Grove, Inc.’s Amazon Aggregation Division, Upexi, Announces Its Largest Acquisition to Date with the Purchase of Cygnet Online
Grove, Inc. (NASDAQ:GRVI) announced the acquisition of a controlling interest in Cygnet Online LLC, a key player in the Amazon eCommerce space. This strategic move, valued at $26.54 million in the past year, aims to enhance Grove's product offerings through its distribution channels. Cygnet, known for its over 1,200 active SKUs in OTC products, will serve as an anchor for Grove's Amazon strategy. The acquisition was executed with a mix of stock, cash, and debt, resulting in minimal shareholder dilution. Grove anticipates significant growth from this synergy in the expanding eCommerce arena.
- Cygnet generates over $26.54 million in sales annually, providing a solid revenue base.
- Acquisition enhances product offerings through Grove's distribution channels.
- Minimal dilution to shareholders due to the structure of the acquisition.
- Cygnet’s established presence on Amazon supports Grove’s growth strategy.
- None.
HENDERSON, NV, April 20, 2022 (GLOBE NEWSWIRE) -- via NewMediaWire – Grove, Inc. (NASDAQ:GRVI), a global innovator in health, and wellness, announced that Upexi, its wholly-owned Amazon brand aggregator, has acquired a controlling interest in Cygnet Online LLC, a leading Amazon and eCommerce seller, with 1200 active SKUs of branded OTC products. The acquisition will expand Cygnet’s product offerings through Grove distributors and partnerships. Cygnet will be the anchor company for Grove’s Amazon strategy for the future in conjunction with its current Amazon stores and its previously announced pet care company.
Cygnet Online has been selling on Amazon for many years, with a focus on the OTC, supplements, and beauty markets. With sales over
The acquisition was completed with a combination of stock, cash, and debt, resulting in minimal dilution to our shareholders.
Grove CEO Allan Marshall commented, “The deal catapults our Upexi Amazon Aggregation strategy forward as Upexi continues to work towards becoming a major revenue and producer in the coming years. Cygnet’s growth combined with products from Grove’s current pipeline will expand opportunities and growth for the combined companies. Cygnet’s team and its 11-year experience on Amazon will help facilitate the growth of our in-house, eCommerce brands, and all future acquisitions.”
About Grove, Inc.
Grove, Inc. is a global innovator in hemp, health and wellness. The company has an array of in-house brands, and operates in multiple verticals including SaaS programmatic ad technology, and a wholly owned division dedicated to acquiring high growth e-commerce brands. The company sells to numerous consumer markets including the botanical, beauty, pet care, and functional foods sectors. It seeks to take advantage of an emerging worldwide trend in consumer products selling through Amazon and eCommerce.
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