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1847 Goedeker Inc. Appoints Jody Rusnak as Chief Merchandising and Brand Innovation Officer
Rhea-AI Impact
(Low)
Rhea-AI Sentiment
(Neutral)
Tags
management
Rhea-AI Summary
1847 Goedeker Inc. has appointed Jody Rusnak as Chief Merchandising and Brand Innovation Officer, effective November 29, 2021. Rusnak brings over three decades of experience, previously serving at Nebraska Furniture Mart, where he managed the P&L for Appliances and Electronics. His role will focus on enhancing customer acquisition and marketing strategies to drive growth. CEO Albert Fouerti expressed confidence in Rusnak’s ability to advance the company's ecommerce strategy and establish long-term customer loyalty.
Positive
Appointment of Jody Rusnak expected to strengthen marketing and merchandising efforts.
Rusnak's extensive experience from Nebraska Furniture Mart may enhance customer acquisition.
Negative
Concerns about continuity in leadership during the transition period.
Mr. Rusnak, who Joins From Berkshire Hathaway's Nebraska Furniture Mart, Brings Extensive Brand, Merchandising and Product Experience to Goedeker’s Leadership Team
New Senior Hire Reflects Company’s Commitment to Adding Top Talent to Accelerate Growth
ST. CHARLES, Mo.--(BUSINESS WIRE)--
1847 Goedeker Inc. (NYSE American: GOED) ("Goedeker" or the "Company"), one of the largest specialty ecommerce players in the U.S. household appliances market, today announced that it has appointed Jody Rusnak as Chief Merchandising and Brand Innovation Officer. Mr. Rusnak will oversee the Company’s efforts related to customer acquisition, marketing, merchandising strategy and related areas. His start date is November 29, 2021.
Mr. Rusnak was most recently a senior leader and the director of Appliances and Electronics at Nebraska Furniture Mart, Inc., which is one of the largest home furnishing stores in North America and a Berkshire Hathaway Inc. subsidiary. He was responsible for the P&Ls of both product categories. The company sells furniture, flooring, appliances and electronics through its stores and ecommerce properties.
Albert Fouerti, Chief Executive Officer and Director, commented:
“As we continue implementing our ecommerce-focused strategy, establishing precise marketing and merchandising strategies will be critical. Fortunately, Jody has the deep product expertise and merchandising background we need to take our customer acquisition and marketing efforts to the next level. He is bringing a winning pedigree from his long and successful career at Nebraska Furniture Mart, where he oversaw the P&Ls for appliances and electronics. I look forward to working with him to advance our re-brand during the first half of 2022 and set a long-term foundation for driving lifetime customer loyalty.”
Jody Rusnak Biography
Mr. Rusnak is an accomplished senior executive with more than three decades of B2C and B2B experience, as well as significant experience growing product assortment and driving growth across categories. Throughout his career, Mr. Rusnak has held several leadership roles within best-in-class retailer Nebraska Furniture Mart, Inc., where he was responsible for the P&L of the Appliances & Electronics categories. His leadership abilities include driving innovative approaches to merchandise, customer engagement and category expansion. In addition, Mr. Rusnak excels in vendor management, builder channel development and optimization, building and developing teams, and mentorship. He holds two bachelor’s degrees in Computer Science and Business Management.
About Goedeker
Goedeker is an industry leading ecommerce destination for appliances, furniture and home goods. Through its June 2021 acquisition of Appliances Connection, Goedeker created one of the largest pure-play online retailers of household appliances in the United States. With warehouse fulfillment centers in the Northeast and Midwest, as well as showrooms in Brooklyn, New York, St. Louis, Missouri and Largo, Florida, Goedeker offers one-stop shopping for national and global brands. We carry many household name-brands, including Bosch, Cafe, Frigidaire Pro, Whirlpool, LG, and Samsung, and also carry many major luxury appliance brands such as Miele, Thermador, La Cornue, Dacor, Ilve, Jenn-Air and Viking among others. We also sell furniture, fitness equipment, plumbing fixtures, televisions, outdoor appliances, and patio furniture, as well as commercial appliances for builder and business clients. Learn more at www.Goedekers.com.
Who is Jody Rusnak and what is his role at Goedeker?
Jody Rusnak has been appointed as Chief Merchandising and Brand Innovation Officer at Goedeker, where he will oversee customer acquisition and marketing strategies.
When did Jody Rusnak start his role at Goedeker?
Jody Rusnak's appointment as Chief Merchandising and Brand Innovation Officer became effective on November 29, 2021.
What experience does Jody Rusnak bring to Goedeker?
Jody Rusnak has over three decades of experience in B2C and B2B, most recently serving as a senior leader at Nebraska Furniture Mart, managing P&L for appliances and electronics.
What impact is Jody Rusnak expected to have on Goedeker?
His expertise in merchandising and customer engagement is expected to enhance Goedeker’s ecommerce strategy and drive customer loyalty.
What is the significance of the management change at Goedeker?
The appointment of Jody Rusnak reflects Goedeker's commitment to adding top talent to accelerate growth and improve marketing strategies.