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Giftify’s CardCash Partners with Susan G. Komen to Transform Unused Gift Cards into Donations for Breast Cancer Research

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Giftify (NASDAQ: GIFT) has announced a strategic partnership between its platform CardCash.com and Susan G. Komen, the leading breast cancer organization. The collaboration introduces the Komen Exchange Platform (komen.cardcash.com), enabling supporters to convert unused gift cards from major retailers into charitable donations for breast cancer research and support services.

The platform offers a straightforward process where users can input their gift card information, receive an instant donation value calculation, and convert cards into contributions. These donations support various initiatives including research, patient advocacy, direct support services, community health outreach, and educational resources. The partnership aims to address the challenge of over 281,000 new cases of invasive breast cancer expected in the U.S. this year.

Giftify (NASDAQ: GIFT) ha annunciato una partnership strategica tra la sua piattaforma CardCash.com e Susan G. Komen, l'organizzazione leader nella lotta contro il cancro al seno. Questa collaborazione introduce la Komen Exchange Platform (komen.cardcash.com), che consente ai sostenitori di convertire le carte regalo non utilizzate di grandi rivenditori in donazioni caritatevoli per la ricerca sul cancro al seno e i servizi di supporto.

La piattaforma offre un processo semplice in cui gli utenti possono inserire le informazioni della loro carta regalo, ricevere una valutazione immediata del valore della donazione e convertire le carte in contributi. Queste donazioni supportano varie iniziative, tra cui la ricerca, la difesa dei diritti dei pazienti, i servizi di supporto diretto, le campagne di sensibilizzazione sanitaria nella comunità e le risorse educative. L'obiettivo della partnership è affrontare la sfida dei oltre 281.000 nuovi casi di cancro al seno invasivo che si prevede in America quest'anno.

Giftify (NASDAQ: GIFT) ha anunciado una asociación estratégica entre su plataforma CardCash.com y Susan G. Komen, la principal organización de cáncer de mama. La colaboración introduce la Komen Exchange Platform (komen.cardcash.com), que permite a los simpatizantes convertir tarjetas de regalo no utilizadas de grandes minoristas en donaciones caritativas para la investigación y los servicios de apoyo del cáncer de mama.

La plataforma ofrece un proceso sencillo donde los usuarios pueden ingresar la información de su tarjeta de regalo, recibir un cálculo instantáneo del valor de la donación y convertir las tarjetas en contribuciones. Estas donaciones apoyan diversas iniciativas, incluida la investigación, la defensa de los pacientes, los servicios de apoyo directo, la divulgación de salud comunitaria y los recursos educativos. La asociación busca abordar el desafío de los más de 281,000 nuevos casos de cáncer de mama invasivo que se esperan en EE. UU. este año.

Giftify (NASDAQ: GIFT)는 CardCash.com 플랫폼과 유방암 분야의 선도적 조직인 Susan G. Komen 간의 전략적 파트너십을 발표했습니다. 이번 협업은 Komen Exchange Platform (komen.cardcash.com)을 도입하여 후원자들이 주요 소매업체에서 사용하지 않은 기프트 카드를 유방암 연구 및 지원 서비스에 대한 자선 기부로 전환할 수 있게 합니다.

해당 플랫폼은 사용자가 기프트 카드 정보를 입력하고 즉시 기부 가치를 계산한 후, 카드를 기여금으로 전환할 수 있는 간단한 과정입니다. 이러한 기부는 연구, 환자 옹호, 직접 지원 서비스, 지역 사회 건강 홍보 및 교육 자원 등 다양한 이니셔티브를 지원합니다. 이 파트너십은 올해 미국에서 예상되는 281,000건 이상의 침습성 유방암 신규 사례 문제를 해결하는 데 목적을 두고 있습니다.

Giftify (NASDAQ: GIFT) a annoncé un partenariat stratégique entre sa plateforme CardCash.com et Susan G. Komen, l'organisation leader dans la lutte contre le cancer du sein. Cette collaboration introduit la Komen Exchange Platform (komen.cardcash.com), permettant aux partisans de convertir des cartes-cadeaux inutilisées de grands détaillants en dons caritatifs pour la recherche sur le cancer du sein et les services de soutien.

La plateforme offre un processus simple où les utilisateurs peuvent saisir les informations de leur carte-cadeau, recevoir une évaluation immédiate de la valeur du don et convertir les cartes en contributions. Ces dons soutiennent diverses initiatives, y compris la recherche, la défense des droits des patients, les services de soutien directs, la sensibilisation à la santé communautaire et les ressources éducatives. Le partenariat vise à relever le défi des plus de 281 000 nouveaux cas de cancer du sein invasif attendus aux États-Unis cette année.

Giftify (NASDAQ: GIFT) hat eine strategische Partnerschaft zwischen seiner Plattform CardCash.com und Susan G. Komen, der führenden Organisation im Bereich Brustkrebs, bekannt gegeben. Die Zusammenarbeit führt die Komen Exchange Platform (komen.cardcash.com) ein, die es Unterstützern ermöglicht, ungenutzte Geschenkkarten großer Einzelhändler in wohltätige Spenden für die Brustkrebsforschung und Unterstützungsdienste umzuwandeln.

Die Plattform bietet einen unkomplizierten Prozess, bei dem Nutzer ihre Geschenkkarteninformationen eingeben, eine sofortige Spendenwertberechnung erhalten und die Karten in Beiträge umwandeln können. Diese Spenden unterstützen verschiedene Initiativen, einschließlich Forschung, Patientenvertretung, direkte Unterstützungsdienste, gemeindebasierte Gesundheitsförderung und Bildungsressourcen. Die Partnerschaft zielt darauf ab, die Herausforderung von mehr als 281.000 neuen Fällen von invasivem Brustkrebs zu bewältigen, die in diesem Jahr in den USA erwartet werden.

Positive
  • Creation of new revenue stream through gift card donation platform
  • Strategic partnership with major breast cancer organization expanding market presence
  • Potential for increased platform traffic and brand awareness through charitable initiative
Negative
  • None.

Innovative partnership provides new pathway to support Susan G. Komen’s mission to end breast cancer

SCHAUMBURG, IL, Dec. 17, 2024 (GLOBE NEWSWIRE) -- Giftify, Inc. (NASDAQ: GIFT) (the “Company”), the owner and operator of leading digital platforms, CardCash.com and Restaurant.com, with a focus on incentives and rewards in retail, dining and entertainment experiences, is proud to announce a transformative partnership between CardCash.com and Susan G. Komen®, the world’s leading breast cancer organization, and source of funding for the cure against breast cancer. The collaboration introduces an innovative donation platform that converts unused gift cards into charitable contributions, making it easier than ever for supporters to join the fight against breast cancer.

A New Way to Make an Impact

The new Komen Exchange Platform, accessible via komen.cardcash.com, enables supporters to transform unused gift cards from major retailers into meaningful donations that directly support Susan G. Komen's comprehensive approach to fighting breast cancer. With over 281,000 new cases of invasive breast cancer expected in the U.S. this year, this initiative provides a unique opportunity to convert everyday unused gift cards into vital support for research and patient services.

How The Program Works

The exchange process has been designed to be simple and transparent:

  • Supporters visit komen.cardcash.com and enter their gift card information
  • The platform instantly calculates the donation value
  • Once verified, cards are converted to donations that directly support Susan G. Komen's mission
  • Donors receive documentation for their charitable contribution

These contributions support Susan G. Komen's comprehensive approach to fighting breast cancer, including:

  • Groundbreaking research initiatives
  • Patient advocacy programs
  • Direct support services for patients and families
  • Community health outreach programs
  • Educational resources and awareness campaigns

“We are honored to partner with Susan G. Komen and provide an innovative way for people to contribute to such an important cause,” said Tom Ochoa, Head of Business Development of CardCash. “By simplifying the donation process, we hope to help Susan G. Komen reach their goal of creating a world without cancer.”

About Susan G. Komen®

Susan G. Komen® is the world’s leading nonprofit breast cancer organization, working to save lives and end breast cancer forever. Komen has an unmatched, comprehensive 360-degree approach to fighting this disease across all fronts and supporting millions of people in the U.S. and in countries worldwide. We advocate for patients, drive research breakthroughs, improve access to high-quality care, offer direct patient support and empower people with trustworthy information. Founded by Nancy G. Brinker, who promised her sister, Susan G. Komen, that she would end the disease that claimed Suzy’s life, Komen remains committed to supporting those affected by breast cancer today, while tirelessly searching for tomorrow’s cures. Visit komen.org or call 1-877 GO KOMEN. Connect with us on social at www.komen.org/contact-us/follow-us/

About Giftify, Inc.

Giftify, Inc. is a pioneer in the incentive and rewards industry with a focus on retail, dining & entertainment experiences, as the owner and operator of leading digital platforms, CardCash.com and Restaurant.com. CardCash.com is a leading secondary gift card exchange platform, allowing consumers and retailers to realize value by buying and selling gift cards at various scales. Restaurant.com is the nation’s largest restaurant-focused digital deals brand. Restaurant.com and our Corporate Incentives division connect digital consumers, businesses and communities offering thousands of dining, retail and entertainment deals options nationwide at over 184,000 restaurants and retailers. Restaurant.com prides itself on offering the best deal, every meal. Our gift cards and restaurant certificates allow customers to save at thousands of restaurants across the country with just a few clicks.

For more information, visit: www.giftifyinc.com and www.cardcash.com and www.restaurant.com.

Forward-Looking Statements

Press Releases may include forward-looking statements. In particular, the words “believe,” “may,” “could,” “should,” “expect,” “anticipate,” “estimate,” “project," "propose," "plan," "intend," and similar conditional words and expressions are intended to identify forward-looking statements. Any statements made in this news release about an action, event or development, are forward-looking statements. Such statements are based upon assumptions that in the future may prove not to have been accurate and are subject to significant risks and uncertainties. Such statements are subject to a number of assumptions, risks and uncertainties, many of which are beyond the control of the company. Accordingly, you should not place undue reliance on these forward-looking statements. Although the company believes that the expectations reflected in the forward-looking statements are reasonable, it can give no assurance that its forward-looking statements will prove to be correct. Investors are cautioned that any forward-looking statements are not guarantees of future performance and actual results or developments may differ materially from those projected. The forward-looking statements in this press release are made as of the date hereof. The company takes no obligation to update or correct its own forward-looking statements, except as required by law or those prepared by third parties that are not paid by the company. Statements in this press release that are not historical fact may be deemed forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. Although RDE, Inc. believes the expectations reflected in any forward-looking statements are based on reasonable assumptions, RDE, Inc. is unable to give any assurance that its expectations will be attained. Factors that could cause actual results to differ materially from expectations include the company’s ability identify a suitable business model for the corporation.

Investors Contacts:
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nyc@clearthink.capital


FAQ

How does Giftify's (GIFT) new Komen Exchange Platform work?

The Komen Exchange Platform allows users to visit komen.cardcash.com, enter their gift card information, receive an instant donation value calculation, and convert their cards into charitable donations for Susan G. Komen's breast cancer initiatives.

What initiatives will the CardCash-Komen partnership support in 2024?

The partnership will support groundbreaking research initiatives, patient advocacy programs, direct support services for patients and families, community health outreach programs, and educational resources and awareness campaigns.

What is the market opportunity for Giftify's (GIFT) new donation platform?

The platform addresses a significant market with over 281,000 new cases of invasive breast cancer expected in the U.S. this year, providing a new channel for converting unused gift cards into charitable donations.

How do donors benefit from using Giftify's (GIFT) Komen Exchange Platform?

Donors receive documentation for their charitable contributions while supporting Susan G. Komen's mission through a simple and transparent exchange process for their unused gift cards.

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