Most German Enterprises Use Multiple Public Cloud Platforms, ISG Report Finds
Information Services Group (ISG) reports that German enterprises are increasingly adopting multiple public cloud platforms, with at least one-third actively using one platform and many utilizing up to four platforms simultaneously. The 2024 ISG Provider Lens™ Multi Public Cloud Services report highlights that multicloud has become the standard for enterprise workloads and innovation.
Companies are seeking external service providers with specialized skills to manage complex multicloud infrastructures, particularly for accessing advanced technologies like generative AI and machine learning. Local and regional cloud consulting services are growing in Germany, with midsize providers offering automated transformation solutions particularly suited for small and mid-sized enterprises.
The report evaluates 97 providers across eight quadrants, identifying several market leaders. Key trends include the rising adoption of FinOps practices for cloud expenditure management and increased use of AIOps solutions for operational efficiency. Companies are also focusing on implementing ethical and security measures while deploying GenAI.
Information Services Group (ISG) riporta che le imprese tedesche stanno adottando sempre più piattaforme cloud pubbliche multiple, con almeno un terzo che utilizza attivamente una piattaforma e molte che ne utilizzano fino a quattro simultaneamente. Il rapporto ISG Provider Lens™ Multi Public Cloud Services 2024 evidenzia che il multicloud è diventato lo standard per i carichi di lavoro aziendali e l'innovazione.
Le aziende cercano fornitori di servizi esterni con competenze specializzate per gestire infrastrutture multicloud complesse, in particolare per accedere a tecnologie avanzate come l'IA generativa e il machine learning. I servizi di consulenza cloud locali e regionali stanno crescendo in Germania, con fornitori di medie dimensioni che offrono soluzioni di trasformazione automatizzate particolarmente adatte per le piccole e medie imprese.
Il rapporto valuta 97 fornitori attraverso otto quadranti, identificando diversi leader di mercato. Le tendenze chiave includono l'aumento dell'adozione delle pratiche FinOps per la gestione della spesa cloud e un uso crescente delle soluzioni AIOps per l'efficienza operativa. Le aziende si stanno anche concentrando sull'implementazione di misure etiche e di sicurezza durante l'implementazione del GenAI.
Information Services Group (ISG) informa que las empresas alemanas están adoptando cada vez más múltiples plataformas de nube pública, con al menos un tercio usando activamente una plataforma y muchas utilizando hasta cuatro plataformas simultáneamente. El informe ISG Provider Lens™ Multi Public Cloud Services 2024 destaca que el multicloud se ha convertido en el estándar para las cargas de trabajo empresariales y la innovación.
Las compañías están buscando proveedores de servicios externos con habilidades especializadas para gestionar infraestructuras multicloud complejas, especialmente para acceder a tecnologías avanzadas como la IA generativa y el aprendizaje automático. Los servicios de consultoría en la nube locales y regionales están creciendo en Alemania, con proveedores de tamaño mediano ofreciendo soluciones de transformación automatizadas particularmente adecuadas para pequeñas y medianas empresas.
El informe evalúa a 97 proveedores en ocho cuadrantes, identificando varios líderes del mercado. Las tendencias clave incluyen el aumento de la adopción de prácticas de FinOps para la gestión del gasto en la nube y el uso creciente de soluciones de AIOps para la eficiencia operativa. Las empresas también se están centrando en la implementación de medidas éticas y de seguridad al desplegar GenAI.
정보 서비스 그룹 (ISG)는 독일 기업들이 여러 공공 클라우드 플랫폼을 점점 더 많이 채택하고 있으며, 적어도 3분의 1이 하나의 플랫폼을 적극 사용하고 있고 많은 기업이 최대 4개의 플랫폼을 동시에 활용하고 있다고 보고합니다. 2024 ISG 공급자 렌즈™ 다중 공공 클라우드 서비스 보고서는 다중 클라우드가 기업 워크로드와 혁신의 표준이 되었다고 강조합니다.
기업들은 생성적 AI와 기계 학습과 같은 첨단 기술에 접근하기 위해 복잡한 다중 클라우드 인프라를 관리할 전문 기술을 갖춘 외부 서비스 제공업체를 찾고 있습니다. 독일에서 지역 및 지역 클라우드 컨설팅 서비스가 증가하고 있으며, 중간 규모의 제공자가 중소기업에 특히 적합한 자동화된 전환 솔루션을 제공하고 있습니다.
이 보고서는 8개 사분면에서 97개 공급자를 평가하며, 여러 시장 리더를 식별합니다. 주요 트렌드에는 클라우드 지출 관리를 위한 FinOps 관행의 채택 증가와 운영 효율성을 위한 AIOps 솔루션의 사용 증가가 포함됩니다. 기업들은 또한 GenAI를 배포할 때 윤리적이고 보안 조치를 구현하는 데 집중하고 있습니다.
Information Services Group (ISG) rapporte que les entreprises allemandes adoptent de plus en plus de multiples plateformes cloud publiques, avec au moins un tiers les utilisant activement et beaucoup utilisant jusqu'à quatre plateformes simultanément. Le rapport ISG Provider Lens™ Multi Public Cloud Services 2024 met en lumière le fait que le multicloud est devenu la norme pour les charges de travail d'entreprise et l'innovation.
Les entreprises recherchent des fournisseurs de services externes avec des compétences spécialisées pour gérer des infrastructures multicloud complexes, notamment pour accéder à des technologies avancées telles que l'IA générative et l'apprentissage automatique. Les services de conseil cloud locaux et régionaux se développent en Allemagne, des fournisseurs de taille intermédiaire proposant des solutions de transformation automatisées particulièrement adaptées aux petites et moyennes entreprises.
Le rapport évalue 97 fournisseurs à travers huit quadrants, identifiant plusieurs leaders du marché. Les tendances clés incluent l'adoption croissante des pratiques FinOps pour la gestion des dépenses cloud et l'utilisation accrue des solutions AIOps pour l'efficacité opérationnelle. Les entreprises se concentrent également sur la mise en œuvre de mesures éthiques et de sécurité lors du déploiement de GenAI.
Information Services Group (ISG) berichtet, dass deutsche Unternehmen zunehmend mehrere öffentliche Cloud-Plattformen übernehmen, wobei mindestens ein Drittel aktiv eine Plattform nutzt und viele bis zu vier Plattformen gleichzeitig verwenden. Der ISG Provider Lens™ Multi Public Cloud Services-Bericht 2024 hebt hervor, dass Multicloud zum Standard für Unternehmensarbeitslasten und Innovation geworden ist.
Unternehmen suchen externe Dienstleister mit spezialisierten Fähigkeiten, um komplexe Multicloud-Infrastrukturen zu verwalten, insbesondere um Zugang zu fortschrittlichen Technologien wie generativer KI und maschinellem Lernen zu erhalten. Lokale und regionale Cloud-Beratungsdienste wachsen in Deutschland, wobei mittlere Anbieter automatisierte Transformationslösungen anbieten, die besonders für kleine und mittelgroße Unternehmen geeignet sind.
Der Bericht bewertet 97 Anbieter in acht Quadranten und identifiziert mehrere Marktführer. Zu den wichtigsten Trends zählen die zunehmende Einführung von FinOps-Praktiken zur Verwaltung der Cloud-Ausgaben und die verstärkte Nutzung von AIOps-Lösungen zur operativen Effizienz. Unternehmen konzentrieren sich auch darauf, ethische und Sicherheitsmaßnahmen bei der Implementierung von GenAI zu berücksichtigen.
- Growing adoption of multicloud platforms indicates market expansion
- Rising demand for specialized cloud services and consulting
- Increased focus on operational efficiency through AI and ML integration
- Strong market presence of both local and global service providers
- Skill gaps requiring external provider intervention
- Complex infrastructure management challenges
- Increasing cloud expenditure requiring FinOps optimization
Insights
The research findings reveal substantial business opportunities for ISG (III) in the rapidly evolving German enterprise cloud market. The shift towards multicloud adoption among German enterprises represents a significant revenue catalyst, particularly in high-margin consulting and advisory services.
Key market dynamics support a positive outlook for ISG:
- The trend toward multiple cloud platforms (up to four per organization) creates complexity that drives demand for ISG's advisory services
- Growing adoption of FinOps and AIOps indicates increasing sophistication in cloud management, aligning with ISG's expertise in transformation services
- The rise of local and regional cloud consulting services suggests a fragmented market where ISG's global expertise provides competitive advantages
- Enterprise focus on specialized talent acquisition and technological expertise plays to ISG's strengths in advisory and research services
The market segmentation between large enterprises and midmarket clients creates multiple revenue streams for ISG's service offerings. Large enterprises' preference for cloud-native applications and sophisticated multicloud infrastructures particularly benefits ISG's high-value consulting services.
The integration of emerging technologies like generative AI and machine learning into cloud services represents an expanding addressable market, potentially driving higher consulting fees and recurring revenue opportunities for ISG's advisory services.
ISG Provider Lens™ report says organizations seek providers with specialized skills to manage sophisticated multicloud infrastructures
The 2024 ISG Provider Lens™ Multi Public Cloud Services report for
“Multicloud is now the standard configuration for enterprise workloads, and is increasingly the starting point for business innovations,” said Matthias Paletta, director and technology modernization solution lead, ISG Research. “Multicloud enables businesses to access advanced technologies such as generative AI and machine learning without extensive upfront investments in infrastructure.”
Consulting and transformation service providers are helping these enterprises realize the benefits of their long-term modernization efforts more quickly, according to the report. These providers offer advanced workload assessments, transformation roadmaps, workload migration guidance, legacy application rearchitecture, automation integration, standards compliance and optimized cloud governance.
Local and regional cloud consulting and transformation services are on the rise throughout
“Growth in the German public cloud market is centered around larger customers using multiple hyperscalers,” said Jan Erik Aase, partner and global leader, ISG Provider Lens Research. “Providers that are leading in this market offer a full range of services that enhance operational efficiency, optimize the customer experience and resource consumption, and drive down costs.”
Companies are looking to providers for specialized talent and technological expertise to bridge skill gaps, the report says. FinOps practices are helping German businesses manage and optimize cloud expenditure effectively, and the use of sophisticated AIOps solutions is rising, as organizations look to leverage AI and ML to enhance operational efficiencies and automate processes.
The report also explores other trends, including how midmarket consultants help their clients address the growing number of environmental, social and governance (ESG) requirements and the trend towards embedding ethical and security guardrails while implementing GenAI.
For more insights into the public cloud challenges facing
The 2024 ISG Provider Lens™ Multi Public Cloud Services report for
The report names Accenture, Arvato Systems, CANCOM, Capgemini, HCLTech and Microsoft as Leaders in three quadrants each. AWS, Claranet, Deutsche Telekom GK, Eviden (Atos Group), Google, Infosys, Kyndryl, NTT DATA, Rackspace Technology, TCS, T-Systems and Wipro are named Leaders in two quadrants each. All for One Group, Axians, Box, Brainloop, DATAGROUP, DRACOON, Dropbox, FTAPI, IBM, idgard (Uniscon), IONOS, noris network, plusserver, Reply, Skaylink and Syntax are named Leaders in one quadrant each.
In addition, Cognizant, DATAGROUP, Skaylink, STACKIT, Syntax and TeamDrive are named as Rising Stars — companies with a “promising portfolio” and “high future potential” by ISG’s definition — in one quadrant each.
In the area of customer experience, Persistent Systems is named the global ISG CX Star Performer for 2024 among multi public cloud services providers. Persistent Systems earned the highest customer satisfaction scores in ISG's Voice of the Customer survey, part of the ISG Star of Excellence™ program, the premier quality recognition for the technology and business services industry.
Customized versions of the report are available from DRACOON, noris network, Skaylink GmbH, STACKIT and T-Systems.
The 2024 ISG Provider Lens™ Multi Public Cloud Services report for
About ISG Provider Lens™ Research
The ISG Provider Lens™ Quadrant research series is the only service provider evaluation of its kind to combine empirical, data-driven research and market analysis with the real-world experience and observations of ISG's global advisory team. Enterprises will find a wealth of detailed data and market analysis to help guide their selection of appropriate sourcing partners, while ISG advisors use the reports to validate their own market knowledge and make recommendations to ISG's enterprise clients. The research currently covers providers offering their services globally, across
About ISG
ISG (Information Services Group) (Nasdaq: III) is a leading global technology research and advisory firm. A trusted business partner to more than 900 clients, including more than 75 of the world’s top 100 enterprises, ISG is committed to helping corporations, public sector organizations, and service and technology providers achieve operational excellence and faster growth. The firm specializes in digital transformation services, including AI, cloud and data analytics; sourcing advisory; managed governance and risk services; network carrier services; strategy and operations design; change management; market intelligence and technology research and analysis. Founded in 2006, and based in
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Press Contacts:
Philipp Jaensch, ISG
+49 151 730 365 76
philipp.jaensch@isg-one.com
Matthias Longo, for ISG
+49 152 341 464 63
matthias@longo-pr.de
Source: Information Services Group, Inc.