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Humana Foundation Donates $1 Million to Support Disaster Recovery in the Wake of Hurricane Helene

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The Humana Foundation, the philanthropic arm of Humana Inc. (NYSE: HUM), is donating $1 million towards relief and recovery efforts for those impacted by Hurricane Helene. The storm made landfall along Florida's Big Bend region on Sept. 26, causing widespread power outages and flooding across the Southeast. The donation will be distributed to World Central Kitchen ($400,000), Center for Disaster Philanthropy ($350,000), and Florida Disaster Fund ($250,000).

Humana has also taken steps to aid members in affected areas, including:

  • Waiving PCP referrals and prior authorizations
  • Providing in-network cost sharing for out-of-network care
  • Suspending restrictions on pharmacy refills
  • Establishing a free crisis support hotline (1-877-757-7587)
These measures aim to support immediate relief and long-term recovery needs while advancing health equity for all.

La Fondazione Humana, il braccio filantropico di Humana Inc. (NYSE: HUM), sta dona $1 milione per sforzi di aiuto e recupero per coloro che sono stati colpiti dall'Ciclone Helene. La tempesta ha toccato terra nella regione del Big Bend della Florida il 26 settembre, causando ampie interruzioni di corrente e inondazioni nel sud-est. La donazione sarà distribuita a World Central Kitchen ($400.000), Center for Disaster Philanthropy ($350.000) e Florida Disaster Fund ($250.000).

Humana ha anche adottato misure per assistere i membri nelle aree colpite, tra cui:

  • Esclusione dei riferimenti PCP e delle autorizzazioni previ
  • Fornire condivisione dei costi in rete per cure fuori rete
  • Suspensione delle restrizioni sui rifornimenti di farmacia
  • Istituzione di una hotline di supporto per le crisi gratuita (1-877-757-7587)
Queste misure mirano a supportare i bisogni di soccorso immediato e di recupero a lungo termine, avanzando l'equità sanitaria per tutti.

La Fundación Humana, el brazo filantrópico de Humana Inc. (NYSE: HUM), está donando $1 millón para esfuerzos de alivio y recuperación para aquellos afectados por el Huracán Helene. La tormenta tocó tierra en la región de Big Bend de Florida el 26 de septiembre, causando cortes de energía generalizados e inundaciones en el sureste. La donación se distribuirá a World Central Kitchen ($400,000), Center for Disaster Philanthropy ($350,000) y Florida Disaster Fund ($250,000).

Humana también ha tomado medidas para ayudar a los miembros en las áreas afectadas, incluyendo:

  • Renunciar a referencias de PCP y autorizaciones previas
  • Proporcionar compartir costos dentro de la red para atención fuera de la red
  • Suspender restricciones sobre recargas de farmacia
  • Establecer una línea directa de apoyo a crisis gratuita (1-877-757-7587)
Estas medidas tienen como objetivo apoyar las necesidades inmediatas de alivio y recuperación a largo plazo mientras se avanza en la equidad en salud para todos.

휴마나 재단은 휴마나 주식회사(NYSE: HUM)의 자선 부문으로 100만 달러를 기부하여 헬렌 허리케인으로 피해를 입은 이들을 위한 구호 및 복구 노력에 동참하고 있습니다. 이 폭풍은 9월 26일 플로리다의 빅 벤드 지역에 상륙하여 동남부 전역에서 광범위한 정전과 홍수를 발생시켰습니다. 이 기부금은 세계 중앙 주방($400,000), 재난 친선 센터($350,000), 플로리다 재난 기금($250,000)으로 배분될 예정입니다.

휴마나는 또한 피해 지역의 회원들을 돕기 위해 다음과 같은 조치를 취했습니다:

  • PCP 의뢰 및 사전 승인 면제
  • 네트워크 외 케어에 대한 네트워크 내 비용 분담 제공
  • 약국 리필 제한 일시 중지
  • 무료 위기 지원 핫라인(1-877-757-7587) 설정
이러한 조치는 모든 사람을 위해 건강 형평성을 높이면서 즉각적인 구호와 장기적인 복구 요구를 지원하는 것을 목표로 하고 있습니다.

La Fondation Humana, le bras caritatif de Humana Inc. (NYSE: HUM), décaisse 1 million de dollars pour les efforts de secours et de récupération pour les personnes touchées par l'ouragan Helene. La tempête a atterri dans la région de Big Bend en Floride le 26 septembre, provoquant des pannes de courant généralisées et des inondations dans le sud-est. Le don sera réparti entre World Central Kitchen (400 000 $), Centre for Disaster Philanthropy (350 000 $) et Florida Disaster Fund (250 000 $).

Humana a également pris des mesures pour aider les membres dans les zones touchées, notamment :

  • Renoncer aux référencements PCP et aux autorisations préalables
  • Offrir un partage des coûts en réseau pour les soins hors réseau
  • Suspension des restrictions sur les renouvellements de pharmacie
  • Établissement d'une ligne d'assistance gratuite en cas de crise (1-877-757-7587)
Ces mesures visent à soutenir les besoins d'aide immédiate et de récupération à long terme, tout en faisant progresser l'équité en santé pour tous.

Die Humana Stiftung, der philanthropische Arm der Humana Inc. (NYSE: HUM), spendet 1 Million Dollar für Hilfs- und Wiederherstellungsmaßnahmen für die von Hurrikan Helene betroffenen Personen. Der Sturm landete am 26. September in der Big Bend-Region von Florida und verursachte weitreichende Stromausfälle und Überschwemmungen im Südosten. Die Spende wird an World Central Kitchen ($400.000), Center for Disaster Philanthropy ($350.000) und Florida Disaster Fund ($250.000) verteilt.

Humana hat außerdem Maßnahmen ergriffen, um Mitglieder in den betroffenen Gebieten zu unterstützen, darunter:

  • Verzicht auf PCP-Überweisungen und vorherige Genehmigungen
  • Bereitstellung von Kostenbeteiligung im Netzwerk für außerordentliche Versorgung
  • Aufhebung der Einschränkungen bei Apothekennachfüllungen
  • Einrichtung einer kostenlosen Krisen-Hotline (1-877-757-7587)
Diese Maßnahmen zielen darauf ab, dringende Hilfs- und langfristige Wiederherstellungsbedürfnisse zu unterstützen und die Gesundheitsgleichheit für alle zu fördern.

Positive
  • Humana Foundation donating $1 million for Hurricane Helene relief efforts
  • Waiving of PCP referrals and prior authorizations for members in affected areas
  • Provision of in-network cost sharing for out-of-network care
  • Establishment of free crisis support hotline for members and non-members
Negative
  • None.

Insights

Humana's $1 million donation for Hurricane Helene relief demonstrates a significant commitment to corporate social responsibility (CSR). This action aligns with growing investor expectations for companies to engage in meaningful CSR initiatives. The strategic allocation of funds to reputable organizations like World Central Kitchen and the Center for Disaster Philanthropy suggests a well-thought-out approach to disaster relief.

Beyond the monetary contribution, Humana's operational response—including waiving PCP referrals, easing prescription refills and providing a crisis support hotline—showcases a comprehensive disaster response strategy. This holistic approach not only aids immediate relief efforts but also potentially mitigates long-term health impacts in affected communities.

While the $1 million donation is substantial, it's important to contextualize this against Humana's market cap of $38.1 billion. The financial impact on the company is minimal, but the reputational benefits and potential for improved customer loyalty could provide long-term value. This initiative may positively influence ESG ratings, which are increasingly important to investors.

Humana's response to Hurricane Helene goes beyond philanthropy, demonstrating strategic foresight in healthcare delivery during crises. By waiving PCP referrals and prior authorizations, Humana is effectively expanding its network coverage in affected areas. This not only ensures continuity of care for members but also potentially reduces future health complications and associated costs.

The crisis support hotline, open to all U.S. and Puerto Rico residents, positions Humana as a community health leader beyond its member base. This could lead to increased brand recognition and potentially new customer acquisition in the long term.

From an operational perspective, the simplified access to medical and prescription information showcases Humana's technological readiness and adaptability. This agility in crisis response could be indicative of the company's overall operational efficiency, a key factor for investors assessing long-term performance in the healthcare sector.

While the immediate financial impact is minimal, these actions reinforce Humana's market position and could contribute to customer retention and acquisition strategies, potentially supporting future revenue growth.

Humana is also supporting its members across the affected areas by providing simplified access to medical and emergency prescription information, as well as opening a crisis hotline with free counseling available.

LOUISVILLE, Ky.--(BUSINESS WIRE)-- The Humana Foundation, the philanthropic arm of Humana Inc. (NYSE: HUM), is donating $1 million towards relief and recovery efforts for those impacted by Hurricane Helene. Humana has also taken steps to aid members and communities in the storm’s path, including providing simplified access to medical and emergency prescription information, and opening a crisis hotline with free counseling available.

Hurricane Helene made landfall along Florida’s Big Bend region on Sept. 26, causing widespread power outages and flooding. The storm quickly moved to other parts of the Southeast including Georgia, North Carolina, South Carolina, Virginia and Tennessee. Across the storm’s path many are still without power, and officials continue to assess the tragic events for loss of life and property damage. As residents across the Southeast begin the recovery process, communities in the wake of the storm will need assistance meeting basic needs including food, shelter, water and medical care.

Because of the far-reaching trajectory of the storm and its remnants, the Humana Foundation is donating $1 million to help address the immediate relief and long-term recovery needs of those recovering from the storm. The contribution is a part of the Foundation’s mission of aiding communities in crisis while advancing health equity for all.

The organizations receiving funding include: World Central Kitchen - $400,000 to support all affected areas, Center for Disaster Philanthropy - $350,000 to support all hard-hit areas, and Florida Disaster Fund - $250,000.

“Providing support and removing barriers for the people and communities we serve is at the center of everything we do, and we’re all in to steer the critical resources needed to everyone in the path of this devastating storm,” said Humana Foundation CEO, Tiffany Benjamin. “At this urgent moment and in the coming weeks and months, we'll enable trusted partners across the Southeast, to deliver the most relevant aid and comfort.”

Beyond this donation, Humana Inc. has taken the following steps to assist members in declared disaster areas:

  • Waived all requirements for primary care physician (PCP) referrals and prior authorizations for members, where applicable;
  • Provided members with the same cost sharing they would receive from an in-network facility even if receiving care outside the network;
  • For members with a pharmacy benefit, suspended restrictions on refills to allow for travel difficulties and evacuations;
  • Established a free crisis support hotline and counseling services through TELUS Health, previously LifeWorks, aimed not only at health plan employees and members, but also at anyone who may need help and support in the U.S. and Puerto Rico to cope with the disaster and its consequences. The TELUS Health Crisis Support Line is open 24/7 and can be reached at 1-877-757-7587 (866-229-2572 in Puerto Rico).

“Communities urgently need help. Getting it to them is our top priority,” said Jim Rechtin, Humana Chief Executive Officer. “We are doing all we can to provide immediate resources for those who need it most. Ensuring their well-being and recovery through this extraordinary disaster requires an extraordinary response.”

To learn more about the Humana Foundation’s health equity mission, visit HumanaFoundation.org.

About the Humana Foundation

The Humana Foundation was established in 1981 as the philanthropic arm of Humana Inc. and is focused on health equity, working to eliminate unjust, avoidable and unnecessary barriers in health and healthcare. The Foundation fosters evidence-based collaborations and investments that help people in underserved communities live connected, healthy lives. As a steward of good health, the Foundation creates healthy emotional connections for people and communities and is shaping a healthier approach to nutrition to support lifelong well-being. For more information, visit humanafoundation.org

Marvin Hill

Humana Corporate Communications

502-580-3950

mhill1@humana.com

Source: Humana Inc.

FAQ

How much is Humana Foundation donating for Hurricane Helene relief?

The Humana Foundation is donating $1 million towards relief and recovery efforts for those impacted by Hurricane Helene.

What organizations will receive funding from Humana Foundation's Hurricane Helene donation?

The donation will be distributed to World Central Kitchen ($400,000), Center for Disaster Philanthropy ($350,000), and Florida Disaster Fund ($250,000).

What measures has Humana (HUM) taken to support members affected by Hurricane Helene?

Humana has waived PCP referrals and prior authorizations, provided in-network cost sharing for out-of-network care, suspended restrictions on pharmacy refills, and established a free crisis support hotline.

When did Hurricane Helene make landfall and which areas were affected?

Hurricane Helene made landfall along Florida's Big Bend region on Sept. 26, affecting Florida, Georgia, North Carolina, South Carolina, Virginia, and Tennessee.

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