Hagerty Welcomes New Senior Vice President of Commercial Partnerships

Rhea-AI Summary

Hagerty, the automotive lifestyle brand and specialty insurance provider, has appointed David Pattillo as Senior Vice President of Commercial Partnerships. Pattillo will lead the commercial partnerships team, focusing on enhancing media, data, and event sales. With previous roles at Bleav, WWE, and the NFL, he brings extensive experience in sales and marketing. Hagerty aims to strengthen its partnerships and advertising efforts to preserve car culture for future generations. The company, based in Traverse City, Michigan, serves the global automotive enthusiast market and boasts 719,000 members in its Hagerty Drivers Club.

Positive

• Hiring of David Pattillo as SVP of Commercial Partnerships expected to strengthen Hagerty's media and event sales.
• Pattillo's extensive background in sales and partnerships could drive revenue growth.

Negative

• None.

David Pattillo joins the executive team to lead Publishing & Business Development

TRAVERSE CITY, Mich., March 31, 2022 /PRNewswire/ -- Hagerty, an automotive lifestyle brand and a leading specialty insurance provider focused on the global automotive enthusiast market, today announced the expansion of its senior executive team with the hiring of David Pattillo as Senior Vice President of Commercial Partnerships. In this role, Pattillo will lead Hagerty's commercial partnerships team, implementing a strategic vision and organizational plan to build and manage a best-in-class media, data, and events sales organization.

Hagerty's diverse portfolio of integrated automotive enthusiast products and services includes but is not limited to:

• Hagerty Media, featuring the work of the nation's top automotive writers, photographers and videographers who bring the world of cars to life in exciting and unexpected ways.
• Hagerty Drivers Club (HDC), which provides its 719,000 members with exclusive offers, experiences, support, content and emergency services. A subscription to Hagerty's popular HDC magazine is included with HDC membership.
• Hagerty Events, an eclectic mix of small and large events where people share cars and camaraderie, including premiere concours events in Detroit, Greenwich, Connecticut, and Amelia Island, Florida, as well as the California Mille, RADwood, Concours d'Lemons, and McCall's Motorworks Revival at Pebble Beach.
• Hagerty Valuation Tools, used by over 3 million people each year to access current and historic pricing data on more than 40,000 collector car, truck, SUV, and motorcycle models.
• Hagerty Garage + Social, a growing nationwide platform of premium, climate-controlled clubhouses and car storage facilities.

Prior to joining Hagerty, Pattillo served as Chief Revenue Officer for Bleav, a sports and entertainment omnichannel production company where he led advertising, marketing, audience, digital and social distribution.  

Before Bleav, he served as Senior Vice President, Head of Global Sales and Sponsorship, at WWE, where he led a global sales team, grew media/sponsorship revenue, drove performance, sales strategy and key business partnerships. Pattillo spent a decade at the National Football League in sales and marketing, and he also held roles at Twitter, The Weather Channel and Discovery Communications.    

"We are pleased to welcome David to One Team Hagerty, where he'll be responsible for  crafting advertising and sponsorship solutions for our many partners," said Paul Rehrig, President of Hagerty Media & Entertainment. "David has a keen understanding of what it takes to grow an organization's revenue structure while ensuring there's a culture of accountability, inclusiveness and ethical behavior internally and externally."

"Hagerty's media and events audience is growing rapidly," said David Pattillo. "I'm excited to join the company at this stage and help build upon its partnerships and advertising efforts consistent with its purpose of saving driving and car culture for future generations."

About Hagerty, Inc. (NYSE: HGTY)
Based in Traverse City, Michigan, Hagerty's purpose is to save driving and car culture for future generations and its mission is to build a global business to fund that purpose. Hagerty is an automotive enthusiast brand offering integrated membership products and programs as well as a specialty insurance provider focused on the global automotive enthusiast market. Hagerty is home to Hagerty Drivers Club, Hagerty DriveShare, Hagerty Valuation Tools, Hagerty Media, Hagerty Drivers Club magazine, MotorsportReg, Hagerty Garage + Social, the Amelia Concours d'Elegance, the Detroit Concours d'Elegance, the Greenwich Concours d'Elegance, the California Mille, Motorworks Revival, the Hagerty Drivers Foundation and more. For more information on Hagerty, please visit www.hagerty.com, or connect with us on Facebook, Instagram and Twitter.

More information is available at newsroom.hagerty.com.

Category: Corporate News

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SOURCE Hagerty

FAQ

Who is David Pattillo and what is his role at Hagerty?

David Pattillo has been appointed as Senior Vice President of Commercial Partnerships at Hagerty, where he will lead the commercial partnerships team.

What is Hagerty's main business focus?

Hagerty focuses on the global automotive enthusiast market, providing specialty insurance and integrated products for car enthusiasts.

How many members does the Hagerty Drivers Club have?

Hagerty Drivers Club has 719,000 members, offering exclusive offers and experiences.

What previous experience does David Pattillo bring to Hagerty?

David Pattillo has previously worked as Chief Revenue Officer at Bleav, and held senior roles at WWE and the NFL, focusing on revenue growth and partnership development.

What is the significance of David Pattillo's hiring for HGTY?

Pattillo's hiring is expected to enhance Hagerty's commercial partnerships and advertising strategies, potentially impacting revenue positively.