GWM Announces First Launch Markets and More Safety Features for the New POER Pickup

Rhea-AI Summary

GWM has launched its new POER pickup, set to debut in Australia, South Africa, Saudi Arabia, and Chile. This pickup is equipped with advanced intelligent safety features, including Apple CarPlay, Lane Keep Assist, and Autonomous Emergency Braking. GWM aims to position the POER as a leading option in the mainstream pickup market. The vehicle is manufactured in Chongqing, featuring a smart factory with advanced automation. GWM continues its transformation into a global mobility technology company, enhancing its manufacturing capabilities to produce high-quality, technologically advanced vehicles.

Positive

• Launch of POER pickup in key international markets enhances competitive position.
• The POER pickup features advanced intelligent safety technologies, improving user experience.
• Smart manufacturing capabilities at the Chongqing factory ensure high production efficiency.

Negative

• None.

BEIJING, Oct. 16, 2020 /PRNewswire/ -- GWM (601633.SS/02333.HK), a world-renowned SUV and pickup manufacturer, has revealed that its new POER pickup, with the name recently announced at Auto China 2020, will firstly launch in Australia, South Africa, Saudi Arabia and Chile, enhancing GWM's competitiveness in these markets.

The new POER pickup will boast additional intelligent safety features. Positioned as a new generation intelligent and safety pickup for consumers around the world, POER's main competitive advantage lies in the integration and adoption of more intelligent safety technology. By providing users with more intelligent driving experience, GWM seeks to make the POER a new power in the mainstream pickup market.

In addition to the previously announced Apple CarPlay, Lane Keep Assist (LKA), and Lane Departure Warning (LDW) features, the POER will also be equipped with Cross Traffic Alert (CTA), Autonomous Emergency Braking (AEB), and Intelligent Speed Assistance (ISA). These market-leading advanced driving assistance features represent the latest intelligent driving assistance technology, not only improving convenience but also strengthening overall safety. The specific configurations for each market's model will be announced by each market respectively.

GWM recently announced its transformation from a Chinese automobile company to a global mobility technology company. From technological innovation in R&D to consistently upgrading manufacturing capabilities, GWM is comprehensively enhancing all aspects of production to make high quality, technologically superior products.

GWM's global POER pickup model is manufactured at its Chongqing factory, which was put into production in 2019 as GWM's fifth full-process production base. It is also a smart factory, boasting smart manufacturing, smart logistics and digital operations to achieve an intelligent information system that coordinates R&D, production, supply, sales, human resources, finances, and materials. The factory's welding workshop possesses 98 welding robots with an automation rate of 100%. Meanwhile, the stamping workshop's two large-scale automatic high-speed stamping continuous production lines feature the function of one-key Auto Die Change (ADC). The Set Parts Supply (SPS) and Automated Guided Vehicle (AGV) system in assembly workshop has achieved a 70% automation rate. By applying Advanced Planning and Scheduling (APS), Manufacturing Execution System (MES), and other systems, the factory has also implemented production planning coordination, creative process control, quality management, equipment management, supply chain coordination, information collection and equipment integration, fully realizing intelligent manufacturing.

About GWM

GWM is a world-renowned SUV and pickup manufacturer. The firm was listed on the Hong Kong Stock Exchange in 2003 and the Shanghai Stock Exchange in 2011. With four brands, including HAVAL, WEY, ORA and GWM Pickup, the carmaker produces both conventional and new energy vehicles and focuses on the SUV and pickup truck categories. GWM can independently support its core components, including engines and transmissions. In 2019, GWM sold 1,058,648 new vehicles, an increase of 1.43% year-on-year, exceeding the one million mark for the fourth consecutive year.

For more information, please visit https://www.gwm-global.com/

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SOURCE GWM

FAQ

What markets will GWM's POER pickup launch in?

The POER pickup will initially launch in Australia, South Africa, Saudi Arabia, and Chile.

What advanced features does the POER pickup offer?

The POER pickup includes features like Apple CarPlay, Lane Keep Assist, and Autonomous Emergency Braking.

Where is the POER pickup manufactured?

The POER pickup is manufactured at GWM's smart factory in Chongqing, China.

How is GWM transforming its business model?

GWM is transitioning from a traditional automobile company to a global mobility technology company focused on innovation and manufacturing enhancements.