Jaime Sayre Kawaja Returns to Kentucky to Lead Gray’s Stations in the Lexington/Hazard Market
Gray Media has appointed Jaime Sayre Kawaja as General Manager and Director of Sales for WKYT and WYMT, the CBS affiliates serving the Lexington/Hazard, Kentucky television market, effective April 1. She succeeds Jeff Anderson, who is leaving local television.
Kawaja brings 28 years of experience in sales and marketing, having spent her entire career at Gray Media. Starting as an intern at WKYT, she progressed through various roles including regional, digital, and local sales manager. She served as general sales manager from 2018 to 2022 before becoming General Manager of WFLX in West Palm Beach.
Gray Media (NYSE: GTN) is the nation's largest owner of top-rated local television stations, serving 113 markets reaching approximately 37% of US television households. The company's portfolio includes 78 markets with top-rated stations and 99 markets with first/second highest-rated stations in 2024, along with the largest Telemundo Affiliate group spanning 44 markets.
Gray Media ha nominato Jaime Sayre Kawaja come Direttore Generale e Direttore delle Vendite per WKYT e WYMT, le affiliate CBS che servono il mercato televisivo di Lexington/Hazard, Kentucky, con effetto dal 1 aprile. Sostituisce Jeff Anderson, che lascia la televisione locale.
Kawaja porta con sé 28 anni di esperienza nelle vendite e nel marketing, avendo trascorso l'intera carriera in Gray Media. Iniziando come tirocinante presso WKYT, ha progredito attraverso vari ruoli, tra cui manager delle vendite regionali, digitali e locali. Ha ricoperto il ruolo di manager generale delle vendite dal 2018 al 2022, prima di diventare Direttore Generale di WFLX a West Palm Beach.
Gray Media (NYSE: GTN) è il più grande proprietario di stazioni televisive locali di alta qualità negli Stati Uniti, servendo 113 mercati che raggiungono circa il 37% delle famiglie televisive statunitensi. Il portafoglio dell'azienda include 78 mercati con stazioni di alta qualità e 99 mercati con stazioni classificate come prima/seconda più alta nel 2024, insieme al più grande gruppo di affiliate Telemundo che copre 44 mercati.
Gray Media ha nombrado a Jaime Sayre Kawaja como Gerente General y Directora de Ventas para WKYT y WYMT, las afiliadas de CBS que sirven al mercado televisivo de Lexington/Hazard, Kentucky, a partir del 1 de abril. Ella sucede a Jeff Anderson, quien deja la televisión local.
Kawaja aporta 28 años de experiencia en ventas y marketing, habiendo pasado toda su carrera en Gray Media. Comenzando como pasante en WKYT, avanzó a través de varios roles, incluyendo gerente de ventas regionales, digitales y locales. Se desempeñó como gerente general de ventas desde 2018 hasta 2022 antes de convertirse en Gerente General de WFLX en West Palm Beach.
Gray Media (NYSE: GTN) es el mayor propietario de estaciones de televisión locales de alta calificación en el país, sirviendo a 113 mercados que alcanzan aproximadamente el 37% de los hogares de televisión en EE. UU. El portafolio de la compañía incluye 78 mercados con estaciones de alta calificación y 99 mercados con estaciones clasificadas como las más altas en 2024, junto con el grupo de afiliados de Telemundo más grande que abarca 44 mercados.
Gray Media는 Jaime Sayre Kawaja를 WKYT와 WYMT의 총괄 관리자 및 영업 이사로 임명했습니다. 이 CBS 계열사는 켄터키주 렉싱턴/하자드 지역의 텔레비전 시장에 서비스를 제공하며, 4월 1일부터 효력이 발생합니다. 그녀는 지역 텔레비전을 떠나는 Jeff Anderson을 대신합니다.
Kawaja는 28년의 경력을 갖춘 영업 및 마케팅 전문가로, Gray Media에서 전체 경력을 쌓았습니다. WKYT에서 인턴으로 시작하여 지역, 디지털 및 로컬 영업 관리자를 포함한 다양한 역할을 거쳤습니다. 2018년부터 2022년까지 총괄 영업 관리자로 일한 후, 웨스트 팜 비치의 WFLX 총괄 관리자가 되었습니다.
Gray Media (NYSE: GTN)는 미국에서 가장 큰 상위 등급의 지역 텔레비전 방송국 소유자로, 113개 시장에 서비스를 제공하여 약 37%의 미국 텔레비전 가구에 도달합니다. 이 회사의 포트폴리오에는 2024년 기준으로 상위 등급 방송국이 있는 78개 시장과 첫 번째/두 번째로 높은 등급 방송국이 있는 99개 시장이 포함되어 있으며, 44개 시장에 걸쳐 가장 큰 Telemundo Affiliate 그룹이 있습니다.
Gray Media a nommé Jaime Sayre Kawaja au poste de Directrice Générale et Directrice des Ventes pour WKYT et WYMT, les affiliés CBS qui desservent le marché télévisuel de Lexington/Hazard, Kentucky, à compter du 1er avril. Elle succède à Jeff Anderson, qui quitte la télévision locale.
Kawaja apporte 28 ans d'expérience en vente et marketing, ayant passé toute sa carrière chez Gray Media. Elle a commencé comme stagiaire chez WKYT et a progressé à travers divers rôles, y compris responsable des ventes régionales, numériques et locales. Elle a été responsable des ventes générales de 2018 à 2022 avant de devenir Directrice Générale de WFLX à West Palm Beach.
Gray Media (NYSE: GTN) est le plus grand propriétaire de stations de télévision locales hautement cotées aux États-Unis, desservant 113 marchés atteignant environ 37 % des foyers télévisuels américains. Le portefeuille de l'entreprise comprend 78 marchés avec des stations hautement cotées et 99 marchés avec les stations les mieux classées en 2024, ainsi que le plus grand groupe d'affiliés Telemundo s'étendant sur 44 marchés.
Gray Media hat Jaime Sayre Kawaja zur Geschäftsführerin und Vertriebsleiterin für WKYT und WYMT ernannt, die CBS-Affiliates, die den Fernsehmärkte Lexington/Hazard in Kentucky bedienen, mit Wirkung zum 1. April. Sie tritt die Nachfolge von Jeff Anderson an, der die lokale Fernsehwelt verlässt.
Kawaja bringt 28 Jahre Erfahrung im Vertrieb und Marketing mit, da sie ihre gesamte Karriere bei Gray Media verbracht hat. Sie begann als Praktikantin bei WKYT und durchlief verschiedene Positionen, darunter regionale, digitale und lokale Vertriebsleiterin. Von 2018 bis 2022 war sie als Verkaufsleiterin tätig, bevor sie Geschäftsführerin von WFLX in West Palm Beach wurde.
Gray Media (NYSE: GTN) ist der größte Eigentümer von hoch bewerteten lokalen Fernsehsendern im Land und bedient 113 Märkte, die etwa 37% der US-Fernsehhaushalte erreichen. Das Portfolio des Unternehmens umfasst 78 Märkte mit hoch bewerteten Sendern und 99 Märkte mit den am höchsten bewerteten Sendern im Jahr 2024 sowie die größte Telemundo-Affiliate-Gruppe, die sich über 44 Märkte erstreckt.
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ATLANTA, March 20, 2025 (GLOBE NEWSWIRE) -- Gray Media has named Jaime Sayre Kawaja as General Manager and Director of Sales for WKYT and WYMT, which together serve as the CBS affiliates for the Lexington/Hazard, Kentucky, television market. Effective April 1, she will succeed Jeff Anderson, who recently announced his decision to pursue new opportunities outside of local television.
Jaime Kawaja has spent her entire career at Gray Media and brings 28 years of experience in sales and marketing to her new position. She began her career as an intern at WKYT and soon joined the station full-time as an account executive. Over the years, she held numerous positions at WKYT including regional, digital and local sales manager. She served as the station’s general sales manager between 2018 and 2022, when she relocated to West Palm Beach to serve as the General Manager and Director of Sales of WFLX, Gray’s FOX affiliate for that market.
Jaime holds a Bachelor of Science in Marketing/Management from the University of Kentucky. She is active in several advertising, media and service organizations, including Women Leading Kentucky and the National Association of Women Business Owners. She also helped found the Kentucky chapter of the American Women in Radio and Television.
About Gray Media:
Gray Media, Inc. (NYSE: GTN) is a multimedia company headquartered in Atlanta, Georgia. The company is the nation’s largest owner of top-rated local television stations and digital assets serving 113 television markets that collectively reach approximately 37 percent of US television households. The portfolio includes 78 markets with the top-rated television station and 99 markets with the first and/or second highest rated television station during 2024, as well as the largest Telemundo Affiliate group with 44 markets. The company also owns Gray Digital Media, a full-service digital agency offering national and local clients digital marketing strategies with the most advanced digital products and services. Gray’s additional media properties include video production companies Raycom Sports, Tupelo Media Group, and PowerNation Studios, and studio production facilities Assembly Atlanta and Third Rail Studios. For more information, please visit www.graymedia.com.
Gray Contact:
Sandy Breland, Executive Vice President, Chief Operating Officer, 404-266-8333
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