Hapbee Teams Up with Dr. Drew Pinsky to Create Emotional Regulation Blends
Hapbee Technologies (HAPBF) has partnered with Dr. Drew Pinsky, a prominent physician, to develop a new product line called "Dr. Drew Blend" for its wellness platform. This collaboration aims to create emotional regulation blends that will be accessible to Hapbee subscribers through the Hapbee App, promoting user well-being without chemical dependencies. Scheduled for release in Q4 2021, this initiative is expected to enhance brand awareness and expand the company's reach. The partnership is part of Hapbee's strategy to leverage expert insights for new product development.
- Partnership with Dr. Drew Pinsky expected to enhance product credibility.
- New 'Dr. Drew Blend' to be marketed through Dr. Drew's extensive platforms.
- Potential for increased revenue share from third-party blends.
- 19 new blends released recently, indicating product expansion.
- Concerns about achieving product launch timelines as indicated for Q4 2021.
- Risk of delays in product development or marketing initiatives.
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-Renowned Physician and Recovery Specialist to guide the formulation of Dr. Drew Blends to be made available to Hapbee subscribers-
MONTRÉAL, Oct. 26, 2021 /PRNewswire/ - Hapbee Technologies, Inc. (TSXV: HAPB) (OTCQB: HAPBF) (FSE: HA1) ("Hapbee" or the "Company"), the Canadian-based wearable, wellness technology company and creator of the Hapbee headband is pleased to announce it has teamed up with Dr. Drew Pinsky, the well-known, Los Angeles-based physician and addiction recovery specialist.
Together, Dr. Drew and Hapbee plan to collaborate and create a "Dr. Drew Blend" that will be made available to both new and current Hapbee subscribers via the Hapbee App. The launch of the new blend, which is tentatively scheduled for Q4 2021, will be promoted through Dr. Drew's extensive multimedia platforms as well as Hapbee's own marketing channels.
"The Hapbee device is built on sound science and has shown some very promising results," said Dr. Drew Pinsky. "Offering the possibility of improving people's lives using this technology is so disruptive that I felt compelled to get involved. I'm invigorated by the opportunity to help users regulate their emotions without ingesting chemicals. It truly stands to be a major leap forward in wellness."
The joint development plans represent the next phase of Hapbee's growth and evolution by enabling respected authorities, practitioners, creators, and brands to formulate and release blends of their own and publish them for subscriber use onto the expanding Hapbee digital wellness platform. The Company will receive a revenue share as well as extended outreach and distribution for the third-party blends.
"We are pleased to be working with Dr. Drew as it is our goal to make Hapbee accessible to the millions of people who want to improve their lives," said Yona Shtern, CEO of Hapbee. "Dr. Drew is a trusted wellness thought-leader who has built a massive and loyal following. His hands-on clinical expertise will help us create new blends that can help people take greater control of how they feel. Overall, this cooperation marks the beginning of a new chapter for us as we plan to release more third-party blends to create brand awareness."
Hapbee blends are derived from the distinct magnetic signatures of compounds like caffeine, nicotine and melatonin to deliver sensations such as Happy, Alert, Focus, Relax, Calm and Sleep without the side-effects or chemical dependencies that might otherwise result from the substances. They are played digitally through the Hapbee Headband using ultra-low frequency electromagnetic signals.
The Company recently released 19 new blends in September, including Morning Coffee, Deep Work, Master Your Attention, Bedtime and Deep Sleep.
About Hapbee
Canadian-based Hapbee is a wearable wellness technology company that aims to help people enhance how they feel. Powered by patented ultra-low radio frequency energy (ulRFE®) technology, Hapbee delivers low-power electromagnetic signals designed to produce sensations such as Happy, Alert, Focus, Relax, and others. The Company has offices in Montreal, Vancouver, Seattle and Phoenix.
Hapbee is available for purchase at Hapbee.com.
Forward-Looking Information Disclaimer
Certain statements included in this news release constitute forward-looking information or statements (collectively, "forward-looking statements"), including those identified by the expressions "anticipate", "believe", "plan", "estimate", "expect", "intend", "may", "should" and similar expressions to the extent they relate to the Company or its management. The forward-looking statements are not historical facts but reflect current expectations regarding future results or events. This news release contains forward-looking statements. These forward-looking statements are based on current expectations and various estimates, factors and assumptions and involve known and unknown risks, uncertainties and other factors. Any statements about Hapbee's product marketing and development initiatives; and the introduction of new products or services; are all forward-looking information. Forward-looking statements are not guarantees of future performance and involve risks, uncertainties and assumptions which are difficult to predict. Such statements and information are based on numerous assumptions regarding the Company's ability to meet its planned product marketing and development initiatives and the Company's ability to achieve its e-commerce rollout and full-scale commercial launch as anticipated.
Factors that could cause the actual results to differ materially from those in the forward-looking statements include, delays in design, production, manufacturing, development or releases of signal blends, collection of data from customer use, or the Company may not be able to achieve its targets as anticipated or at all; changes in legislation and regulations; increase in operating costs; equipment failures; failure of counterparties to perform their contractual obligations; litigation; the loss of key directors, employees, advisors or consultants and fees charged by service providers. Forward-looking statements contained in this news release are expressly qualified by this cautionary statement. These risks, uncertainties and assumptions include, but are not limited to, those described in Hapbee's annual information form dated January 27, 2021, a copy of which is available on SEDAR at www.sedar.com, and could cause actual events or results to differ materially from those projected in any forward-looking statements. These statements should not be read as guarantees of future performance or results. Such statements involve known and unknown risks, uncertainties and other factors that may cause actual results, performance or achievements to be materially different from those implied by such statements. The Company assumes no responsibility to update or revise forward-looking information to reflect new events or circumstances unless required by law. Readers should not place undue reliance on the Company's forward-looking statements.
Neither TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release.
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SOURCE Hapbee Technologies Inc.
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