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InvestigateTV+ Grows Clearances for 2024 – 2025 Season

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Gray Media (NYSE: GTN) announced significant expansion for its news magazine, InvestigateTV+, for the 2024-2025 season. The weekend edition is now cleared in 67% of the U.S., while the weekday edition reaches 46% of the U.S. New markets include major cities like New York, Chicago, and Philadelphia. Both editions launch their new seasons on September 9th.

The program has shown strong growth, with the weekday edition increasing Adults 18+ impressions by 9% from September 2023 to May 2024, and the weekend show growing by 8% in the same period. Gray's COO, Sandy Breland, attributes this success to the power of Gray's top-rated stations. The expansion allows for broader delivery of impactful information to viewers.

Gray Media (NYSE: GTN) ha annunciato una significativa espansione per la sua rivista di notizie, InvestigateTV+, per la stagione 2024-2025. L'edizione del fine settimana è ora disponibile nel 67% degli Stati Uniti, mentre l'edizione feriale raggiunge il 46% degli Stati Uniti. Nuovi mercati includono grandi città come New York, Chicago e Filadelfia. Entrambe le edizioni inizieranno le loro nuove stagioni il 9 settembre.

Il programma ha mostrato una forte crescita, con l'edizione feriale che ha registrato un aumento delle impression sugli adulti 18+ del 9% da settembre 2023 a maggio 2024, e lo spettacolo del fine settimana che è cresciuto dell'8% nello stesso periodo. Il COO di Gray, Sandy Breland, attribuisce questo successo al potere delle stazioni di punta di Gray. L'espansione consente una consegna più ampia di informazioni significative agli spettatori.

Gray Media (NYSE: GTN) anunció una expansión significativa para su revista de noticias, InvestigateTV+, para la temporada 2024-2025. La edición de fin de semana ahora está disponible en el 67% de los EE. UU., mientras que la edición de días de semana alcanza el 46% de los EE. UU. Nuevos mercados incluyen grandes ciudades como Nueva York, Chicago y Filadelfia. Ambas ediciones comenzarán sus nuevas temporadas el 9 de septiembre.

El programa ha mostrado un fuerte crecimiento, con la edición de días de semana aumentando las impresiones de adultos mayores de 18 años en un 9% de septiembre de 2023 a mayo de 2024, y el programa de fin de semana creciendo un 8% en el mismo período. Sandy Breland, COO de Gray, atribuye este éxito al poder de las estaciones mejor calificadas de Gray. La expansión permite una entrega más amplia de información impactante a los espectadores.

Gray Media (NYSE: GTN)는 2024-2025 시즌을 위해 뉴스 잡지 InvestigateTV+의 중요한 확장을 발표했습니다. 주말판은 현재 미국의 67%에서 방송되고 있으며, 평일판은 미국의 46%에서 방송됩니다. 뉴욕, 시카고, 필라델피아와 같은 주요 도시가 새로운 시장에 포함됩니다. 두 에디션은 9월 9일에 새로운 시즌을 시작합니다.

이 프로그램은 강한 성장을 보여주었으며, 평일판은 2023년 9월부터 2024년 5월까지 18세 이상 성인의 인식이 9% 증가했으며, 주말 프로그램은 같은 기간 동안 8% 성장했습니다. Gray의 COO인 Sandy Breland는 이러한 성공을 Gray의 최고의 평가를 받은 방송국의 힘에 기인한다고 말합니다. 이 확장은 시청자에게 영향력 있는 정보를 더 넓게 전달할 수 있는 기회를 제공합니다.

Gray Media (NYSE: GTN) a annoncé une expansion significative pour son magazine d'actualités, InvestigateTV+, pour la saison 2024-2025. L'édition du week-end est désormais disponible dans 67% des États-Unis, tandis que l'édition en semaine atteint 46% des États-Unis. De nouveaux marchés incluent des grandes villes comme New York, Chicago et Philadelphie. Les deux éditions commenceront leurs nouvelles saisons le 9 septembre.

Le programme a montré une forte croissance, l'édition en semaine ayant augmenté les impressions chez les adultes de 18 ans et plus de 9% de septembre 2023 à mai 2024, et l'émission du week-end ayant progressé de 8% sur la même période. Sandy Breland, COO de Gray, attribue ce succès à la puissance des stations les mieux notées de Gray. L'expansion permet une diffusion plus large d'informations pertinentes aux téléspectateurs.

Gray Media (NYSE: GTN) hat eine bedeutende Expansion seiner Nachrichtenmagazin InvestigateTV+ für die Saison 2024-2025 angekündigt. Die Wochenendausgabe ist jetzt in 67% der USA verfügbar, während die Wochentagsausgabe 46% der USA erreicht. Neue Märkte umfassen große Städte wie New York, Chicago und Philadelphia. Beide Ausgaben starten ihre neuen Saisons am 9. September.

Das Programm hat ein starkes Wachstum gezeigt, wobei die Wochentagsausgabe die Impressionen bei Erwachsenen ab 18 Jahren um 9% von September 2023 bis Mai 2024 erhöht hat, und die Wochenendausgabe im gleichen Zeitraum um 8% gewachsen ist. Der COO von Gray, Sandy Breland, führt diesen Erfolg auf die Stärke der am besten bewerteten Stationen von Gray zurück. Die Expansion ermöglicht eine breitere Verbreitung von wirkungsvollen Informationen an die Zuschauer.

Positive
  • InvestigateTV+ weekend edition cleared in 67% of U.S. markets for 2024-2025 season
  • Weekday edition of InvestigateTV+ expanding to 46% of U.S. markets
  • Weekday edition grew 9% in Adults 18+ impressions from September 2023 to May 2024
  • Weekend show grew 8% in Adults 18+ impressions over the same period
  • Expansion into major non-Gray markets including New York City, Chicago, and Philadelphia
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  • None.

ATLANTA , Sept. 04, 2024 (GLOBE NEWSWIRE) -- Gray Media (NYSE: GTN) today announced that InvestigateTV+, its award-winning 30-minute news magazine, is now cleared on weekends in 67% of the U.S for the 2024 – 2025 season.   The weekday edition of the program is also expanding its reach to 46% of the U.S. this fall. InvestigateTV+ and InvestigateTV+ Weekend will launch their new seasons the week of September 9th.

InvestigateTV+ Weekend, formerly known as InvestigateTV, is entering its fourth season. It launched in all 113 Gray markets in 2021 and started expanding into non-Gray markets for the 2023 – 2024 season.   New markets adding the program this fall include New York City, Chicago, Philadelphia, Dallas-Ft. Worth, San Francisco, Tampa-St. Petersburg. Seattle-Tacoma, Detroit, Miami, Sacramento, and Raleigh-Durham.

InvestigateTV+ started a weekday edition in September 2023 in all 113 Gray markets.   In its second season, InvestigateTV+ will air weekdays in 13 additional non-Gray markets, including Chicago, Boston, Detroit, and Indianapolis.

“The InvestigateTV+ program has grown consistently thanks to the power of Gray’s top-rated stations,” Gray’s Chief Operating Officer Sandy Breland said.   “With this growing footprint, we can deliver impactful information to even more viewers.”

The weekday edition of InvestigateTV+ grew 9% in Adults 18+ impressions from September 2023 to May 2024, according to Nielsen.  Over the same months, the weekend show, in its third season, grew Adults 18+ impressions by 8%, per Nielsen.

“Our ratings momentum proves the audience is hungry for this type of content and the team is excited to extend our reach and help more people through investigative stories and solutions,” said Lee Zurik, Gray’s Senior Vice President, News Strategy and Innovation.

About Gray Media:

Gray Media, or Gray, is a multimedia company headquartered in Atlanta, Georgia, formally known as Gray Television, Inc.  The company is the nation’s largest owner of top-rated local television stations and digital assets serving 113 television markets that collectively reach approximately 36 percent of US television households. The portfolio includes 77 markets with the top-rated television station and 100 markets with the first and/or second highest rated television station, as well as the largest Telemundo Affiliate group with 43 markets totaling nearly 1.5 million Hispanic TV Households.  The company also owns Gray Digital Media, a full-service digital agency offering national and local clients digital marketing strategies with the most advanced digital products and services.  Gray’s additional media properties include video production companies Raycom Sports, Tupelo Media Group, and PowerNation Studios, and studio production facilities Assembly Atlanta and Third Rail Studios. Gray owns a majority interest in Swirl Films. For more information, please visit www.graymedia.com.

Gray Contact:

Sandy Breland, Executive Vice President, Chief Operating Officer, 404-266-8333


FAQ

What is the current market reach of InvestigateTV+ for the 2024-2025 season?

For the 2024-2025 season, InvestigateTV+ weekend edition is cleared in 67% of U.S. markets, while the weekday edition reaches 46% of U.S. markets.

When will the new seasons of InvestigateTV+ and InvestigateTV+ Weekend launch?

Both InvestigateTV+ and InvestigateTV+ Weekend will launch their new seasons the week of September 9th, 2024.

How has the viewership of InvestigateTV+ changed from September 2023 to May 2024?

The weekday edition of InvestigateTV+ grew 9% in Adults 18+ impressions, while the weekend show grew 8% in Adults 18+ impressions during this period, according to Nielsen.

Which new major markets will InvestigateTV+ be expanding into for the 2024-2025 season?

New markets adding InvestigateTV+ include New York City, Chicago, Philadelphia, Dallas-Ft. Worth, San Francisco, Tampa-St. Petersburg, Seattle-Tacoma, Detroit, Miami, Sacramento, and Raleigh-Durham.

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