Gray Names Rob Boenau as General Manager of KOLD in Tucson

Rhea-AI Summary

Gray Television has appointed Rob Boenau as the new General Manager of KOLD (CBS) in Tucson, Arizona. Boenau brings over 20 years of marketing experience from his previous role as Marketing Director for Gray’s WOIO and WUAB in Cleveland, where he led successful brand launches and digital initiatives, including the introduction of Telemundo Cleveland. Gray Television, based in Atlanta, is the largest owner of local television stations in the U.S., operating in 113 markets and reaching about 36% of U.S. households.

Positive

• Appointment of Rob Boenau as General Manager, expected to enhance KOLD's local operations.
• Boenau's prior success in launching new brands and digital initiatives may boost KOLD's performance.

Negative

• None.

ATLANTA, March 01, 2022 (GLOBE NEWSWIRE) -- Gray Television, Inc. (“Gray”) (NYSE: GTN) announced today that it has named Rob Boenau as the General Manager of KOLD (CBS) in Tucson, Arizona (DMA 69).

For the past 20 years, Rob has been the Marketing Director for Gray’s WOIO (CBS) and WUAB (CW) in Cleveland, Ohio.  Under his marketing leadership, the stations launched several new brands, multiple entertainment shows, and digital initiatives. Last month, the local operation launched their third local television station, Telemundo Cleveland, which brought the first Spanish-language local news to the market. 

Prior to Cleveland, Rob served as Marketing Director for television stations in other markets, including Gray’s KWCH in Wichita, Kansas. His creative teams have been awarded with multiple Emmy, Telly, Addy, State Broadcasters Association and network awards.

About Gray:

Gray Television, Inc. is a multimedia company headquartered in Atlanta, Georgia. We are the nation’s largest owner of top-rated local television stations and digital assets in the United States that serve 113 television markets reaching approximately 36 percent of US television households. This portfolio includes 80 markets with the top-rated television station and 100 markets with the first and/or second highest rated television station. We also own video program companies Raycom Sports, Tupelo Honey, and PowerNation Studios, as well as Third Rail Studios.

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• Rob Boenau

FAQ

Who is the new General Manager of KOLD in Tucson?

Rob Boenau has been appointed as the new General Manager of KOLD (CBS) in Tucson.

What experience does Rob Boenau have in television management?

Rob Boenau has over 20 years of experience, including serving as Marketing Director for Gray's WOIO and WUAB in Cleveland.

What company is responsible for the appointment of Rob Boenau?

Gray Television, Inc. announced the appointment of Rob Boenau.

What is the stock symbol for Gray Television?

The stock symbol for Gray Television is GTN and GTN-A.

What markets does Gray Television serve?

Gray Television serves 113 television markets, reaching approximately 36% of U.S. households.