Gray Media Announces Coverage Plans for 2024 Republican National Convention
Gray Media (NYSE: GTN) announced its comprehensive coverage plans for the 2024 Republican National Convention, which will take place from July 13 to July 19 in Milwaukee.
The coverage will be conducted by Gray's Washington DC Bureau and news teams from multiple affiliates, providing a distinctly local perspective on the event. The coverage will be available on Gray's local affiliates, Local News Live network, and various digital platforms.
Gray's COO, Sandy Breland, emphasized the commitment to keeping viewers connected to local delegates and candidates. News teams from various Gray-owned stations across Wisconsin and other states will be deployed to the convention. Gray will also cover the Democratic National Convention in Chicago next month.
- Gray Media's extensive coverage plan for the 2024 Republican National Convention could increase viewership and engagement.
- Utilizing both national and local affiliates enhances the depth and reach of coverage, potentially boosting advertising revenue.
- The company may incur increased operational costs due to comprehensive coverage plans and deployment of multiple teams.
ATLANTA, July 10, 2024 (GLOBE NEWSWIRE) -- Gray Media (NYSE: GTN) today announced comprehensive coverage plans for the 2024 Republican National Convention.
Starting Saturday, July 13 through the final moments of the convention on Thursday, July 19, Gray’s Washington DC Bureau and news teams from multiple Gray affiliates will report from Milwaukee on the local impact of the presidential and vice presidential nomination process and the Republican party platform. Coverage will be available on Gray’s local affiliates and Local News Live, Gray’s national news network that provides live streaming coverage on more than 500 Gray station websites, connected TV apps, and mobile apps.
“Our DC Bureau and Local News Live offer a distinctly local take on the nation’s biggest events,” Gray’s Chief Operating Officer Sandy Breland said. “We are committed to keeping the viewers in each of our 113 markets connected to their local delegates, candidates, and representatives throughout the 2024 election cycle.”
All Gray-owned Wisconsin news operations will send reporting teams to the convention, including WMTV in Madison, WBAY in Green Bay, WEAU in Eau Claire, WSAW in Wausau, and KBJR in Superior (Duluth). In addition, news crews from Gray affiliates WANF in Atlanta, Georgia, AZ Family in Phoenix, Arizona, WNDU in South Bend, Indiana, KFYR in Bismarck, North Dakota, and KVLY in Fargo, North Dakota will be on site to provide daily coverage.
“By combining the strength of our national team and local affiliates, Gray is uniquely positioned to provide a hyperlocal perspective on the convention for viewers across our footprint,” explained Lisa Allen, General Manager of Gray’s Washington Operations.
Gray also plans to deploy team coverage to the Democratic National Convention in Chicago next month.
About Gray Media:
Gray Media, or Gray, is a multimedia company headquartered in Atlanta, Georgia, formally known as Gray Television, Inc. The company is the nation’s largest owner of top-rated local television stations and digital assets serving 113 television markets that collectively reach approximately 36 percent of US television households. The portfolio includes 77 markets with the top-rated television station and 100 markets with the first and/or second highest rated television station, as well as the largest Telemundo Affiliate group with 43 markets totaling nearly 1.5 million Hispanic TV Households. The company also owns Gray Digital Media, a full-service digital agency offering national and local clients digital marketing strategies with the most advanced digital products and services. Gray’s additional media properties include video production companies Raycom Sports, Tupelo Media Group, and PowerNation Studios, and studio production facilities Assembly Atlanta and Third Rail Studios. Gray owns a majority interest in Swirl Films. For more information, please visit www.graymedia.com.
Gray Contact:
Sandy Breland, Executive Vice President, Chief Operating Officer, 404-266-8333
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