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HUMBL Inc. (HMBL) is a technology-driven company that delivers innovative digital solutions designed to simplify and enhance the way individuals and businesses interact with financial services, commerce, and digital assets. Operating at the intersection of financial technology (fintech), blockchain, and e-commerce, HUMBL leverages cutting-edge technologies to create seamless, user-friendly experiences across its suite of products and services.
Core Business Areas
HUMBL's primary focus lies in developing and offering digital platforms that enable secure and efficient transactions. The company's product portfolio spans multiple categories, including mobile payments, blockchain-based authentication, and ticketing solutions. These offerings are designed to cater to a diverse audience, ranging from individual consumers to small and medium-sized businesses (SMBs), as well as enterprise clients.
Market Position and Differentiation
In a highly competitive fintech landscape, HUMBL differentiates itself through its emphasis on integrating blockchain technology into everyday applications. By doing so, the company aims to provide enhanced security, transparency, and efficiency in its services. For instance, its blockchain-based ticketing solutions address critical challenges such as fraud prevention and authentication, offering a more reliable alternative to traditional ticketing systems.
Revenue Model
HUMBL generates revenue through a combination of direct sales, subscription-based services, and transaction fees. This diversified revenue model allows the company to cater to various customer needs while maintaining flexibility in its pricing strategies. By focusing on scalable and repeatable income streams, HUMBL positions itself for long-term sustainability within the fintech ecosystem.
Industry Context and Challenges
HUMBL operates within the broader context of the rapidly evolving fintech industry, which is characterized by innovation and intense competition. Key challenges include navigating complex regulatory environments, maintaining technological relevance, and addressing customer trust and adoption barriers. Despite these hurdles, HUMBL's focus on blockchain integration and its commitment to delivering user-centric solutions provide a strong foundation for its market presence.
Competitive Landscape
HUMBL faces competition from established fintech giants like PayPal and Square, as well as emerging blockchain startups. However, its unique value proposition lies in its ability to combine fintech and blockchain technologies to create innovative solutions that address specific pain points in areas like ticketing and digital payments. This strategic positioning enables HUMBL to carve out a niche within the broader fintech and e-commerce markets.
Key Value Proposition
HUMBL's core value proposition revolves around simplifying complex processes through technology. By integrating blockchain for enhanced security and transparency, the company aims to build trust among its users while delivering efficient and cost-effective solutions. Its focus on user-friendly interfaces and seamless experiences further underscores its commitment to accessibility and innovation.
Conclusion
HUMBL Inc. exemplifies the convergence of fintech, blockchain, and e-commerce, offering a diverse range of solutions that cater to the evolving needs of consumers and businesses. With its emphasis on innovation, security, and user-centric design, HUMBL continues to play a significant role in shaping the future of digital transactions and commerce.
HUMBL, Inc. (OTC Markets: HMBL) has announced a partnership with USA Track and Field athlete Gabby Thomas. Known for her Olympic representation and impressive academic background, Thomas will serve as a brand ambassador for HUMBL over the coming year. This collaboration aims to leverage her personal brand, athletic achievements, and commitment to global health initiatives. HUMBL focuses on mobile payments, ticketing, and NFTs, as it continues to expand its presence in the blockchain sector.
HUMBL announced the retirement of 9,350 shares of Series B Preferred Stock by CEO Brian Foote, equivalent to 93,500,000 common shares, valued over $100 million. This move aims to reduce share count and protect investors from dilution during brand partnerships and acquisitions, including Tickeri and Monster LA. Foote previously retired over 551 million shares in November 2020 at personal cost. The retirement will also cover future potential acquisitions. Foote stated the company is focused on enhancing shareholder value and pursuing strategic rollup acquisitions.
HUMBL has appointed a group of strategic advisors to enhance its development and acquisition strategies in mobile payments, ticketing, NFTs, and real estate on the blockchain. CEO Brian Foote expressed confidence in leveraging their extensive experience and connections to drive growth. Notable advisors include David Dunn from Athletes First, finance expert Rob Luna, former NBA player Rick Fox, and several others with significant accomplishments in their fields. This strategic move aims to position HUMBL for future success in a competitive market.
HUMBL (OTC Markets: HMBL) announced the completion of its acquisition of Monster Creative, a premier Hollywood production studio, for a total of $8 million. This consisted of $7.5 million in convertible debt and $500,000 in non-convertible debt. Notable founders Doug Brandt and Kevin Childress will maintain independent operations while collaborating with HUMBL on digital media, NFTs, and ticketing experiences. The acquisition aims to strengthen HUMBL's presence in the entertainment sector, leveraging Monster Creative's extensive industry expertise.
HUMBL, Inc. (OTC Markets: HMBL) has successfully acquired Tickeri, Inc., a premier Latin-focused ticketing platform, for $20M through a combination of debt and common stock. This acquisition aims to enhance ticketing, remittance, and mobile payment services for Latin American customers. Tickeri has shown impressive growth post-COVID, exceeding previous attendance figures. The deal is expected to synergize HUMBL's blockchain technologies with Tickeri's established audience, facilitating broader expansion into the primary and secondary ticketing markets.
HUMBL, Inc. (OTC Markets: HMBL) has partnered with Athletes First to develop new business verticals in NFTs, digital media, and ticketing. Athletes First, a leading sports agency, will assist HUMBL in curating NFT galleries and offer marketing support. This collaboration aims to leverage Athletes First's extensive roster of NFL talent to create opportunities in mobile payments and blockchain technology. HUMBL CEO Brian Foote highlights the potential benefits for both current and retired athletes within the evolving digital landscape.
HUMBL, Inc. (OTC Markets: HMBL) announced closing of $2,500,000 in financing to bridge a $50,000,000 equity agreement. The company now holds $6,005,615 in cash. The first investor group received $1,530,000 in convertible promissory notes and warrants for 3,000,000 shares at $1.00 each. Archura Capital also invested $1,000,000, receiving a $1,020,000 convertible note. Proceeds will focus on operational expenses and technology team expansion.
CEO Brian Foote expressed gratitude towards investors for their ongoing support.
HUMBL, Inc. (OTC Markets: HMBL) has launched its HUMBL Non-Fungible Token (NFT) Gallery, accessible via HUMBLpay.com. This platform enables content creators to mint NFTs and consumers to purchase them. The initial collection features photography from renowned artists Andrew Small and Jared Raskind, with an auction running until May 28. HUMBL aims to establish itself in the blockchain space, providing services across various sectors, including arts and entertainment.
HUMBL has signed a binding term sheet to acquire Monster Creative, LLC, a leading creative advertising agency focused on the entertainment sector. The acquisition, valued at $7.5 million in HUMBL stock, alongside $500,000 in cash and a $500,000 promissory note, is expected to enhance HUMBL's capabilities in creating multimedia NFTs and ticketing experiences. Monster Creative will operate independently while collaborating with HUMBL. Notable projects by Monster include campaigns for major films and series.
HUMBL, Inc. (OTC Markets: HMBL) announced a strategic reorganization and new appointments across its HUMBL Mobile Pay, HUMBL Marketplace, and HUMBL Financial divisions. Key new hires include Dennis Lee as Senior Advisor, Javier Gonzalez as CTO, and Adam Wolfe as Head of Blockchain Development. These changes aim to enhance technology development and expand product offerings, including blockchain integration and mobile payment features. The company is actively seeking to recruit additional tech talent to support these initiatives.