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About Healthy Extracts Inc. (HYEX)
Healthy Extracts Inc. (OTCQB: HYEX) is an innovative platform dedicated to acquiring, developing, researching, patenting, marketing, and distributing plant-based nutraceuticals. Operating within the multibillion-dollar nutraceuticals industry, the company targets high-growth categories such as heart health, brain health, and anti-aging. With a strong emphasis on proprietary formulations and patented delivery systems, Healthy Extracts addresses the growing consumer demand for natural, science-backed health solutions.
Core Business Model
Healthy Extracts generates revenue through a diversified business model that includes direct-to-consumer sales, wholesale distribution, and subscription-based offerings. Its subscription model, in particular, has driven significant recurring revenue growth, enhancing customer retention and lifetime value. The company also leverages intellectual property licensing opportunities, further diversifying its revenue streams.
Product Portfolio
The company operates through its subsidiaries, BergametNA™ and Ultimate Brain Nutrients™ (UBN), which offer a range of nutraceutical supplements. These include:
- Heart Health: Products featuring Citrus Bergamot SuperFruit™, known for its high concentration of polyphenols and flavonoids, targeting cholesterol and arterial health.
- Brain Health: UBN’s KETONOMICS® formulations designed to enhance cognitive function, focus, and overall brain activity.
- Anti-Aging: Proprietary formulations like LONGEVITY Anti-Aging™, supporting skin vitality, cellular health, and arterial flexibility.
Market Position and Competitive Edge
Healthy Extracts positions itself as a leader in the nutraceuticals space by combining cutting-edge research with proprietary technology. Its exclusive formulations and patented delivery systems, such as oral gel packs, set it apart from competitors. The company’s robust distribution network spans direct-to-consumer platforms, major e-commerce channels like Amazon, and retail partnerships. Its Amazon “Subscribe & Save” program has been particularly successful, driving customer loyalty and recurring revenue.
Operational Efficiency and Financial Highlights
The company has demonstrated strong operational efficiency, with gross margins exceeding 70% due to improved manufacturing processes and lower freight costs. Its focus on subscription-based sales has not only increased revenue but also reduced customer acquisition costs. Healthy Extracts has achieved multiple consecutive quarters of positive cash flow, underscoring its financial stability and growth potential.
Industry Context
The global nutraceuticals market is experiencing rapid growth, driven by increasing consumer awareness of health and wellness. Healthy Extracts is well-positioned within this landscape, targeting niche segments with high demand for natural and scientifically validated products. Its focus on heart and brain health aligns with key consumer priorities, offering significant market opportunities.
Challenges and Opportunities
While Healthy Extracts faces challenges such as regulatory compliance and competition, its strategic focus on proprietary technology and customer retention provides a competitive advantage. The company’s ongoing investment in research and development, coupled with its ability to scale through strategic acquisitions, positions it for sustained growth.
Conclusion
Healthy Extracts Inc. exemplifies innovation and expertise in the nutraceuticals industry. By leveraging patented formulations, a strong distribution network, and a focus on customer loyalty, the company continues to solidify its market position. Its commitment to delivering high-quality, science-backed products ensures its relevance in a rapidly evolving industry.
Healthy Extracts Inc. (HYEX) has extended its exclusive marketing contract for Citrus Bergamot SuperFruit™ with Herbal & Antioxidant Derivatives, S.r.l. until December 31, 2023. This contract gives Healthy Extracts a competitive edge, allowing them to distribute the highest strength Citrus Bergamot with 47% BPF potency, surpassing competitors’ 38% BPF. The company anticipates at least 100% organic revenue growth for 2022, with predicted gross revenues reaching approximately $1.7 million, a 31% increase year-over-year. The heart-health supplement market is projected to grow significantly, reaching $24.8 billion by 2027.
Healthy Extracts (OTCQB: HYEX) reported strong preliminary results for Q4 and full year 2021. Q4 gross revenue is expected to be around $770,000, a 72% sequential increase and over 519% year-over-year. Full year revenue is projected at $1.7 million, up 31%. The company highlights a growing customer base with a lifetime value exceeding $500. Key developments include two new high-potency formulations leveraging Citrus Bergamot SuperFruit™, aiming for 100% organic revenue growth in 2022. Healthy Extracts plans to release full year results by March end.
Healthy Extracts Inc. (OTCQB: HYEX) has appointed J. Scott Landers as executive vice president of sales and marketing. Landers brings over 20 years of experience from notable companies like KPMG and IBM, focusing on product launches and revenue growth. He expressed enthusiasm about joining the company during a pivotal growth stage and aims to expand distribution channels and product offerings. President Duke Pitts anticipates Landers’ expertise will drive sales growth and enhance market reach, particularly in B2B distribution and subscription-based offerings.
Healthy Extracts Inc. (OTCQB: HYEX) has secured follow-on purchase orders for its Citrus Bergamot SuperFruit™ from XYMOGEN and other distributors. This marks a return to growth in B2B distribution after pandemic-related challenges. The President of Healthy Extracts indicates potential for further product introductions through XYMOGEN’s WholeScripts platform. The exclusive order is part of a performance-based engagement, emphasizing the health benefits of the SuperFruit for cardiovascular health. XYMOGEN distributes to over 20,000 medical professionals, highlighting strong market potential.
Healthy Extracts Inc. (OTCQB: HYEX) has launched a new product line in collaboration with influencer Whitney Johns focused on brain, physical performance, and women's hormone health. The products are based on the company's Citrus Bergamot SuperFruit™ and Ultimate Brain Nutrients™ formulations, and are vegan, non-GMO, and gluten-free. Pre-orders will start this month, with shipments beginning in January. The initiative aims to leverage Whitney's extensive following to enhance brand engagement and drive revenue growth, tapping into the growing market for natural health supplements and the anticipated surge in demand for brain health and fitness nutrition products.
Healthy Extracts Inc. (OTCQB: HYEX) will participate in the virtual Women’s Wellness Expo on December 4, 2021. The event aims to reach up to 50,000 consumers discussing key health issues affecting women. Healthy Extracts will showcase its natural products supporting women’s health, including BergaMet HerHeart™ and Ultimate Brain Nutrients™. With over 17 clinical trials supporting its Citrus Bergamot SuperFruit™, the company emphasizes its efficacy in improving heart and immune health. This expo presents an opportunity for consumer engagement through live talks and exclusive product giveaways.
Healthy Extracts Inc. (OTCQB: HYEX) has partnered with fitness influencer Whitney Johns as its first major brand ambassador under a new influencer program. Whitney, an established fitness coach with over one million social media followers, aims to develop a line of products focusing on physical performance, brain, gut, and hormone health. Pre-orders for these products will begin in December, with deliveries starting in January. This collaboration is expected to enhance brand visibility and open doors to retail opportunities, leveraging Whitney's extensive reach in health and wellness.
Healthy Extracts (HYEX) has announced a new influencer program aimed at generating significant revenue for both the company and participating influencers over the next year. The program targets influencers with 500,000+ followers in health and wellness sectors. Influencers can promote Healthy Extracts' products or create private-label formulations, potentially earning $90,000 to $120,000 in gross profits from initial purchases. Influencers meeting sales targets may also gain equity in the company. This initiative aims to enhance brand visibility and drive revenue growth.
Healthy Extracts Inc. (OTCQB: HYEX) has launched two high-potency products: Organic Citrus Bergamot for Women and Organic Citrus Bergamot, available exclusively on Amazon. These products feature Citrus Bergamot SuperFruit™, the strongest bergamot extract, shown in over 17 clinical studies to support heart health and maintain healthy cholesterol and blood sugar levels. The company anticipates a market growth opportunity, expecting sales to double in the next year as awareness of these heart health supplements increases.
Healthy Extracts Inc. (OTCQB: HYEX) has initiated a double-blind placebo-controlled clinical trial to evaluate the effectiveness of UBN RELIEF™ in preventing and alleviating migraine symptoms while enhancing cognitive function. Administered by Dr. Neil Wolkodoff, the trial is expected to conclude in November 2021. Previous studies indicated that UBN RELIEF™ led to a 61% reduction in headache duration and significantly improved various symptoms. Healthy Extracts aims to leverage these findings to expand its market reach in the growing brain health supplement sector, projected to reach $13.4 billion by 2028.