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Asia Pacific Tech Services Market Fueled by Strong Demand for Managed and Cloud Services in Q4: ISG Index™

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Asia Pacific's IT and business services market showed strong growth in Q4 2024, with combined market ACV rising 23% year-over-year to US $5.5 billion. This marks the fourth consecutive quarter of growth, averaging over 16% during this period.

The market saw exceptional performance in managed services, with ACV increasing 33% to US $1.1 billion, while XaaS grew 20% to US $4.3 billion. IT outsourcing rose 25% to US $825 million, and business process outsourcing jumped 59% to US $320 million.

For the full year 2024, the Asia Pacific market reached a record ACV of US $19.7 billion, up 16% from 2023. Managed services hit a record US $4.4 billion (up 26%), while XaaS grew 13% to US $15.3 billion. Geographically, Australia-New Zealand and Japan achieved record years, while China posted its second-best result ever.

Il mercato dei servizi IT e aziendali della regione Asia-Pacifico ha mostrato una forte crescita nel quarto trimestre del 2024, con un incremento dell'ACV di mercato combinato del 23% rispetto all'anno precedente, raggiungendo i 5,5 miliardi di dollari USA. Questo segna il quarto trimestre consecutivo di crescita, con una media superiore al 16% durante questo periodo.

Il mercato ha visto un eccezionale andamento nei servizi gestiti, con un aumento dell'ACV del 33% a 1,1 miliardi di dollari USA, mentre XaaS è cresciuto del 20% a 4,3 miliardi di dollari USA. L'outsourcing IT è aumentato del 25% a 825 milioni di dollari USA, e l'outsourcing dei processi aziendali è balzato del 59% a 320 milioni di dollari USA.

Per l'intero anno 2024, il mercato Asia-Pacifico ha raggiunto un ACV record di 19,7 miliardi di dollari USA, con un aumento del 16% rispetto al 2023. I servizi gestiti hanno raggiunto un record di 4,4 miliardi di dollari USA (in aumento del 26%), mentre XaaS è cresciuto del 13% a 15,3 miliardi di dollari USA. Geograficamente, Australia-Nuova Zelanda e Giappone hanno raggiunto anni record, mentre la Cina ha registrato il suo secondo miglior risultato di sempre.

El mercado de servicios de TI y negocios de la región Asia-Pacífico mostró un fuerte crecimiento en el cuarto trimestre de 2024, con un incremento del 23% interanual en el ACV del mercado combinado que alcanzó los 5.5 mil millones de dólares estadounidenses. Esto marca el cuarto trimestre consecutivo de crecimiento, promediando más del 16% durante este período.

El mercado experimentó un rendimiento excepcional en los servicios gestionados, con un aumento del ACV del 33% a 1.1 mil millones de dólares estadounidenses, mientras que XaaS creció un 20% hasta 4.3 mil millones de dólares. La subcontratación de TI aumentó un 25% a 825 millones de dólares, y la subcontratación de procesos empresariales saltó un 59% a 320 millones de dólares.

Durante el año completo de 2024, el mercado de Asia-Pacífico alcanzó un ACV récord de 19.7 mil millones de dólares, un incremento del 16% en comparación con 2023. Los servicios gestionados lograron un récord de 4.4 mil millones de dólares (un aumento del 26%), mientras que XaaS creció un 13% hasta 15.3 mil millones de dólares. Geográficamente, Australia-Nueva Zelanda y Japón tuvieron años récord, mientras que China registró su segundo mejor resultado de la historia.

아시아 태평양의 IT 및 비즈니스 서비스 시장은 2024년 4분기에 강력한 성장을 보여주었으며, 시장 ACV는 전년 대비 23% 증가하여 55억 달러에 달했습니다. 이는 4분기 연속 성장으로, 이 기간 동안 평균 16% 이상의 성장을 기록했습니다.

시장에서는 관리 서비스가 탁월한 성과를 보였으며, ACV가 33% 증가하여 11억 달러에 이르렀고, XaaS는 20% 성장하여 43억 달러에 달했습니다. IT 아웃소싱은 25% 증가하여 8억 2500만 달러에, 비즈니스 프로세스 아웃소싱은 59% 급증하여 3억 2000만 달러에 도달했습니다.

2024년 전체로, 아시아 태평양 시장은 197억 달러의 기록적인 ACV에 도달하여 2023년 대비 16% 증가했습니다. 관리 서비스는 44억 달러(26% 증가)를 기록했으며, XaaS는 13% 성장하여 153억 달러에 도달했습니다. 지리적으로 호주-뉴질랜드와 일본은 기록적인 해를 달성했으며, 중국은 역대 두 번째로 좋은 결과를 기록했습니다.

Le marché des services informatiques et commerciaux de la région Asie-Pacifique a connu une forte croissance au quatrième trimestre 2024, avec une augmentation de 23 % du chiffre d'affaires annuel récurrent (ACV) à 5,5 milliards de dollars américains par rapport à l'année précédente. Cela marque le quatrième trimestre consécutif de croissance, avec une moyenne de plus de 16 % pendant cette période.

Le marché a connu une performance exceptionnelle dans les services gérés, l'ACV augmentant de 33 % pour atteindre 1,1 milliard de dollars, tandis que XaaS a progressé de 20 % pour atteindre 4,3 milliards de dollars. L'externalisation informatique a augmenté de 25 % pour atteindre 825 millions de dollars, et l'externalisation des processus métiers a bondi de 59 % pour atteindre 320 millions de dollars.

Pour l'année complète 2024, le marché asiatique-pacifique a atteint un ACV record de 19,7 milliards de dollars, en hausse de 16 % par rapport à 2023. Les services gérés ont atteint un record de 4,4 milliards de dollars (en hausse de 26 %), tandis que XaaS a crû de 13 % pour atteindre 15,3 milliards de dollars. Géographiquement, l'Australie-Nouvelle-Zélande et le Japon ont connu des années record, tandis que la Chine a affiché son deuxième meilleur résultat de tous les temps.

Der IT- und Dienstleistungsmarkt im asiatisch-pazifischen Raum verzeichnete im 4. Quartal 2024 ein starkes Wachstum, wobei der kombinierte Markt-ACV im Jahresvergleich um 23% auf 5,5 Milliarden US-Dollar stieg. Dies markiert das vierte aufeinanderfolgende Quartal des Wachstums, das im Durchschnitt über 16% in diesem Zeitraum beträgt.

Der Markt zeigte eine außergewöhnliche Leistung im Bereich der verwalteten Dienste, wobei der ACV um 33% auf 1,1 Milliarden US-Dollar stieg, während XaaS um 20% auf 4,3 Milliarden US-Dollar wuchs. IT-Outsourcing stieg um 25% auf 825 Millionen US-Dollar, und das Outsourcing von Geschäftsprozessen sprang um 59% auf 320 Millionen US-Dollar.

Für das gesamte Jahr 2024 erreichte der asiatisch-pazifische Markt einen Rekord-ACV von 19,7 Milliarden US-Dollar, was einem Anstieg von 16% gegenüber 2023 entspricht. Die verwalteten Dienste erreichten einen Rekord von 4,4 Milliarden US-Dollar (ein Anstieg von 26%), während XaaS um 13% auf 15,3 Milliarden US-Dollar wuchs. Geografisch gesehen verzeichneten Australien-Neuseeland und Japan Rekordjahre, während China das zweitbeste Ergebnis aller Zeiten erzielte.

Positive
  • Combined market ACV reached record US $19.7 billion in 2024, up 16% YoY
  • Managed services ACV hit record US $4.4 billion, up 26% YoY
  • Q4 managed services contracts increased 29% to 72 awards
  • XaaS segment reversed previous year's decline, growing 13% to US $15.3 billion
  • Australia-New Zealand and Japan achieved record performance in 2024
Negative
  • India market declined 36% in 2024
  • Manufacturing sector pulled back 8% during the year

Insights

The Q4 2024 results from ISG's Asia Pacific Index reveal a remarkably strong performance in the region's IT services market, highlighting several key developments for investors to consider:

Market Performance Highlights:

  • Combined market ACV reached $5.5 billion in Q4, marking 23% year-over-year growth
  • Managed services jumped 33% to $1.1 billion
  • Cloud services (XaaS) grew 20% to $4.3 billion

What's particularly noteworthy is the unprecedented achievement in managed services, which exceeded $1 billion in three out of four quarters in 2024 - a first in the region's history. This reflects a fundamental shift in enterprise spending patterns, with businesses increasingly investing in digital transformation initiatives.

The surge in AI adoption is proving to be a significant catalyst for cloud services growth. Companies are actively migrating workloads to cloud platforms not just for cost efficiency, but to access the computational power needed for AI applications. This trend benefits ISG both directly through increased advisory services and indirectly through higher market research demand.

Regional performance shows impressive growth in key markets, with Japan (up 200%) and Australia-New Zealand (up 16%) achieving record years. The only notable exception was India, which saw a 36% decline. This geographic diversification helps buffer against regional market fluctuations.

Looking ahead to 2025, ISG's forecast of 4.5% growth in managed services and 18% in XaaS indicates sustained momentum. The anticipated recovery in financial services sector spending and continued AI adoption should provide strong tailwinds for ISG's advisory services.

For investors, these results suggest ISG is well-positioned to benefit from the ongoing digital transformation wave in Asia Pacific, with its market intelligence and advisory services becoming increasingly valuable as organizations navigate complex technology decisions.

Combined market ACV up 23%, with managed services up 33%, XaaS up 20%

ISG forecasts 4.5% managed services growth, 18% XaaS growth globally in 2025

SYDNEY--(BUSINESS WIRE)-- Asia Pacific’s market for IT and business services was fueled in the fourth quarter by double-digit growth in cloud and managed services, driven in part by growing demand for AI, according to the latest state-of-the-industry report from Information Services Group (ISG) (Nasdaq: III), a leading global technology research and advisory firm.

The Asia Pacific ISG Index™, which measures commercial outsourcing contracts with annual contract value (ACV) of US $5 million or more, shows fourth-quarter ACV for the combined market (both cloud-based XaaS and managed services) rose 23 percent versus the prior year, to US $5.5 billion. It was the fourth straight quarter Asia Pacific’s combined market rose year on year, with quarterly growth averaging more than 16 percent during that span. Compared with the third quarter, the market was up 20 percent sequentially.

Managed services ACV soared 33 percent, to US $1.1 billion, and was up 45 percent from the prior quarter. A total of 72 contracts were awarded in the fourth quarter, up 29 percent against the prior year. Within managed services, IT outsourcing (ITO) rose 25 percent, to US $825 million, on the strength of application development and maintenance (ADM) spending, while business process outsourcing (BPO) climbed 59 percent, to US $320 million, supported by growth in customer engagement and engineering, research and development services.

In the cloud space, XaaS ACV rose 20 percent, to US $4.3 billion, driven by 20 percent growth in infrastructure-as-a-service (IaaS), to US $3.8 billion, and 20 percent growth in software-as-a-service (SaaS), to US $527 million.

“Companies increasingly are turning to service providers, seeking specialized expertise and capabilities to accelerate their digital transformations,” said Michael Gale, partner and regional leader, ISG Asia Pacific. “The growth in managed services in 2024 has been extraordinary, with ACV exceeding US $1 billion in three of the four quarters last year. That’s never happened before.”

Gale pointed to rising interest in AI as a catalyst for continuing growth in cloud demand. “Enterprises are migrating more workloads to the cloud, not only for efficiency and cost savings, but to secure more data processing capacity to achieve their AI ambitions,” he said.

Full-Year Results

For the full year, Asia Pacific’s combined market generated record ACV of US $19.7 billion, up 16 percent versus the prior year and just slightly ahead of the previous record set in 2022. By comparison, the combined market was down 13 percent year on year in 2023.

Managed services ACV rose 26 percent, to a record US $4.4 billion, beating the previous record set in 2012. A total of 276 managed services contracts were awarded in 2024, up 28 percent. The ACV of new-scope contracts advanced 27 percent, to a record US $3.3 billion.

Within managed services, ITO ACV rose 12 percent, to a record US $3.1 billion, led by growth in ADM, data center and end user computing services. BPO soared 82 percent, to US $1.3 billion, with strong growth in customer engagement, HR outsourcing and industry-specific services.

The XaaS segment advanced 13 percent, to US $15.3 billion of ACV, reversing course after a 16 percent drop in 2023. IaaS was up 13 percent, to US $13.4 billion, while SaaS grew 16 percent, to US $1.9 billion.

By geography, every market was up for the year except India, which was down 36 percent. Both Australia-New Zealand, up 16 percent, to US $1.4 billion, and Japan, up more than 200 percent, to US $1.1 billion, posted their best years ever, while China, up 80 percent, to US $411 million, had its second-best result ever. Japan and China benefitted from larger contract awards.

By industry vertical, all sectors generated positive results, with the exception of manufacturing, which pulled back 8 percent. BFSI, the region’s largest industry for outsourcing, advanced 57 percent versus the prior year, while the region’s third-largest vertical, media and telecommunications, increased 13 percent for the year.

2025 Global Forecast

For the full year, ISG is forecasting 4.5 percent revenue growth for managed services, up from 1.7 percent growth in 2024, and 18 percent revenue growth for XaaS, in line with the prior year.

“Globally, we expect a gradual recovery in enterprise demand for IT and business services,” said Gale. “Tech modernization and AI adoption will act as market tailwinds, and we expect a recovery in BFSI spending this year.”

About the ISG Index™

The ISG Index™ is recognized as the authoritative source for marketplace intelligence on the global technology and business services industry. For 89 consecutive quarters, it has detailed the latest industry data and trends for financial analysts, enterprise buyers, software and service providers, law firms, universities and the media.

The 4Q24 Global ISG Index results were presented during a webcast January 16. To view a replay of the webcast and download presentation slides, visit this webpage.

About ISG

ISG (Information Services Group) (Nasdaq: III) is a leading global technology research and advisory firm. A trusted business partner to more than 900 clients, including more than 75 of the world’s top 100 enterprises, ISG is committed to helping corporations, public sector organizations, and service and technology providers achieve operational excellence and faster growth. The firm specializes in digital transformation services, including AI, cloud and data analytics; sourcing advisory; managed governance and risk services; network carrier services; strategy and operations design; change management; market intelligence and technology research and analysis. Founded in 2006, and based in Stamford, Conn., ISG employs more than 1,600 digital-ready professionals operating in more than 20 countries—a global team known for its innovative thinking, market influence, deep industry and technology expertise, and world-class research and analytical capabilities based on the industry’s most comprehensive marketplace data. For more information, visit www.isg-one.com.

Press Contacts:

Will Thoretz, ISG

+1 203 517 3119

will.thoretz@isg-one.com

Julianna Sheridan, Matter Communications for ISG

+1 978-518-4520

isg@matternow.com

Source: Information Services Group, Inc.

FAQ

What was Asia Pacific's IT services market ACV in Q4 2024?

Asia Pacific's combined IT services market ACV reached US $5.5 billion in Q4 2024, representing a 23% increase year-over-year.

How did managed services perform in Asia Pacific during 2024?

Managed services achieved record ACV of US $4.4 billion in 2024, up 26% from the previous year, with 276 contracts awarded.

What was the XaaS growth rate in Asia Pacific for 2024?

XaaS services grew 13% in 2024, reaching US $15.3 billion, reversing the 16% decline seen in 2023.

Which regions showed the strongest growth in Asia Pacific IT services for 2024?

Australia-New Zealand (up 16%) and Japan (up over 200%) achieved record years, while China grew 80% for its second-best year ever.

What is ISG's (III) global forecast for managed services growth in 2025?

ISG forecasts 4.5% revenue growth for managed services globally in 2025, up from 1.7% growth in 2024.

Information Services Group, Inc.

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