Harte Hanks and Outreach Team Up to Deliver Innovative Sales Engagement Solutions
Harte Hanks (NASDAQ:HHS) has announced a collaboration with Outreach, a leading execution platform for intelligent revenue workflows. This partnership aims to deliver enhanced turnkey sales solutions by integrating their strengths in customer relationship management and end-user experiences. Harte Hanks will incorporate Outreach's platform into its Demand Generation in a Box product to improve client sales efforts.
The collaboration includes joint marketing initiatives and co-branded campaigns to reach a wider audience. Outreach's AI-powered platform, built on extensive sales data, helps revenue teams design, measure, and improve seller workflows. This partnership is expected to provide Harte Hanks with a competitive edge in delivering strategic expertise and cutting-edge technology for sales success.
Harte Hanks (NASDAQ:HHS) ha annunciato una collaborazione con Outreach, una piattaforma di esecuzione leader per flussi di lavoro intelligenti relativi ai ricavi. Questa partnership mira a offrire soluzioni di vendita all-inclusive migliorate integrando i rispettivi punti di forza nella gestione delle relazioni con i clienti e nelle esperienze degli utenti finali. Harte Hanks incorporerà la piattaforma di Outreach nel suo prodotto Demand Generation in a Box per migliorare gli sforzi di vendita dei clienti.
La collaborazione prevede iniziative di marketing congiunte e campagne co-branded per raggiungere un pubblico più ampio. La piattaforma potenziata dall'IA di Outreach, basata su un’ampia base di dati di vendita, aiuta i team di ricavi a progettare, misurare e migliorare i flussi di lavoro dei venditori. Ci si aspetta che questa partnership fornisca a Harte Hanks un vantaggio competitivo nell'offrire competenze strategiche e tecnologia all'avanguardia per il successo nelle vendite.
Harte Hanks (NASDAQ:HHS) ha anunciado una colaboración con Outreach, una plataforma líder en la ejecución de flujos de trabajo de ingresos inteligentes. Esta asociación tiene como objetivo ofrecer soluciones de ventas mejoradas tipo 'llave en mano' mediante la integración de sus fortalezas en la gestión de relaciones con clientes y experiencias de usuarios finales. Harte Hanks incorporará la plataforma de Outreach en su producto Demand Generation in a Box para mejorar los esfuerzos de ventas de los clientes.
La colaboración incluye iniciativas de marketing conjunto y campañas co-marcadas para llegar a una audiencia más amplia. La plataforma impulsada por IA de Outreach, construida sobre amplios datos de ventas, ayuda a los equipos de ingresos a diseñar, medir y mejorar los flujos de trabajo de los vendedores. Se espera que esta asociación proporcione a Harte Hanks una ventaja competitiva al ofrecer experiencia estratégica y tecnología de vanguardia para el éxito en las ventas.
Harte Hanks (NASDAQ:HHS)는 지능형 수익 워크플로우를 위한 주요 실행 플랫폼인 Outreach와 협력한다고 발표했습니다. 이번 파트너십의 목표는 고객 관계 관리 및 최종 사용자 경험에서의 강점을 통합하여 향상된 턴키 판매 솔루션을 제공하는 것입니다. Harte Hanks는 Outreach의 플랫폼을 자사의 Demand Generation in a Box 제품에 통합하여 고객의 판매 노력을 개선할 예정입니다.
이 협력은 더 넓은 청중을 타겟으로 한 공동 마케팅 이니셔티브 및 공동 브랜드 캠페인을 포함합니다. 다양한 판매 데이터를 기반으로 구축된 Outreach의 AI 기반 플랫폼은 수익 팀이 판매자 워크플로를 설계, 측정 및 개선할 수 있도록 도와줍니다. 이 파트너십은 Harte Hanks가 판매 성공을 위한 전략적 전문 지식과 최첨단 기술을 제공하는 데 경쟁 우위를 제공할 것으로 예상됩니다.
Harte Hanks (NASDAQ:HHS) a annoncé une collaboration avec Outreach, une plateforme d'exécution de premier plan pour des flux de travail de revenus intelligents. Ce partenariat vise à offrir des solutions de vente clé en main améliorées en intégrant leurs forces en gestion de la relation client et en expériences utilisateur finales. Harte Hanks intégrera la plateforme d'Outreach dans son produit Demand Generation in a Box pour améliorer les efforts de vente des clients.
La collaboration comprend des initiatives marketing communes et des campagnes co-marquées pour atteindre un public plus large. La plateforme d'Outreach, alimentée par l'IA et basée sur une vaste base de données de ventes, aide les équipes de revenus à concevoir, mesurer et améliorer les flux de travail des vendeurs. On s'attend à ce que ce partenariat offre à Harte Hanks un avantage concurrentiel en matière d'expertise stratégique et de technologie de pointe pour le succès des ventes.
Harte Hanks (NASDAQ:HHS) hat eine Zusammenarbeit mit Outreach verkündet, einer führenden Ausführungsplattform für intelligente Umsatz-Workflows. Diese Partnerschaft zielt darauf ab, verbesserte schlüsselfertige Verkaufslösungen anzubieten, indem ihre Stärken im Kundenbeziehungsmanagement und in den Endbenutzererfahrungen integriert werden. Harte Hanks wird die Plattform von Outreach in sein Produkt Demand Generation in a Box einbinden, um die Verkaufsanstrengungen der Kunden zu verbessern.
Die Zusammenarbeit umfasst gemeinsame Marketinginitiativen und Co-Branding-Kampagnen, um ein breiteres Publikum zu erreichen. Die von KI unterstützte Plattform von Outreach, die auf umfangreichen Verkaufsdaten basiert, hilft den Umsatzteams, die Arbeitsabläufe der Verkäufer zu gestalten, zu messen und zu verbessern. Es wird erwartet, dass diese Partnerschaft Harte Hanks einen Wettbewerbsvorteil bei der Bereitstellung strategischer Expertise und modernster Technologie für den Verkaufserfolg verschafft.
- Partnership with Outreach to enhance sales solutions and customer experiences
- Integration of Outreach platform into Harte Hanks' Demand Generation in a Box product
- Potential for increased market reach through joint marketing initiatives
- Access to Outreach's AI-powered platform for improved sales workflows
- None.
Insights
This partnership between Harte Hanks and Outreach is a strategic move in the competitive sales engagement solutions market. By integrating Outreach's AI-powered platform into Harte Hanks' offerings, particularly the new Demand Generation in a Box product, the company aims to enhance its value proposition. This collaboration could potentially boost Harte Hanks' market share and revenue in the short to medium term.
However, the impact on Harte Hanks' stock (NASDAQ:HHS) may be in the immediate future. While the partnership offers growth potential, it's important to monitor how effectively this integration translates into tangible financial results. Investors should watch for upcoming quarterly reports to gauge the actual impact on Harte Hanks' performance and market position.
The collaboration between Harte Hanks and Outreach represents a significant technological upgrade for Harte Hanks. Outreach's platform, built on AI and extensive sales data, offers advanced capabilities in designing and optimizing sales workflows. This integration could substantially enhance Harte Hanks' operational efficiency and the effectiveness of its customer engagement strategies.
The key technological benefit lies in the AI-driven insights and structured go-to-market processes that Outreach provides. This could lead to more data-driven decision-making and potentially improved sales outcomes for Harte Hanks' clients. However, the success of this tech integration will depend on effective implementation and user adoption, which are critical factors to monitor in the coming months.
CHELMSFORD, MA / ACCESSWIRE / August 19, 2024 / Harte Hanks, Inc. (NASDAQ:HHS), the 101-year-old Massachusetts-based global customer experience company, today announced it is collaborating with Outreach, a best-in-class execution platform built for intelligent revenue workflows. By working together each company will join to bring customers enhanced turnkey sales solutions. Through this cooperation agreement, Harte Hanks and Outreach will integrate their strengths with one goal: to deliver superior customer relationship management and end-user customer experiences. Together the two companies will leverage joint marketing initiatives and co-branded campaigns to reach a wider audience.
Harte Hanks will use the Outreach platform to engage customers and build additional sales pipeline. The Company will embed Outreach into its newly released Demand Generation in a Box product to help clients streamline and improve sales efforts. Aligning with Outreach gives Harte Hanks a competitive edge.
"We are excited to join forces with Outreach to empower our delivery teams to accelerate sales and drive meaningful business outcomes for our clients. Together, we can offer our clients an unmatched combination of strategic expertise and cutting-edge technology to drive their sales success" noted Varsha Tomar, Vice President of Partnerships at Harte Hanks.
Revenue teams of all sizes use Outreach to design, measure, and improve seller workflows. Powered by AI built on the largest foundation of direct sales data, Sales, RevOps, and Account Management leaders use Outreach to cut through the noise and create structured, aligned repeatable go-to-market processes. The platform improves the efficiency and effectiveness of every sales workflow, including prospecting and managing accounts, closing new business, expansion opportunities and renewals, rep coaching, and forecasting.
"Outreach looks for world-class partners that are leaders in their field, and we're thrilled to partner with Harte Hanks to deliver a premium experience to our customers." Added Dick O'Hara, Senior Director, Global Channel Sales, of Outreach. "Together, we will empower sales professionals to unlock success for themselves and their organization."
About Outreach
Outreach is a best-in-class Sales Execution Platform built for intelligent revenue workflows. Built on the world's largest foundation of customer interactions and go-to-market team data, Outreach gives teams the tools they need to design, execute, and continuously improve a revenue strategy that is disciplined, achievable, and optimized for every stage of the customer journey. The world's most effective revenue organizations, including Cisco, Okta, SAP, Siemens, and Verizon, use Outreach to power workflows, put customers at the center of their business, and win in the market. Outreach is a privately held company based in Seattle, Washington, with offices worldwide. To learn more, please visit www.outreach.io.
About Harte Hanks:
Harte Hanks (NASDAQ:HHS) is a leading global customer experience company whose mission is to partner with clients to provide them with CX strategy, data-driven analytics and actionable insights combined with seamless program execution to better understand, attract and engage their customers.
Using its unparalleled resources and award-winning talent in the areas of Customer Care, Fulfillment and Logistics, and Marketing Services, Harte Hanks has a proven track record of driving results for some of the world's premier brands, including GlaxoSmithKline, Unilever, Pfizer, Max, Volvo, Ford, FedEx, Midea, and IBM among others. Headquartered in Chelmsford, Massachusetts, Harte Hanks has over 2,000 employees in offices across the Americas, Europe, and Asia Pacific.
For more information, visit hartehanks.com.
As used herein, "Harte Hanks" or "the Company" refers to Harte Hanks, Inc. and/or its applicable operating subsidiaries, as the context may require. Harte Hanks' logo and name are trademarks of Harte Hanks.
Cautionary Note Regarding Forward-Looking Statements:
Certain statements discussed in this release as well as in other reports, materials and oral statements that the Company releases from time to time to the public may constitute "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995. Generally, words such as "anticipate," "estimate," "expect," "project," "intend," "believe," "plan," "target," "forecast" and similar expressions are intended to identify forward- looking statements. Such forward-looking statements concern management's expectations, strategic objectives, business prospects, anticipated economic performance and financial condition and other similar matters. Forward-looking statements are inherently uncertain and subject to a variety of assumptions, risks and uncertainties that could cause actual results to differ materially from those anticipated or expected by the management of the Company. These statements are not guarantees of future performance and actual events or results may differ significantly from these statements. Given these risk factors, investors and analysts should not place undue reliance on forward-looking statements. Forward-looking statements speak only as of the date of the document in which they are made. The Company disclaims any obligation or undertaking to provide any updates or revisions to any forward-looking statement to reflect any change in the Company's expectations or any change in events, conditions or circumstances on which the forward-looking statement is based, except as required by law. It is advisable, however, to consult any further disclosures the Company makes in its filings with the Securities and Exchange Commission, including Annual Reports on Form 10-K, Quarterly Reports on Form 10-Q and Current Reports on Form 8-K (if any). These statements constitute the Company's cautionary statements under the Private Securities Litigation Reform Act of 1995.
For media inquiries or further information, please contact: Jen.London@hartehanks.com
SOURCE: Harte Hanks, Inc.
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