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Italian Food & Beverage Corp. (IFBC) is a leading energy drink and beverage company based in Plainview, NY. IFBC is now an approved vendor for Ferraro Foods, one of the largest specialty distributors of food and foodservice supplies to Italian restaurants and pizzerias in the eastern U.S. With a recent major expansion of its Long Island distribution business, IFBC aims to increase capacity in the largest specialty Italian foods market. IFBC is currently collaborating with Ferraro Foods to introduce the Dino Luzzi energy drink to new clients and expand their reach in the State of New York. The Dino Luzzi Energy Drink, the only energy drink made in Italy in Ferraro Foods' line, is set to bolster IFBC's brand and increase shareholder value.
Additionally, IFBC has partnered with King E-sport, specializing in live and online events within the esports realm. Recognizing the overlap between esports players and energy drink consumers, IFBC participated in Milan Games Week & Cartoomics, introducing the Dino Luzzi Energy drink to gamers and receiving positive feedback. The success of this collaboration has fueled plans to enter the rapidly expanding esports market in the USA, aiming to enhance the gaming experience and excite gamers worldwide.
Italian Food & Beverage Corp. (OTC:IFBC) announces an expansion into more Western Beef locations, enhancing product visibility and marketing strategies. This partnership has led to increased customer acquisition, particularly in the profitable energy drink market, and has doubled sales over the past two quarters. The company is also growing its international presence, adding a distributor in Switzerland and establishing retail locations in Italy. CEO Dino Luzzi emphasizes a strategic focus on high-profile retail chains, enhancing profitability and market penetration.
PLAINVIEW, NY / ACCESSWIRE / September 12, 2022 / Italian Food & Beverage Corp. (OTC:IFBC) has become an approved vendor for Western Beef, Inc., marking a significant step in its expansion strategy. IFBC's energy drink is now sold at the flagship Western Beef store in Queens, NY, part of a chain generating over $300 million in annual sales. This partnership aligns with IFBC's growth objectives, providing enhanced distribution and consumer exposure. Chairman Dino Luzzi emphasized the synergy in marketing strategies, particularly with plans to introduce a sugar-free version of their energy drink.
Italian Food & Beverage Corp (OTC Pink: IFBC) announced its collaboration with SRAX on July 25, 2022, to enhance investor engagement through the Sequire platform. This partnership aims to increase awareness of IFBC and its products among beverage distributors and potential investors across the USA. CEO Dino Luzzi emphasized the importance of this collaboration for staying connected with current investors and attracting new ones. Additionally, IFBC seeks to broaden its investor base by hosting virtual events to promote its products, including the Dino Luzzi Energy Drink.
Italian Food & Beverage Corp. (OTC-IFBC) reported a robust 30% sales surge last year, fueled by the launch of its Energy Drink in Italy's Lazio region through its new European Division. The company has appointed new executives, Chief Marketing Officer Chris Pati and President Alan Cohen, to enhance marketing and sales strategy. The Dino Luzzi Energy Drink is gaining traction, with increased retail shelf space. The company actively promoted its product at the Windsurfer Spring Cup National Regatta, showcasing it at a prominent location during summer.
Italian Food & Beverage Corp. (OTC- IFBC) announces its collaboration with the Dino Luzzi Energy Drink racing team and driver Alan Cohen. The partnership debuted at the NASA Nationals in Daytona, where Cohen won the Super Unlimited Champion title, promoting IFBC's energy drink to attendees. The No. 45 Dino Luzzi Mustang has been actively participating in various racing events, receiving positive feedback. Additionally, IFBC is now a sponsor of the Sports Car Club of America (SCCA), with plans to promote its product at multiple events throughout the season.
Italian Food & Beverage Corp. (OTC: IFBC) participated in the DJ Times Event on August 10, 2021, at the Hard Rock Hotel and Casino in Atlantic City, focusing on promoting its Dino Luzzi Energy Drink. The company aims to enhance brand awareness, drive sales, and network with potential partners. With an expected attendance of over 6,000, this event aligns with IFBC's marketing strategy to solidify its market presence. The company reported a 30% sales increase in Q2, supported by a growing client base across several states, including Virginia and Florida.