Hyundai Motor America Reports Historic April 2021 Sales

Rhea-AI Summary

Hyundai Motor America reported record-breaking total sales of 77,523 units in April 2021, a significant 128% increase from April 2020. Retail sales also hit an all-time high at 74,978 units, marking a 146% rise. Notable increases were seen in SUVs (+137%), cars (+163%), and eco-friendly vehicles (+640%). Despite a 27% decrease in fleet sales, Hyundai's strong product lineup, particularly the new Tucson, is expected to drive further consumer interest.

Positive

• Total sales rose to 77,523 units, up 128% year-over-year.
• Retail sales reached 74,978 units, a 146% increase from April 2020.
• Significant growth in SUVs (+137%), cars (+163%), and eco-friendly vehicles (+640%).
• Launch of new models such as Santa Cruz and the all-new 2022 Tucson.

Negative

• Fleet sales decreased by 27%, constituting only 3% of total sales.

FOUNTAIN VALLEY, Calif., May 3, 2021 /PRNewswire/ -- Hyundai Motor America reported total April sales of 77,523 units, a 128% increase compared with April 2020. Hyundai again set an all-time monthly sales record, beating the previous best ever mark set just last month. Hyundai fleet sales were down 27%, representing 3% of total volume.

"April 2021 was the second month in a row that we established a new best ever total and retail sales monthly record," said Randy Parker, senior vice president, National Sales, Hyundai Motor America. "It was a team effort across the entire organization from manufacturing, logistics, sales and marketing, and our dealerships to deliver more Hyundai vehicles than ever before. As our all-new Tucson begins hitting dealerships in greater numbers, we expect the design and technology of our lineup to continue resonating with consumers."

April Retail Highlights
April was also the best retail month ever, with 74,978 retail sales, up 146%. Retail sales rose for the entire lineup with SUVs (+137%), cars (+163%) and eco-friendly vehicles (+640%), all up triple digits.

April Total Sales Summary
	Apr-21	Apr-20	% Chg	2021 YTD	2020 YTD	% Chg
Hyundai	77,523	33,968	128%	244,653	164,843	48%

April Product and Corporate Activities

• Santa Cruz Global Reveal: Hyundai unveiled its highly anticipated Santa Cruz Sport Adventure Vehicle that breaks new ground within the SUV, Truck and Crossover segments by offering a vehicle unlike anything else in the U.S. market
• All-New 2022 Tucson Marketing Campaign: Questions are at the heart of making things great, and Hyundai tapped into this mindset for its creative marketing campaign for the all-new 2022 Tucson that includes a star-studded TV spot
• All-New Kona N: Hyundai Motor Company unveiled the all-new Kona N at a digital showcase dedicated to exploring Hyundai's N Brand
• IHHS Top Safety Picks: The 2021 Hyundai Santa Fe and Elantra were awarded 2021 TOP SAFETY PICK awards from the Insurance Institute for Highway Safety (IIHS)
• KBB's 5-Year Cost to Own: Hyundai received two Cost to Own awards from Kelley Blue Book (KBB) for its Venue SUV and all-new Elantra for a second year in a row
• "Outside Academy": Hyundai and National Geographic are joining forces to create "Outside Academy," educational augmented reality (AR) experiences that empower families to explore iconic national parks, while inspiring them to create journeys of their own

Model Total Sales
Vehicle	Apr-21	Apr-20	% Chg	2021 YTD	2020 YTD	%Chg
Accent	2,711	736	268%	6,983	5,543	26%
Elantra	14,358	7,536	91%	40,451	33,281	22%
Ioniq	1,364	422	223%	5,489	3,944	39%
Kona	10,267	3,114	230%	32,877	18,288	80%
Nexo	18	3	500%	96	54	78%
Palisade	8,278	3,331	149%	29,485	20,420	44%
Santa Fe	10,470	5,602	87%	39,040	25,504	53%
Sonata	10,216	3,428	198%	30,773	19,030	62%
Tucson	16,901	8,438	100%	50,048	32,173	56%
Veloster	322	541	-40%	1,009	2,623	-62%
Venue	2,618	817	220%	8,402	3,983	111%

Hyundai Motor America
At Hyundai Motor America, we believe everyone deserves better. From the way we design and build our cars to the way we treat the people who drive them, making things better is at the heart of everything we do. Hyundai's technology-rich product lineup of cars, SUVs and alternative-powered electric and fuel cell vehicles is backed by Hyundai Assurance—our promise to create a better experience for customers. Hyundai vehicles are sold and serviced through more than 820 dealerships nationwide and nearly half of those sold in the U.S. are built at Hyundai Motor Manufacturing Alabama. Hyundai Motor America is headquartered in Fountain Valley, California, and is a subsidiary of Hyundai Motor Company of Korea.

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SOURCE Hyundai Motor America

FAQ

What were Hyundai Motor America's total sales for April 2021?

Hyundai Motor America reported total sales of 77,523 units for April 2021.

How much did Hyundai's total sales increase in April 2021 compared to April 2020?

Total sales increased by 128% compared to April 2020.

What was the percentage change in Hyundai's retail sales for April 2021?

Hyundai's retail sales increased by 146% in April 2021.

What new models did Hyundai unveil recently?

Hyundai unveiled the all-new Tucson and the Santa Cruz Sport Adventure Vehicle.

How did fleet sales perform for Hyundai in April 2021?

Hyundai's fleet sales decreased by 27%, accounting for only 3% of total sales.