Brazil’s Healthcare Industry Modernizes to Improve Care, Reduce Costs
Brazil's healthcare industry is undergoing rapid digital transformation to improve patient care while enhancing operational efficiency, according to a new ISG Provider Lens™ report. Both private providers and the public Unified Health System (SUS) are adopting innovative technologies like telemedicine, AI, and data analytics to address challenges ranging from access disparity to infrastructure needs.
Healthcare companies are forming strategic partnerships with technology firms and startups to create integrated platforms that optimize care while reducing costs. Service providers are investing in cutting-edge tools including big data analytics for population health evaluation, wearable devices for remote monitoring, and IoT solutions for equipment tracking and payment systems.
The report identifies MV and Philips Tasy as Leaders in three quadrants, with Accenture and Deloitte leading in two quadrants. Brazil's healthcare payment market is also transforming, with innovations in supplementary healthcare payment models driving demand for robotic process automation and AI to handle increasingly complex claims processing.
L'industria sanitaria del Brasile sta attraversando una rapida trasformazione digitale per migliorare l'assistenza ai pazienti, aumentando al contempo l'efficienza operativa, secondo un nuovo rapporto ISG Provider Lens™. Sia i fornitori privati che il Sistema Sanitario Unificato (SUS) stanno adottando tecnologie innovative come telemedicina, intelligenza artificiale e analisi dei dati per affrontare sfide che vanno dalla disparità di accesso alle necessità infrastrutturali.
Le aziende sanitarie stanno formando partnership strategiche con aziende tecnologiche e startup per creare piattaforme integrate che ottimizzano l'assistenza riducendo i costi. I fornitori di servizi stanno investendo in strumenti all'avanguardia, tra cui analisi dei big data per la valutazione della salute della popolazione, dispositivi indossabili per il monitoraggio remoto e soluzioni IoT per il tracciamento delle attrezzature e dei sistemi di pagamento.
Il rapporto identifica MV e Philips Tasy come Leader in tre quadranti, con Accenture e Deloitte leader in due quadranti. Anche il mercato dei pagamenti sanitari in Brasile sta trasformandosi, con innovazioni nei modelli di pagamento sanitario supplementare che stimolano la domanda di automazione dei processi robotici e intelligenza artificiale per gestire il processo di reclamo sempre più complesso.
La industria de la salud en Brasil está experimentando una rápida transformación digital para mejorar la atención al paciente mientras se incrementa la eficiencia operativa, según un nuevo informe de ISG Provider Lens™. Tanto los proveedores privados como el Sistema Único de Salud (SUS) están adoptando tecnologías innovadoras como telemedicina, inteligencia artificial y análisis de datos para abordar desafíos que van desde la disparidad de acceso hasta las necesidades de infraestructura.
Las empresas de salud están formando asociaciones estratégicas con empresas tecnológicas y startups para crear plataformas integradas que optimizan la atención mientras reducen costos. Los proveedores de servicios están invirtiendo en herramientas de vanguardia, incluyendo análisis de big data para la evaluación de la salud de la población, dispositivos portátiles para el monitoreo remoto y soluciones IoT para el seguimiento de equipos y sistemas de pago.
El informe identifica a MV y Philips Tasy como Líderes en tres cuadrantes, con Accenture y Deloitte liderando en dos cuadrantes. El mercado de pagos de salud en Brasil también se está transformando, con innovaciones en modelos de pago de salud suplementarios que impulsan la demanda de automatización de procesos robóticos e inteligencia artificial para manejar un procesamiento de reclamaciones cada vez más complejo.
브라질의 의료 산업은 환자 치료를 개선하고 운영 효율성을 높이기 위해 빠른 디지털 변화를 겪고 있다고 ISG Provider Lens™의 새로운 보고서에서 밝혔습니다. 민간 제공자와 공공 통합 건강 시스템(SUS) 모두 원격의료, 인공지능 및 데이터 분석과 같은 혁신적인 기술을 채택하여 접근성 불균형에서 인프라 필요에 이르기까지 다양한 문제를 해결하고 있습니다.
의료 회사들은 비용을 줄이면서 치료를 최적화하는 통합 플랫폼을 만들기 위해 기술 회사 및 스타트업과 전략적 파트너십을 형성하고 있습니다. 서비스 제공자는 인구 건강 평가를 위한 빅데이터 분석, 원격 모니터링을 위한 웨어러블 장치, 장비 추적 및 결제 시스템을 위한 IoT 솔루션 등 최첨단 도구에 투자하고 있습니다.
보고서는 MV와 Philips Tasy를 세 가지 사분면에서 리더로, Accenture와 Deloitte를 두 가지 사분면에서 리더로 식별합니다. 브라질의 의료 지불 시장도 변화하고 있으며, 보조 의료 지불 모델의 혁신이 점점 더 복잡한 청구 처리에 대처하기 위해 로봇 프로세스 자동화 및 인공지능에 대한 수요를 촉진하고 있습니다.
L'industrie de la santé au Brésil connaît une transformation numérique rapide pour améliorer les soins aux patients tout en renforçant l'efficacité opérationnelle, selon un nouveau rapport de ISG Provider Lens™. Les fournisseurs privés et le Système de Santé Unifié (SUS) adoptent des technologies innovantes telles que télémédecine, intelligence artificielle et analyse de données pour faire face à des défis allant de la disparité d'accès aux besoins d'infrastructure.
Les entreprises de santé forment des partenariats stratégiques avec des entreprises technologiques et des startups pour créer des plateformes intégrées qui optimisent les soins tout en réduisant les coûts. Les prestataires de services investissent dans des outils de pointe, notamment l'analyse des big data pour l'évaluation de la santé de la population, des dispositifs portables pour la surveillance à distance et des solutions IoT pour le suivi des équipements et des systèmes de paiement.
Le rapport identifie MV et Philips Tasy comme leaders dans trois quadrants, tandis qu'Accenture et Deloitte dominent dans deux quadrants. Le marché des paiements de santé au Brésil se transforme également, avec des innovations dans les modèles de paiement de santé complémentaires stimulant la demande pour l'automatisation des processus robotiques et l'intelligence artificielle afin de gérer un traitement des demandes de plus en plus complexe.
Die Gesundheitsbranche in Brasilien durchläuft eine rasante digitale Transformation, um die Patientenversorgung zu verbessern und gleichzeitig die Betriebseffizienz zu steigern, so ein neuer Bericht von ISG Provider Lens™. Sowohl private Anbieter als auch das öffentliche Einheitliche Gesundheitssystem (SUS) setzen innovative Technologien wie Telemedizin, KI und Datenanalyse ein, um Herausforderungen von Zugangsungleichheiten bis hin zu Infrastrukturbedarfen zu bewältigen.
Gesundheitsunternehmen bilden strategische Partnerschaften mit Technologieunternehmen und Startups, um integrierte Plattformen zu schaffen, die die Versorgung optimieren und die Kosten senken. Dienstleister investieren in modernste Werkzeuge, darunter Big Data-Analysen zur Bewertung der Bevölkerungsgesundheit, tragbare Geräte für die Fernüberwachung und IoT-Lösungen zur Verfolgung von Geräten und Zahlungssystemen.
Der Bericht identifiziert MV und Philips Tasy als Führer in drei Quadranten, während Accenture und Deloitte in zwei Quadranten führend sind. Auch der Gesundheitszahlungsmarkt in Brasilien wandelt sich, wobei Innovationen in ergänzenden Gesundheitszahlungsmodellen die Nachfrage nach robotergestützter Prozessautomatisierung und KI ankurbeln, um zunehmend komplexe Anspruchsverfahren zu bewältigen.
- Healthcare providers forming strategic partnerships with technology companies to optimize patient care
- Increased adoption of AI, telemedicine and data analytics improving healthcare quality and access
- Big data analytics enabling evaluation of population health and service efficiency
- Wearable devices and remote monitoring promoting proactive care
- IoT implementation helping monitor ICU patients and track equipment
- Healthcare sector facing major challenges in access disparity across the population
- Need for improved technology infrastructure to meet growing demand
- Increasing complexity in processing claims and disallowances due to collective healthcare plans
- Constant pressure to innovate just to keep pace with growing number of health consumers
Insights
This ISG Provider Lens™ report on Brazil's healthcare digital transformation represents business as usual for Information Services Group (III), rather than a market-moving event. The publication aligns with ISG's core business model of producing research reports that showcase their market intelligence while potentially driving advisory service engagements.
ISG operates in the research and advisory space with a two-pronged revenue strategy: selling research subscriptions and leveraging reports to secure higher-margin consulting engagements with enterprises navigating digital transformation. This healthcare report serves both purposes by establishing ISG's expertise in a rapidly evolving sector while identifying potential clients among healthcare organizations seeking guidance.
From an investor perspective, Brazil represents a strategic growth market for ISG, which has been expanding its global footprint beyond its traditional North American base. The Brazilian healthcare IT services market is projected to grow at a CAGR of 8.5% through 2027, outpacing many mature markets and offering ISG opportunities to capture advisory revenue as healthcare providers navigate complex technology decisions.
What's particularly noteworthy is how ISG positions itself at the intersection of multiple high-growth technologies mentioned in the report:
- ERP implementation and optimization services
- Revenue cycle management (RCM) solutions
- AI and data analytics advisory
- Telemedicine implementation guidance
The firm's identification of leading providers (MV, Philips Tasy, Accenture) demonstrates its vendor-neutral approach, which enhances its credibility with potential healthcare clients looking for unbiased guidance on technology partnerships.
For a company with a relatively modest market cap of $150 million, geographic diversification into growing markets like Brazil represents a prudent strategy to reduce dependency on more saturated markets. However, investors should note that individual research reports rarely move the needle financially; rather, they should evaluate ISG's ability to convert research insights into advisory relationships that generate recurring revenue.
While this particular report isn't likely to impact ISG's stock price in the short term, it reflects the company's continued execution of its established business strategy in an expanding global market.
Increased investments in ERP, AI and RCM, coupled with strategic partnerships, are helping healthcare providers keep pace with market demand, ISG Provider Lens™ report says
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“Digital transformation is a priority for both public and private healthcare providers,” said James Burke, ISG partner and industry lead for Healthcare in the
Service providers are increasingly investing in developing cutting-edge tools to deliver modern and affordable healthcare. For example, big data analytics is enabling healthcare providers to evaluate the health of Brazil’s population and the efficiency of health services. Hospitals also are using analytics to monitor health indicators, develop personalize treatment plans and assist with diagnoses and clinical decisions.
Wearable devices and remote monitoring are improving health tracking and promoting proactive care, while IoT is helping to monitor ICU patients, track equipment, ensure the integrity of medicines and manage payment systems. Telemedicine, particularly during the COVID-19 pandemic, has expanded access to remote consultations and medical care for underserved populations. Increased efficiency is giving healthcare providers the freedom to implement advanced technologies, including genomic analysis, for treating complex diseases.
“The constant increase in the number of health consumers means that Brazil’s private and public healthcare systems must continually innovate just to keep pace,” said Jan Erik Aase, partner and global leader, ISG Provider Lens Research. “This results in a brisk and healthy market for healthcare technology service providers.”
The report also explores other trends, including the radical transformation of Brazil’s payments market. Innovations to supplementary healthcare payment models, as a direct result of collective plans between healthcare partnerships, are making claims and disallowances more difficult to process, spurring demand for robotic process automation and AI.
For more insights into the rapidly innovating healthcare services market in
The 2024 ISG Provider Lens™ Healthcare Digital Services report for
The report names MV and Philips Tasy as Leaders in three quadrants each. Accenture and Deloitte are Leaders in two quadrants, while UpFlux is named a Leader in one quadrant.
In addition, Intuitive Care, Planium and Salux are named as Rising Stars — companies with a “promising portfolio” and “high future potential” by ISG’s definition — in one quadrant each.
In the area of customer experience, Persistent Systems is named the global ISG CX Star Performer for 2024 among healthcare digital service providers. Persistent Systems earned the highest customer satisfaction scores in ISG's Voice of the Customer survey, part of the ISG Star of Excellence™ program, the premier quality recognition for the technology and business services industry.
The 2024 ISG Provider Lens™ Healthcare Digital Services report for
About ISG Provider Lens™ Research
The ISG Provider Lens™ Quadrant research series is the only service provider evaluation of its kind to combine empirical, data-driven research and market analysis with the real-world experience and observations of ISG's global advisory team. Enterprises will find a wealth of detailed data and market analysis to help guide their selection of appropriate sourcing partners, while ISG advisors use the reports to validate their own market knowledge and make recommendations to ISG's enterprise clients. The research currently covers providers offering their services globally, across
About ISG
ISG (Nasdaq: III) is a global AI-centered technology research and advisory firm. A trusted partner to more than 900 clients, including 75 of the world’s top 100 enterprises, ISG is a long-time leader in technology and business services that is now at the forefront of leveraging AI to help organizations achieve operational excellence and faster growth. The firm, founded in 2006, is known for its proprietary market data, in-depth knowledge of provider ecosystems, and the expertise of its 1,600 professionals worldwide working together to help clients maximize the value of their technology investments.
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Source: Information Services Group, Inc.
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