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American Influencer Awards Names Top Beauty Influencers and Creators for 2020

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On December 6, the third American Influencer Awards celebrated top influencers in beauty, hosted by Frankie Grande and Kandee Johnson. This year, a record of over 4.5 million votes determined the winners across various categories including makeup, hair, and skincare. Notable personalities like Tyra Banks and Kris Jenner presented 23 awards. The event was produced in a virtual format due to the inability to host a live ceremony. MGM sponsored the awards, further enhancing its position in the influencer recognition space.

Positive
  • Record of over 4.5 million votes cast for winners, indicating strong community engagement.
  • High-profile participation from celebrities such as Tyra Banks and Kris Jenner enhances visibility and credibility.
Negative
  • None.

MCLEAN, Va.--()--The third American Influencer Awards, presented by MGM and hosted by Frankie Grande and Kandee Johnson, recognized the top influencers and creators in beauty last night, Sunday, December 6. The American Influencers Awards is powered by the USA TODAY NETWORK and coordinated with the American Influencer Association.

The American Influencer Awards, streamed on AIAawards.com and YouTube, honored influencers and creators for their inspiring work across makeup, hair, skincare, nails, and more on social media platforms. The winners were selected through a public voting period from Oct. 1 to Oct. 31, with more than 4.5 million votes cast.

"We’re excited to celebrate all of the nominees and winners for their talent and work this year, especially after receiving a record number of votes,” Christopher Crellin, President of the American Influencer Association. “Since we couldn’t host a live event, we wanted to produce the show to continue bringing this community together to celebrate the extraordinary creativity and inspiration they give their fans.”

The show featured top influencers and personalities including Tyra Banks, Kris Jenner, 360Jeezy, Chris Appleton, Chrishell Stause, Guy Tang, Kristen Hancher, Rebecca Zamalo, and more, with many presenting the 23 awards.

The 2020 American Influencer Award winners are:

  • Emerging Hair Stylist of the Year: Kahh Spence, @kahhspence
  • Emerging Hair Colorist of the Year: Liz Cordis, @liz.colors
  • Emerging Creative Makeup Artist of the Year: Lauren B. Brown, @raggedyroyal
  • Emerging Makeup Tutorialist of the Year: Yami Angelina, @yamiangelina
  • Emerging Makeup Artist of the Year: Mikayla Nogueira, @mikaylajmakeup
  • Celebrity Hair Stylist of the Year: Chris Appleton, @chrisappleton1
  • Celebrity Makeup Artist of the Year: Ariel Tejada, @makeupbyariel
  • International Hair Influencer of the Year: Natalie Anne, @natalieannehair
  • International Makeup Influencer of the Year: Nikkie de Jager, @nikkietutorials
  • Beauty Influencer Brand of the Year: Henry Vasquez, @hankandhenry_
  • Product Review Influencer of the Year: Alan Macias, @alannized
  • Makeup Tutorialist of the Year: Angelica Torres, @candylover89
  • Creative Makeup Artist of the Year: Gabrielle Alexis, @gabxxrielle
  • Lifestyle Influencer of the Year: Amanda Cerny, @amandacerny
  • Trendsetter of the Year: Louie Castro, @louiecasttro
  • Nail Artist of the Year: Jenny Bui, @nailson7th
  • Skincare Influencer of the Year: Hyram Yarbro, @skincarebyhyram
  • Textured Hair Stylist of the Year: Leysa Carrillo, @leysahairandmakeup
  • Hair Stylist of the Year: Lara Kay, @larackay
  • Hair Colorist of the Year: Caitlin Ford, @caitlinfordhair
  • Barber of the Year: Rob Ferrel, @robtheoriginal
  • Hair Influencer of the Year: Brad Mondo, @bradmondonyc
  • Makeup Influencer of the Year: Patrick Starrr, @patrickstarrr

Additionally, Tyra Banks presented the 2020 Smize Award to James Charles (@jamescharles). The award honors an influencer who throughout 2020 continued to share positive inspiration and entertainment to all their followers and embrace beauty from the inside out.

The 2020 American Influencer Awards was presented by MGM, and sponsored by BoxyCharm and The GloZell Show by Million Stories Media.

“We have a long history of producing some of the most buzzworthy awards shows, (including the MTV Awards, the People’s Choice Awards and the Emmys), so joining forces with The American Influencer Awards is a great fit for all involved,” said Barry Poznick, President of MGM/Orion unscripted and alternative television. “We are excited to help grow the AIA into the premier awards show honoring the most creative and out-of-the-box personalities in the beauty business. These influencers are the future of show business.”

For more information on the event, award winners, and nominees, visit AIAawards.com and follow @aiaawards on social media.

About American Influencer Association

Based in Los Angeles, the American Influencer Association was established in 2017 to cultivate community and recognition across the social media influencer industry. American Influencer Association is the leader in identifying, selecting, and awarding the greatest contributors on social media. Its purpose is to inspire positivity while elevating and authenticating the influencer community.

About USA TODAY NETWORK

USA TODAY NETWORK, part of Gannett Co, Inc. (NYSE: GCI), is the largest local-to-national media organization in the country, powered by our award-winning newsrooms and marketing solutions business. With deep roots in local communities spanning the U.S. with more than 250 local media brands, plus USA TODAY, we engage more than 140 million people every month through a diverse portfolio of multi-platform content offerings and experiences. For more information, visit www.gannett.com.

Contacts

Media:
Stephanie Tackach, Sr. Director, Corporate Communications
stackach@gannett.com

FAQ

What were the highlights of the 2020 American Influencer Awards?

The 2020 American Influencer Awards recognized top influencers in beauty with over 4.5 million votes cast and featured celebrities like Tyra Banks and Kris Jenner.

Who won the Emerging Makeup Artist of the Year at the 2020 American Influencer Awards?

Mikayla Nogueira won the Emerging Makeup Artist of the Year at the 2020 American Influencer Awards.

What is the significance of the American Influencer Awards?

The American Influencer Awards celebrate creativity and influence in the beauty industry, recognizing top talent and fostering community.

When were the 2020 American Influencer Awards held?

The 2020 American Influencer Awards were held virtually on December 6, 2020.

Who hosted the American Influencer Awards in 2020?

Frankie Grande and Kandee Johnson hosted the 2020 American Influencer Awards.

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