Helbiz Partners with Italian Art and Design School, Nuova Accademia di Belle Arti, to Transform Electric Scooters Into Works of Art
Helbiz, a leader in micro-mobility, announced the display of 750 e-scooters with interchangeable batteries at Milan Design Week from April 12-18. Collaborating with Nuova Accademia di Belle Arti (NABA), a contest was held for students to create unique designs reflecting the themes of Milan's design districts. The winning design emphasized immersion, interaction, and technology. This initiative showcases Helbiz's commitment to art and design, following its partnership with street artist Vick Garcia for a micro-mobility art project.
- Display of 750 e-scooters at a prestigious event enhances brand visibility.
- Collaboration with NABA supports creative innovation and community engagement.
- Winning design emphasizes the innovative aspects of Helbiz's e-scooters.
- None.
Helbiz, a leader in micro-mobility and the business combination target of GreenVision Acquisition Corp. (Nasdaq: GRNV), today announced that 750 e-scooters, equipped with interchangeable batteries, will be on display at Milan Design Week from April 12-18. To celebrate the occasion, Helbiz partnered with Italian art and design school, Nuova Accademia di Belle Arti (NABA), to hold a contest among students to create an original design around the theme of “style at the service of public mobility” led by professors Alberto Bettinetti e Federica Clerici.
Helbiz Partners with Italian Art and Design School, Nuova Accademia di Belle Arti, to Transform Electric Scooters Into Works of Art (Photo: Business Wire)
The contest called for the creation of three distinctive designs that represent the three main districts that frame Design Week, including Brera, Ventura Lambrate and Tortona. To participate, students were asked to transform Helbiz e-scooters into real design objects in motion, highlighting the spirit and style of each district.
"Electric scooters are already an iconic symbol of our times and will be increasingly so given their contribution to making cities increasingly sustainable and livable," said Matteo Fioribello, Head of Marketing at Helbiz. "For this reason, we are always looking for projects that raise the aesthetic, and functional standards of this extraordinary vehicle. The projects developed by NABA represent in this sense the perfect synthesis between "beauty" and "territory" in a city, Milan, which is universally recognized as the world capital of design.”
The winning design, created by students Niccolò Etiopia, Andrea Gatto, Anna Novello and Camilla Rui, was inspired by three elements including immersion, interaction and technology—Helbiz being the common link between those three concepts. The design is a metaphorical representation of the scientific advancement of with the focal point being the three main Design Week design districts.
"This was a project that challenged the creative sensitivities of our students, helping them move from potential consumers to designers of the future. The enhancement of the city of Milan, in the areas that have made the culture of Italian design international, has a balance between geometries and bright colors that are well suited for an innovative and sustainable way of urban mobility," said Patrizia Moschella, NABA Communication and Graphic Design Area Leader.
This partnership with NABA supports Helbiz's continued commitment to further promote the world of art and design globally. It follows the recent collaboration with Miami-based artist, Vick Garcia, who partnered with Helbiz to create the first street art project around smart micro-mobility.
For more information
Helbiz: http://www.helbiz.com
About Helbiz
Helbiz is a global leader in micro-mobility services. Launched in 2016 and headquartered in New York City, the company operates e-scooters, e-bicycles and e-mopeds in over 30 cities around the world including Washington, D.C., Alexandria, Arlington, Atlanta, Jacksonville, Miami, Milan, Richmond and Rome. Helbiz utilizes a customized, proprietary fleet management platform, artificial intelligence and environmental mapping to optimize operations and business sustainability. Helbiz announced on February 8, 2021 it has entered into a merger agreement with GreenVision Acquisition Corp. (Nasdaq: GRNV) ("GreenVision") a SPAC, which, upon closing, will result in Helbiz becoming the first micro-mobility company listed on Nasdaq.
About GreenVision Acquisition Corp.
GreenVision Acquisition Corp. is a newly organized special purpose acquisition company formed under the laws of the State of Delaware for the purpose of effecting a merger, capital stock exchange, asset acquisition, stock purchase, reorganization or similar business combination with one or more businesses.
NABA, Nuova Accademia di Belle Arti
NABA, Nuova Accademia di Belle Arti is an academy for training in art and design: it is the largest private academy in Italy and the first to have received official recognition from the Ministry of University and Research (MUR) in 1981. With its two campuses in Milan and Rome, it offers first and second level courses in the fields of design, fashion design, graphics and communication, multimedia arts, new technologies, scenography and visual arts, for which it issues academic diplomas equivalent to university degrees. Founded as a private initiative in Milan in 1980 by Ausonio Zappa, Guido Ballo and Gianni Colombo, its aim has always been to challenge the rigidity of the academic tradition and to introduce visions and languages closer to contemporary artistic practices and to the system of art and creative professions. NABA has been selected by QS World University Rankings® by Subject as the best Italian Academy of Fine Arts and among the first 100 institutions in the world in the field of Art & Design, it has been included by Domus Magazine among the 100 best schools of Design and Architecture in Europe, and by Frame among the 30 best postgraduate schools of Design and Fashion in the world.
Galileo Global Education
NABA, Nuova Accademia di Belle Arti is part of Galileo Global Education, one of the main international players in private higher education, with an offer that ranges from applied arts, fashion, design, digital/web, to economics and medicine. Through its network of 45 schools, the group is present with over 85 campuses in 13 countries around the world and has over 120,000 students enrolled. It is the largest reality in higher education in Europe, both in terms of geographical spread and variety of courses offered.
Forward-Looking Statements
Certain statements made in this press release are “forward-looking statements” within the meaning of the “safe harbor” provisions of the Private Securities Litigation Reform Act of 1995. Forward-looking statements may be identified by the use of words such as “anticipate”, “believe”, “expect”, “estimate”, “plan”, “outlook”, and “project” and other similar expressions that predict or indicate future events or trends or that are not statements of historical matters. These forward-looking statements reflect the current analysis of existing information and are subject to various risks and uncertainties. As a result, caution must be exercised in relying on forward-looking statements. Due to known and unknown risks, actual results may differ materially from the Company’s or GreenVision’s expectations or projections. The following factors, among others, could cause actual results to differ materially from those described in these forward-looking statements: (i) the occurrence of any event, change or other circumstances that could give rise to the termination of the Merger Agreement; (ii) the ability of the Company to meet Nasdaq listing standards following the transaction and in connection with the consummation thereof; (iii) the inability to complete the transactions contemplated by the Merger Agreement due to the failure to obtain approval of the stockholders of the Company or the stockholders of GreenVision or other reasons; (iv) the failure to meet the minimum cash requirements of the Merger Agreement due to GreenVision stockholder redemptions and the failure to obtain replacement financing; (v) the failure to meet projected development and production targets; (vi) costs related to the proposed transaction; (vii) changes in applicable laws or regulations; (viii) the ability of the combined company to meet its financial and strategic goals, due to, among other things, competition, the ability of the combined company to pursue a growth strategy and manage growth profitability; (ix) the possibility that the combined company may be adversely affected by other economic, business, and/or competitive factors; (x) the effect of the COVID-19 pandemic on the Company and GreenVision and their ability to consummate the transaction; and (xi) other risks and uncertainties described herein, as well as those risks and uncertainties discussed from time to time in other reports and other public filings with the Securities and Exchange Commission (the “SEC”) by the Company. Additional information concerning these and other factors that may impact the Company’s expectations and projections can be found in GreenVision’s periodic filings with the SEC, including its Annual Report on Form 10-K for the fiscal year ended December 31, 2020. GreenVision's SEC filings are available publicly on the SEC's website at www.sec.gov. Any forward-looking statement made by us in this press release is based only on information currently available to GreenVision and Helbiz and speaks only as of the date on which it is made. GreenVision and Helbiz undertake no obligation to publicly update any forward-looking statement, whether written or oral, that may be made from time to time, whether as a result of new information, future developments or otherwise, except as required by law.
Additional Information about the Transaction and Where to Find It
In connection with the proposed business combination, GreenVision will file a proxy statement with the SEC. Additionally, GreenVision will file other relevant materials with the SEC in connection with the business combination. Copies may be obtained free of charge at the SEC’s web site at www.sec.gov. Security holders of GreenVision are urged to read the proxy statement/prospectus and the other relevant materials when they become available before making any voting decision with respect to the proposed business combination because they will contain important information about the business combination and the parties to the business combination. The information contained on, or that may be accessed through, the websites referenced in this press release is not incorporated by reference into, and is not a part of, this press release. GreenVision’s stockholders may also obtain a copy of the preliminary or definitive proxy statement, once available as well as other documents filed with the SEC by GreenVision, without charge, at the SEC’s website located at www.sec.gov or by directing a request to: GreenVision Acquisition Corp., One Penn Plaza, 36th Floor, New York, New York 10019.
Participants in Solicitation
GreenVision and its directors and officers may be deemed participants in the solicitation of proxies of GreenVision’s shareholders in connection with the proposed business combination. Helbiz and its officers and directors may also be deemed participants in such solicitation. Security holders may obtain more detailed information regarding the names, affiliations and interests of certain of GreenVision’s executive officers and directors in the solicitation by reading GreenVision’s Annual Report on Form 10-K for the fiscal year ended December 31, 2020, and the proxy statement/prospectus and other relevant materials filed with the SEC in connection with the business combination when they become available. Information concerning the interests of GreenVision’s participants in the solicitation, which may, in some cases, be different than those of their stockholders generally, will be set forth in the proxy statement/prospectus relating to the business combination when it becomes available.
Non-Solicitation
This press release does not constitute a solicitation of a proxy, consent or authorization with respect to any securities or in respect of the proposed transaction. This press release also does not constitute an offer to sell or the solicitation of an offer to buy any securities, nor will there be any sale of securities in any states or jurisdictions in which such offer, solicitation or sale would be unlawful prior to registration or qualification under the securities laws of any such jurisdiction. No offering of securities will be made except by means of a prospectus meeting the requirements of Section 10 of the Securities Act of 1933, as amended, or an exemption therefrom.
View source version on businesswire.com: https://www.businesswire.com/news/home/20210408005492/en/
FAQ
What is GreenVision Acquisition Corp's stock symbol?
When is Milan Design Week taking place?
What is the significance of the collaboration between Helbiz and NABA?
What are the main themes of the design contest held by Helbiz and NABA?
