Hapbee Expands Community Monetization with Gift-A-Friend and Referral Programs

Rhea-AI Summary

Hapbee Technologies (OTC: HAPBF) has launched two new community monetization initiatives: Gift-A-Friend and Hapbee Referrals programs. The Gift-A-Friend program offers members $50 off their purchase when gifting a device to others, while the Referral Program provides $40 for each successful referral, redeemable for devices, memberships, store credit, or cash.

These programs, designed by Chief Innovation Officer and NBA Finals MVP Jaylen Brown, are integrated into Hapbee's mobile app for easy tracking and management. The initiatives follow the successful launch of their Affiliate & Ambassador Program earlier this year, forming part of Hapbee's broader growth strategy in the digital wellness space.

Positive

• Introduction of two new revenue-generating programs (Gift-A-Friend and Referrals)
• Integration of monetization features directly within the mobile app for seamless user experience
• Successful prior launch of Affiliate & Ambassador Program showing execution of growth strategy
• Strategic appointment of NBA Finals MVP Jaylen Brown as Chief Innovation Officer

Negative

• Heavy reliance on word-of-mouth marketing and referral-based growth
• Significant reward costs ($40-$50 per referral) could impact margins

Designed by Hapbee's Chief Innovation Officer and NBA Finals MVP Jaylen Brown to build upon the concept of giving, the new Gift-A-Friend and Referral Programs empower members to share wellness and earn rewards directly from within the Hapbee app

VANCOUVER, British Columbia, Aug. 08, 2025 (GLOBE NEWSWIRE) -- Hapbee Technologies, Inc. (TSXV: HAPB) (OTC: HAPBF), the digital wellness company helping users feel better without ingesting substances, today announced the launch of Gift-A-Friend and Hapbee Referrals - two new initiatives designed to reward members for sharing Hapbee with the people they care about. Both programs are managed directly from within the new Hapbee mobile app, making participation simple, trackable, and rewarding.

Gift-A-Friend – Share the Wellness, Get Rewarded

With Gift-A-Friend, Hapbee members can gift a device to a friend or loved one and receive $50 off their own purchase. The program is designed for members who have personally experienced Hapbee’s impact and want to pass that transformation on to someone close to them.

Jaylen Brown, Chief Innovation Officer of Hapbee, commented:
“Our members are our greatest ambassadors, and we know they share Hapbee because they’ve experienced its impact firsthand. Gift-A-Friend allows them to make that gift tangible - and rewarding - for both the giver and the recipient.”

Hapbee Referrals – Earn for Helping Others Improve Their Wellness

Hapbee’s Referral Program offers members $40 for every successful referral, redeemable toward devices, memberships, store credit or as cash. With clear tracking inside the Hapbee app, members can see their rewards in real time while helping expand Hapbee’s community.

“We believe wellness should be shared, and the most trusted way to share it is through personal connections,” stated Riz Shah, Chairman of Hapbee. “ These programs make it easy for anyone passionate about improving the wellness of their community to take action - and be recognized for it.”

Part of Hapbee’s Broader Growth Strategy

Gift-A-Friend and Hapbee Referrals are the latest additions to Hapbee’s integrated sales platform expansion, following the successful launch of the Affiliate & Ambassador Program earlier this year. Together, these programs create multiple ways for Hapbee’s community to engage - whether through public advocacy or personal sharing - and to be rewarded for their efforts.

Availability for U.S. Investors

Hapbee Technologies Inc. is publicly traded on the TSX Venture Exchange under the symbol HAPB and is also available to U.S. investors via the OTC Markets under the symbol HAPBF. Hapbee shares can be acquired through any brokerage that supports OTC securities.

About Hapbee

Hapbee Technologies is a digital wellness company pioneering ultra-low frequency bio-streaming. Its wearable platform empowers users to choose how they want to feel—calm, focused, alert, sleepy, and more—without ingesting substances. Trusted by professional athletes, wellness experts, and peak performers, Hapbee helps users take control of their mental state, naturally.

Learn more at www.hapbee.com

Forward-Looking Statements

This news release contains “forward-looking information” which may include, but is not limited to, statements with respect to the Company’s planned operations, business strategy and developments. Forward-looking statements are based on the opinions and estimates of management as of the date such statements are made and are based on various assumptions.

Forward-looking statements involve known and unknown risks, uncertainties and other factors which may cause the actual results, performance or achievements of the Company to be materially different from any future results, performance or achievements expressed or implied by the forward-looking statements. Such factors include, among others, the receipt of applicable regulatory approvals; and general business, economic, competitive, political and social uncertainties. Although the Company has attempted to identify important factors that could cause actual actions, events or results to differ materially from those described in forward-looking statements, there may be other factors that cause actions, events or results to differ from those anticipated, estimated or intended. Forward-looking statements contained herein are made as of the date of this news release and the Company disclaims any obligation to update any forward-looking statements, whether as a result of new information, future events or results, except as may be required by applicable securities laws. There can be no assurance that forward-looking statements will prove to be accurate as actual results and future events could differ materially from those anticipated in such statements.

Neither TSXV nor its Regulation Services Provider (as that term is defined in the policies of the TSXV) accepts responsibility for the adequacy or accuracy of this release.

On behalf of the Board of Directors:

Kenny Adessky – Corporate Secretary
1 888 841 7086
invest@hapbee.com

For further information, please contact:

Investor Relations
Renmark Financial Communications Inc.
Bettina Filippone: bfilippone@renmarkfinancial.com
Tel: (416) 644-2020 or (514) 939-3989
www.renmarkfinancial.com

Media Relations
Theory Communications
Andrea Hamilton: andrea@theorycomm.com
www.theorycomm.com

FAQ

What are the new programs launched by Hapbee Technologies (HAPBF)?

Hapbee launched two new programs: Gift-A-Friend, offering $50 off for members who gift devices, and Hapbee Referrals, providing $40 for successful referrals, redeemable for devices, memberships, store credit, or cash.

How much can Hapbee (HAPBF) members earn through the new referral program?

Members can earn $40 for each successful referral, which can be redeemed toward devices, memberships, store credit, or taken as cash.

Who designed Hapbee's (HAPBF) new Gift-A-Friend program?

The program was designed by Jaylen Brown, Hapbee's Chief Innovation Officer and NBA Finals MVP, building upon the concept of giving.

How can investors buy Hapbee (HAPBF) stock?

Hapbee shares can be purchased through any brokerage supporting OTC securities under the symbol HAPBF, or on the TSX Venture Exchange under the symbol HAPB.

What is Hapbee Technologies' main business focus?

Hapbee is a digital wellness company that pioneers ultra-low frequency bio-streaming technology, offering a wearable platform that helps users control their mental state without ingesting substances.