Grid Dynamics Introduces Composable Commerce Starter Kit on Microsoft Azure, Enabling Rapid Replacement of Legacy Systems with Modern Digital Commerce Capabilities

Rhea-AI Summary

Grid Dynamics (NASDAQ: GDYN) has launched its Composable Commerce Starter Kit on Microsoft Azure, offering a rapid solution for businesses transitioning from legacy systems to modern digital commerce capabilities. The starter kit, which can be deployed within months, features a MACH-compliant architecture (Microservices, API-first, Cloud-native, and Headless) centered on commercetools' platform. It includes pre-built connectors for third-party vendors providing various commerce functionalities like retail search, content management, and payment systems. The solution enables both B2C and B2B businesses to create flexible, customized digital platforms while leveraging Azure's AI technologies.

Positive

• Rapid deployment capability within months, accelerating time-to-market
• Integration with Microsoft Azure's AI ecosystem provides competitive advantage
• Flexible architecture allows integration with multiple third-party vendors
• Solution addresses both B2C and B2B market segments

Negative

• None.

Insights

Tech Expert

The Composable Commerce Starter Kit represents a significant technological advancement in the e-commerce space. Built on MACH architecture (Microservices, API-first, Cloud-native and Headless), it offers a modern alternative to monolithic systems that have historically dominated enterprise commerce. The integration with Microsoft Azure and commercetools creates a powerful combination that addresses key pain points in digital commerce transformation.

The technical architecture enables rapid deployment of essential commerce capabilities while maintaining flexibility for future modifications. The pre-built connectors for third-party services significantly reduce integration complexity and development time. The platform's API-first approach ensures seamless integration possibilities and future extensibility, while Azure's robust infrastructure provides the necessary scalability and reliability for enterprise-grade commerce operations.

Market Research Analyst

This product launch strategically positions Grid Dynamics in the rapidly growing composable commerce market. The timing is particularly relevant as enterprises increasingly seek to modernize their digital commerce infrastructure. The partnership with Microsoft Azure and commercetools enhances Grid Dynamics' market credibility and expands its addressable market.

The focus on rapid deployment (within months) addresses a critical market need for faster digital transformation. This could potentially accelerate Grid Dynamics' revenue growth through increased client adoption and shorter sales cycles. The solution's flexibility and modern architecture align well with current market trends toward modular, scalable commerce solutions, potentially leading to increased market share in the digital commerce transformation space.

Key Takeaways:

• Grid Dynamics’ new Composable Commerce Starter Kit on Azure enables B2C & B2B modern digital commerce capabilities—replacing legacy systems with composable architectures on the Microsoft Azure Cloud, with commercetools as the core commerce engine.
• The Composable Commerce Starter Kit gives Grid Dynamics’ clients a flexible platform to meet and exceed their customers’ ever-changing expectations and address the dynamic business requirements of today's market.
• The Composable Commerce Starter Kit on Azure is an MVP accelerator, which Grid Dynamics can deploy for clients on Microsoft Azure in months, enabling rapid time-to-value and improved operational efficiency leveraging commercetools.

SAN RAMON, Calif.--(BUSINESS WIRE)-- Grid Dynamics Holdings, Inc. (NASDAQ: GDYN) (Grid Dynamics), a leading provider of technology consulting, platform and product engineering, AI, and digital engagement services, today announces the launch of its Composable Commerce Starter Kit on Azure. This starter kit includes a minimum viable product (MVP) deployable in months, and empowers businesses to deliver superior digital commerce experiences with rapid time-to-value. Clients can leverage best-of-breed commerce components from different third-party vendors, and compose them with commercetools on Microsoft Azure into a flexible custom digital platform built for the future of commerce.

B2C and B2B businesses transitioning from monolithic commerce solutions to MACH (Microservices, API-first, Cloud-native, and Headless) architectures face significant challenges in their digital transformation journeys. Traditional commerce platforms, while comprehensive, are often rigid and outdated, and lack the flexibility and modern features needed to support today’s digital commerce needs. Seamlessly integrating composable commerce packaged business capabilities (e.g. core commerce, retail search, content management, digital asset management, order management, etc.) is technically challenging. To address this challenge, Grid Dynamics created the Composable Commerce Starter Kit on Azure, allowing customers to rapidly deploy an extensible MACH-compliant architecture in Microsoft Azure centered on commercetools’ core commerce platform along with pre-built connectors for 3^rd party ISVs that provide other commerce PBCs (Packaged Business Capabilities), such as retail search, content management, payments, and order management, among others. The starter kit embraces MACH architecture principles, offering flexibility to integrate with various modular components, unify customer interactions, streamline digital commerce processes, and provide personalized experiences. These capabilities are delivered on the Microsoft Azure Cloud, which allows clients to leverage its powerful ecosystem of cutting-edge AI technologies to further transform their business and the experiences they bring to customers.

“By enabling businesses to replace outdated legacy systems with modern, composable architectures, our Composable Commerce Starter Kit on Azure offers a proven, scalable, digital platform centered on the industry-leading core commerce capabilities of commercetools with the power, scale, and reliability of Microsoft Azure. The starter kit’s API-first approach, open architecture, and superior compatibility with 3rd party integrations provides a future proof design and unlocks modern, AI-driven customer experiences for our clients. We believe this will meet the sophisticated demands of today’s customers and also drive operational efficiency and business value,” said Valery Zelixion, Senior Vice President, Global Head of Sales, Account Management and Practice Development at Grid Dynamics.

“Digital commerce transformation and platform modernization following the MACH principles embraced in this kind of composable commerce architecture allows Microsoft retail, consumer packaged goods, and other B2C/B2B industry customers to unlock the power and flexibility of Microsoft Cloud for Retail. That includes taking advantage of cutting-edge AI-powered solutions built on Azure,” said Willayna Banner, Head of Growth & Innovation Product Engineering for Retail, CPG & Agriculture, Cloud + AI Engineering at Microsoft.

“We are proud to partner with Grid Dynamics and Microsoft Azure to make composable commerce available to even more businesses. Together, we share the mission to enable businesses to provide best-in-class, flexible and scalable commerce experiences,” said Christopher Holley, Global Director, Technology Partnership at commercetools.

Visit this page to learn more about this Composable Commerce Starter Kit on Azure. This starter kit is the latest example of Grid Dynamics’ innovation and engineering excellence in support of its GigaCube growth framework. Schedule a discovery session with the experts from Grid Dynamics.

About Grid Dynamics

Grid Dynamics (NASDAQ: GDYN) is a leading provider of technology consulting, platform and product engineering, AI, and digital engagement services. Fusing technical vision with business acumen, we solve the most pressing technical challenges and enable positive business outcomes for enterprise companies undergoing business transformation. A key differentiator for Grid Dynamics is our 8 years of experience and leadership in enterprise AI, supported by profound expertise and ongoing investment in data, analytics, application modernization, cloud & DevOps, and customer experience. Founded in 2006, Grid Dynamics is headquartered in Silicon Valley with offices across the Americas, Europe, and India. Follow us on LinkedIn.

About commercetools

commercetools, a global commerce company, is the market leader in composable commerce. They enable companies to flexibly customize, tailor and scale shopping experiences across markets. Their composable commerce platform equips some of the world’s most influential businesses with tools to remain agile, future-proof digital offerings, reduce technical risks and costs, and build outstanding experiences that drive revenue growth.

With headquarters in Munich (Germany) and Durham (US) and employees spread across five continents, commercetools has led a global renaissance in digital commerce by combining cloud-native, technology-agnostic, independent components into a unique system that addresses personalized business needs. They empower brands – including Audi, Danone, Eurail, NBCUniversal, Sephora and Volkswagen Group – to stay ahead of changes in the market and consumer preferences by powering distinctive, dynamic user experiences.

To learn more, visit commercetools.com.

Forward-Looking Statements

This communication contains “forward-looking statements” within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934 that are not historical facts, and involve risks and uncertainties that could cause actual results of Grid Dynamics to differ materially from those expected and projected. These forward-looking statements can be identified by the use of forward-looking terminology, including the words “believes,” “estimates,” “anticipates,” “expects,” “intends,” “plans,” “may,” “will,” “potential,” “projects,” “predicts,” “continue,” or “should,” or, in each case, their negative or other variations or comparable terminology. These forward-looking statements include, without limitation, quotations and statements regarding our product capabilities, and our company’s future growth including with customers and GigaCube strategy.

These forward-looking statements involve significant risks and uncertainties that could cause the actual results to differ materially from the expected results. Most of these factors are outside Grid Dynamics’ control and are difficult to predict. Factors that may cause such differences include, but are not limited to, any factors limiting our product capabilities, the benefits of our products, and our company’s growth strategy.

Grid Dynamics cautions that the foregoing list of factors is not exclusive. Grid Dynamics cautions readers not to place undue reliance upon any forward-looking statements, which speak only as of the date made. Grid Dynamics does not undertake or accept any obligation or undertaking to release publicly any updates or revisions to any forward-looking statements to reflect any change in its expectations or any change in events, conditions or circumstances on which any such statement is based. Further information about factors that could materially affect Grid Dynamics, including its results of operations and financial condition, is set forth under the “Risk Factors” section of the Company’s quarterly report on Form 10-Q filed October 31, 2024, and in other periodic filings Grid Dynamics makes with the SEC.

View source version on businesswire.com: https://www.businesswire.com/news/home/20241121747006/en/

Media Contact:

Cary Savas

+1 (650) 523 5000

csavas@griddynamics.com

Source: Grid Dynamics Holdings, Inc.

FAQ

What is Grid Dynamics' new Composable Commerce Starter Kit on Azure?

It's a MACH-compliant digital commerce solution that enables rapid deployment of modern commerce capabilities on Microsoft Azure, using commercetools as the core engine and including pre-built connectors for third-party vendors.

How long does it take to deploy Grid Dynamics' (GDYN) Composable Commerce Starter Kit?

The starter kit can be deployed within months as a minimum viable product (MVP), enabling rapid time-to-value for businesses.

What types of businesses can use Grid Dynamics' (GDYN) Commerce Starter Kit?

The solution is designed for both B2C and B2B businesses looking to transition from monolithic commerce solutions to modern, flexible digital commerce platforms.

What are the key features of Grid Dynamics' (GDYN) Composable Commerce Starter Kit?

It features MACH architecture, pre-built connectors for third-party vendors, integration with Azure's AI technologies, and supports various commerce capabilities including retail search, content management, and payment systems.