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New Grips on the Block! Earth's Best® Unveils Line of Organic Play + Learn Finger Foods to Help Little Ones Learn to Self-Feed

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Earth's Best has announced the launch of a new line of organic play + learn finger foods designed to support motor skill development in infants during their weaning journey. The three-stage platform includes Organic Crunchy Sticks (6+ months), Organic Melty Hoops (8+ months), and Organic Munchy Fingers (10+ months).

The products feature simple, wholesome ingredients without artificial flavors or preservatives, and are crafted to dissolve easily. The Crunchy Sticks come in Strawberry Banana, Garden Veggie, and Cheddar Cheese flavors. Melty Hoops, made with puffed corn and quinoa, are available in Spring Veggies and Strawberries + Mangoes varieties. Munchy Fingers, made with puffed corn and chickpea, come in Mixed Berry and Mango Carrot flavors.

The products will be available spring 2025 at major retailers including Amazon, Target, and Walmart.

Earth's Best ha annunciato il lancio di una nuova linea di cibi finger food biologici per giocare e imparare, progettati per supportare lo sviluppo delle abilità motorie nei neonati durante il loro percorso di svezzamento. La piattaforma in tre fasi include Stecche Croccanti Biologiche (dai 6 mesi), Ciambelle Scioglievoli Biologiche (dai 8 mesi) e Finger Food Croccanti Biologici (dai 10 mesi).

I prodotti presentano ingredienti semplici e salutari, privi di aromi artificiali o conservanti, e sono realizzati per sciogliersi facilmente. Le Stecche Croccanti sono disponibili nei gusti Fragola e Banana, Verdure dell'Orto e Formaggio Cheddar. Le Ciambelle Scioglievoli, realizzate con mais soffiato e quinoa, sono disponibili nei gusti Verdure Primaverili e Fragole + Mango. I Finger Food Croccanti, realizzati con mais soffiato e ceci, sono disponibili nei gusti Frutti di Bosco Misti e Mango e Carota.

I prodotti saranno disponibili nella primavera del 2025 presso i principali rivenditori, tra cui Amazon, Target e Walmart.

Earth's Best ha anunciado el lanzamiento de una nueva línea de comidas finger food orgánicas para jugar y aprender, diseñadas para apoyar el desarrollo de habilidades motoras en los bebés durante su proceso de destete. La plataforma de tres etapas incluye Bastones Crujientes Orgánicos (a partir de 6 meses), Donas Derretidas Orgánicas (a partir de 8 meses) y Deditos Masticables Orgánicos (a partir de 10 meses).

Los productos cuentan con ingredientes simples y saludables, sin sabores artificiales ni conservantes, y están elaborados para disolverse fácilmente. Los Bastones Crujientes vienen en sabores de Fresa y Plátano, Verduras de Jardín y Queso Cheddar. Las Donas Derretidas, hechas con maíz inflado y quinoa, están disponibles en variedades de Verduras de Primavera y Fresas + Mangos. Los Deditos Masticables, hechos con maíz inflado y garbanzos, vienen en sabores de Frutas Mixtas y Mango con Zanahoria.

Los productos estarán disponibles en la primavera de 2025 en los principales minoristas, incluidos Amazon, Target y Walmart.

Earth's Best는 아기들의 이유식 여정 동안 운동 능력 개발을 지원하기 위해 설계된 유기농 놀이 + 학습 핑거푸드의 새로운 라인 출시를 발표했습니다. 이 3단계 플랫폼에는 유기농 크런치 스틱 (6개월 이상), 유기농 멜티 후프 (8개월 이상), 유기농 먼치 피거스 (10개월 이상)가 포함됩니다.

제품은 인공 향료나 방부제가 없는 간단하고 건강한 재료로 만들어지며, 쉽게 녹도록 제작되었습니다. 크런치 스틱은 딸기 바나나, 정원 채소, 체다 치즈 맛이 있습니다. 팝콘과 퀴노아로 만든 멜티 후프는 봄 채소와 딸기 + 망고 맛으로 제공됩니다. 팝콘과 병아리콩으로 만든 먼치 피거스는 혼합 베리와 망고 당근 맛이 있습니다.

제품은 2025년 봄에 Amazon, Target 및 Walmart와 같은 주요 소매점에서 구매할 수 있습니다.

Earth's Best a annoncé le lancement d'une nouvelle gamme de finger foods biologiques pour jouer et apprendre, conçus pour soutenir le développement des compétences motrices chez les nourrissons pendant leur parcours de diversification alimentaire. La plateforme en trois étapes comprend Bâtonnets Croquants Biologiques (à partir de 6 mois), Anneaux Fondants Biologiques (à partir de 8 mois) et Doigts Munchy Biologiques (à partir de 10 mois).

Les produits sont composés d'ingrédients simples et sains, sans arômes artificiels ni conservateurs, et sont conçus pour se dissoudre facilement. Les Bâtonnets Croquants sont disponibles en saveurs Fraise-Banane, Légumes du Jardin et Fromage Cheddar. Les Anneaux Fondants, fabriqués à partir de maïs soufflé et de quinoa, sont disponibles en variétés Légumes de Printemps et Fraises + Mangues. Les Doigts Munchy, fabriqués à partir de maïs soufflé et de pois chiches, se déclinent en saveurs Baies Mélangées et Mangue-Carotte.

Les produits seront disponibles au printemps 2025 chez les principaux détaillants tels qu'Amazon, Target et Walmart.

Earth's Best hat die Einführung einer neuen Linie von biologischen Fingerfoods zum Spielen und Lernen angekündigt, die darauf abzielt, die motorischen Fähigkeiten von Säuglingen während ihres Beikostprozesses zu unterstützen. Die dreistufige Plattform umfasst Bio-Crunchy-Sticks (ab 6 Monaten), Bio-Melty-Hoops (ab 8 Monaten) und Bio-Munchy-Fingers (ab 10 Monaten).

Die Produkte bestehen aus einfachen, gesunden Zutaten ohne künstliche Aromen oder Konservierungsstoffe und sind so konzipiert, dass sie leicht schmelzen. Die Crunchy Sticks sind in den Geschmacksrichtungen Erdbeere-Banane, Garten-Gemüse und Cheddar-Käse erhältlich. Melty Hoops, die aus gepufftem Mais und Quinoa bestehen, sind in den Varianten Frühlingsgemüse und Erdbeeren + Mangos erhältlich. Munchy Fingers, die aus gepufftem Mais und Kichererbsen bestehen, sind in den Geschmacksrichtungen Gemischte Beeren und Mango-Möhre erhältlich.

Die Produkte werden im Frühjahr 2025 bei großen Einzelhändlern wie Amazon, Target und Walmart erhältlich sein.

Positive
  • Product line expansion into developmental finger foods market
  • Distribution through major retail channels (Amazon, Target, Walmart)
  • Multiple product variants and flavors targeting different age groups
Negative
  • None.

Organic Crunchy Sticks, Melty Hoops, and Munchy Fingers Bring the Fun to Food Exploration and Grasp Development Throughout the Weaning Journey 

HOBOKEN, N.J., March 27, 2025 /PRNewswire/ -- Earth's Best®, America's trusted organic baby brand from birth to backpack, is launching a new line of organic "play + learn" finger foods designed specifically to help little ones practice and develop their motor skills throughout the weaning journey. The three-stage platform includes yummy Earth's Best® Organic Crunchy Sticks, Organic Melty Hoops and Organic Munchy Fingers, each of which offers a fun and wholesome way to help little ones grow a love of good food.

For 40 years, Earth's Best has been a trusted partner to parents and caregivers as they strive to make the best decisions for their little ones' wellbeing and growth. The brand's new organic play + learn finger foods continue that commitment, providing a range of fun, tasty and nutritious foods that encourage key grasp and self-feeding skill development as little ones grow, from age 6 months and up.

Developed using established childhood nutrition and grasp development research, the products introduce new textures and flavors, while being perfectly sized and shaped for little hands and mouths at key development stages. The new line of play + learn finger foods features a simple, wholesome ingredients list – with no artificial flavors or artificial preservatives – and they are crafted to dissolve easily.

"At Earth's Best, our mission is to help little ones build healthy habits, and the transition to solid foods is a perfect time and place to start," said Emily Rosen, Senior Director of Marketing at Earth's Best. "We know that our little ones learn through play, so we've created finger foods that make the earliest of mealtime experiences engaging and yummy, while giving parents and caregivers a helpful and convenient option along the feeding journey."

The Earth's Best® Organic Play + Learn Finger Foods include the following:

  • Earth's Best® Organic Crunchy Sticks, which debuted in 2024, are designed to encourage little ones aged 6+ months to practice the palmar grasp, learning to grab and bring food to their mouths. This organic corn-based finger food comes in a variety of flavors, including Strawberry Banana, Garden Veggie and Cheddar Cheese.

  • Earth's Best® Organic Melty Hoops, launching this spring, are just the right size and shape to help little ones aged 8+ months learn to hold small food with their thumb and forefinger, also known as the pincer grip. Made with puffed corn and quinoa, Melty Hoops are crispy, yet melty and come in two yummy varieties, including Spring Veggies and Strawberries + Mangoes.

  • Earth's Best® Organic Munchy Fingers, also launching this spring, are perfect for food explorers aged 10+ months. Munchy Fingers help little ones master holding flat objects – the radial digital grasp — and practice hand-eye coordination on the way to using a spoon. Made with puffed corn and chickpea, Munchy Fingers in Mixed Berry and Mango Carrot flavors are perfect for eating on their own or dipping into other foods.

Earth's Best Organic Play + Learn Finger Foods are available beginning this spring at retailers nationwide, including Amazon, Target, Walmart and more. Earth's Best® Organic Crunchy Sticks are available in a 0.56 oz. multi-serve package; Earth's Best® Organic Melty Hoops are available in a 0.70oz. multi-serve bag and a 1.28oz. 4ct single-serve multipack; and Earth's Best® Organic Munchy Fingers are available in a 1.05oz. box of nine Munchy Fingers.

For more information, visit www.earthsbest.com or follow us on Instagram @earthsbest.

About Earth's Best®
Earth's Best® was founded in 1985 and pioneered organic baby foods within the mainstream market. For 40 years, Earth's Best has been a trusted leader in organic baby food, providing a wide range of nutritious options—from formula and baby food to self-feeding snacks and toddler meals. The brand's mission is to make wholesome, tasty food fun for children while helping families navigate the early years of feeding. Earth's Best strives to help little ones build healthy habits with food, from birth to backpack.

About the Hain Celestial Group
Hain Celestial Group (Nasdaq: HAIN) is a leading health and wellness company whose purpose is to inspire healthier living for people, communities and the planet through better-for-you brands. For more than 30 years, Hain has focused on delivering nutrition and well-being that positively impact today and tomorrow. Headquartered in Hoboken, New Jersey, Hain Celestial's products across snacks, baby/kids, beverages, meal preparation and personal care, are marketed and sold in over 70 countries around the world. Our leading brands include Garden Veggie Snacks™, Terra® chips, Garden of Eatin'® snacks, Hartley's® jelly, Earth's Best® and Ella's Kitchen® baby and kids foods, Celestial Seasonings® teas, Joya® and Natumi® plant-based beverages, Greek Gods® yogurt, Cully & Sully®, Yorkshire Provender®, New Covent Garden® and Imagine® soups, Yves® and Linda McCartney's® (under license) meat-free, and Avalon Organics® personal care, among others. For more information, visit www.hain.com and LinkedIn.

Cision View original content to download multimedia:https://www.prnewswire.com/news-releases/new-grips-on-the-block-earths-best-unveils-line-of-organic-play--learn-finger-foods-to-help-little-ones-learn-to-self-feed-302412643.html

SOURCE The Hain Celestial Group

FAQ

What are the age recommendations for Earth's Best new organic finger foods?

Crunchy Sticks are for 6+ months, Melty Hoops for 8+ months, and Munchy Fingers for 10+ months.

Where can I buy Earth's Best new organic finger foods in 2025?

The products will be available at major retailers including Amazon, Target, Walmart, and other nationwide retailers.

What ingredients are used in Earth's Best new organic finger foods?

The products use simple, wholesome ingredients like corn, quinoa, and chickpea, with no artificial flavors or preservatives.

What flavors are available in Earth's Best new organic finger food line?

Crunchy Sticks come in Strawberry Banana, Garden Veggie, and Cheddar Cheese; Melty Hoops in Spring Veggies and Strawberries + Mangoes; Munchy Fingers in Mixed Berry and Mango Carrot.
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