Natasha Drozdak Appointed Senior Vice President, Director of Digital Strategy
HomeTrust Bancshares, Inc. (NASDAQ: HTBI) has announced the appointment of Natasha Drozdak as Senior Vice President, Director of Digital Strategy for HomeTrust Bank (HTB), effective July 15, 2024. Drozdak will be responsible for developing HTB's digital strategy and roadmap to drive growth and innovation. She will report directly to C. Hunter Westbrook, President & CEO.
Westbrook emphasized the importance of this role in offering customers and employees digital solutions in banking, as transactions and interactions are increasing across multiple channels. Drozdak, a graduate of the University of South Carolina and the SC Bankers School, brings a proven track record in digital innovation from her previous role as Director of Digital Strategy & Delivery at SouthState Bank.
- Appointment of an experienced digital strategy executive
- Focus on enhancing digital banking solutions for customers and employees
- Potential for improved customer service and accessibility through digital innovations
- None.
ASHEVILLE, N.C., July 15, 2024 (GLOBE NEWSWIRE) -- HomeTrust Bancshares, Inc. (NASDAQ: HTBI) (“Company”), the holding company of HomeTrust Bank (“Bank” or “HTB”), announced that Natasha Drozdak has joined HTB as Senior Vice President, Director of Digital Strategy effective today. Ms. Drozdak will have primary responsibility for developing HTB’s digital strategy and roadmap designed to drive growth and innovation for the Bank. She will report directly to C. Hunter Westbrook, President & Chief Executive Officer.
"In the era of rapidly changing technology, the Director of Digital Strategy role ensures that HomeTrust remains positioned to offer our customers and employees digital solutions in banking," said Hunter Westbrook. "Customer transactions and interactions are increasing in the financial services industry; however, these increasing transactions are occurring over multiple channels and touchpoints. By embracing innovative digital solutions, we are enhancing the way we serve our customers, making banking more accessible, convenient, and secure. Natasha has a proven track record of success in digital innovation, and I look forward to working with her on digital initiatives that move the Bank and our customers forward."
Drozdak is a graduate of the University of South Carolina where she earned a Bachelor of Science in Business Administration. She graduated from the SC Bankers School where she was class president. Prior to joining HTB, Ms. Drozdak served as the Director of Digital Strategy & Delivery at SouthState Bank. While at SouthState Bank, Ms. Drozdak also served as Digital Marketing Manager. She was a 2022 ReMARKable Leader at SouthState and won the 2015 Palmetto Center for Women TWIN Award.
About HomeTrust Bancshares, Inc.
HomeTrust Bancshares, Inc. is the holding company for HomeTrust Bank. As of March 31, 2024, the Company had assets of
Forward-Looking Statements
This press release includes "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995. Forward-looking statements are not statements of historical fact, but instead are based on certain assumptions including statements with respect to the Company's beliefs, plans, objectives, goals, expectations, assumptions and statements about future economic performance and projections of financial items. These forward-looking statements are subject to known and unknown risks, uncertainties and other factors that could cause actual results to differ materially from the results anticipated or implied by forward-looking statements. The factors that could result in material differentiation include, but are not limited to the impact of bank failures or adverse developments involving other banks and related negative press about the banking industry in general on investor and depositor sentiment; the remaining effects of the COVID-19 pandemic on general economic and financial market conditions and on public health, both nationally and in the Company's market areas; expected revenues, cost savings, synergies and other benefits from merger and acquisition activities might not be realized to the extent anticipated, within the anticipated time frames, or at all, costs or difficulties relating to integration matters, including but not limited to customer and employee retention, might be greater than expected, and goodwill impairment charges might be incurred; increased competitive pressures among financial services companies; changes in the interest rate environment; changes in general economic conditions, both nationally and in our market areas; legislative and regulatory changes; and the effects of inflation, a potential recession, and other factors described in the Company's latest Annual Report on Form 10-K and Quarterly Reports on Form 10-Q and other documents filed with or furnished to the Securities and Exchange Commission - which are available on the Company's website at www.htb.com and on the SEC's website at www.sec.gov. Any of the forward-looking statements that the Company makes in this press release or in the documents the Company files with or furnishes to the SEC are based upon management's beliefs and assumptions at the time they are made and may turn out to be wrong because of inaccurate assumptions, the factors described above or other factors that management cannot foresee. The Company does not undertake, and specifically disclaims any obligation, to revise any forward-looking statements to reflect the occurrence of anticipated or unanticipated events or circumstances after the date of such statements.
www.htb.com
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