related products. The company also maintains joint ventures with affiliates of Ice Cube and Kevin Smith to license and brand cannabis and cannabis-related products. A core focus of ILST remains acquiring and developing innovative businesses with high growth potential in the cannabis space and beyond. For more information, you can visit our website at www.ilstinc.com
For media inquiries, please contact:
Investors@ilstinc.com
International Star, Inc.
8 The Green
Suite 16020
Dover, DE 19901
Website: www.ilstinc.com
Forward-Looking Statement
The information contained herein includes forward-looking statements. These statements relate to future events or to our future financial performance, and involve known and unknown risks, uncertainties and other factors that may cause our actual results, levels of activity, performance, or achievements to be materially different from any future results, levels of activity, performance or achievements expressed or implied by these forward-looking statements. You should not place undue reliance on forward-looking statements since they involve known and unknown risks, uncertainties and other factors which are, in some cases, beyond our control and which could, and likely will, materially affect actual results, levels of activity, performance or achievements. Any forward-looking statement reflects our current views with respect to future events and is subject to these and other risks, uncertainties and assumptions relating to our operations, results of operations, growth strategy and liquidity. We assume no obligation to publicly update or revise these forward-looking statements for any reason, or to update the reasons actual results could differ materially from those anticipated in these forward-looking statements, even if new information becomes available in the future.
SOURCE: International Star, Inc.
View the original press release on ACCESS Newswire
FAQ
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